1 hr 35 min

#5: Genius Loci: Inside The Mind of World-Class Placemaker — Scott Ford The Junto

    • Business

Scott Ford is the most interesting placemaker you have never heard of. From a Ph.D. at Cambridge to becoming a Starbucks Barista in Detroit, Ford really has seen and done it all (including jump out of a helicopter in a Tweed suit). 
We sat down over coffee in South Bend to talk about his life. We cover design, culture, identity, what it is like to apprentice under a master, work for presidential candidate Pete Buttigieg, the destruction of 'short-termism' in modern day society and the profound impact of space to communities everywhere.
But most importantly of all, Ford talks about why it is so valuable never to be the expert in the room and the power of choosing a craft that will enable you to peak in your 70s.

Scott Ford is the most interesting placemaker you have never heard of. From a Ph.D. at Cambridge to becoming a Starbucks Barista in Detroit, Ford really has seen and done it all (including jump out of a helicopter in a Tweed suit). 
We sat down over coffee in South Bend to talk about his life. We cover design, culture, identity, what it is like to apprentice under a master, work for presidential candidate Pete Buttigieg, the destruction of 'short-termism' in modern day society and the profound impact of space to communities everywhere.
But most importantly of all, Ford talks about why it is so valuable never to be the expert in the room and the power of choosing a craft that will enable you to peak in your 70s.

1 hr 35 min

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