49. Building Corporate Soul - Ralf Specht What's The Point? - Discover Your Purpose

Good companies have a PURPOSE.
Great companies have a SOUL.
So says Ralf Specht, today's guest on What's the Point?. He is the author of the newly published book “Building Corporate Soul” and he developed the Soul System™, a framework that powers culture and success for any business.
After two decades with McCann Erickson in various executive roles, he was a founding partner of Spark44, an innovative, industry-first joint venture with Jaguar Land Rover. Under his leadership as CEO, Spark44 grew to a 1,200 people business in 18 countries.
His driving vision is to make soulless companies a thing of the past.
Listen as Ralf shares his valuable insights with host Bill Ellis. You're sure to be enlightened!
Connect with Bill:
bill@brandingpillars.com www.brandingpillars.com www.brandingforresults.com IG - @wcellis Facebook - @CoachBillEllis LinkedIn - linkedin.com/in/wcellis Book: Women Who Won  
Guest info:
Email: ralf@buildingcorporatesoul.com
Website: www.buildingcorporatesoul.com
LinkedIn: linkedin.com/in/ralf-specht-b21b8529/
Get the book! Building Corporate Soul
https://buildingcorporatesoul.com/get-the-book/
 
QUICK EPISODE SUMMARY
Get to know Ralf Specht Bringing a spirit to your company Taking intelligent risk Shared purpose, understanding, and behavior.  Why team culture is critical for businesses A look into Ralf’s journey What we can all learn from Apple and Porsche The great reshuffle The soul index and how it works Ralf’s answer to - What’s The Point? The soul system