When we decide to scale our online business it’s usually because we want a combination of a larger impact, more time freedom and more financial freedom. The problem when it comes to scaling is that there is a lot of misinformation out there and a lot of false promises.
The truth is, although there are multiple ways to grow your business, many of those ways will leave you feeling burnt out rather than fulfilled.
In Episode 50 of The Lean Out Your Business Podcast, Host Crista Grasso, walks you through common ways she sees businesses try to scale, including DIY courses and 1:1 coaching programs, all of which can get you to 6-figures, but the hard way.
Throughout this episode Crista will encourage you to look at your SSO (scalable signature offer) and how you can leverage that to have the highest impact on the world and in your business. Crista also shares the type of service you can offer instead of DIY courses and 1:1 coaching, that has the highest likelihood of giving you the results you desire.
In Episode 50, Crista shares:
3:09 what an SSO is in your business
4:59 how PPV (passion, profit and value) play a significant role in your signature, scalable offer
6:30 why you need a specific suite of services for your customer
8:16 why DIY courses often don’t work when building lifelong customers
11:47 the problem with scaling 1:1 coaching offers
15:10 reasons we typically desire to scale our businesses
16:56 what a 1 to many group course is and why it works
22:57 the things you need to consider when building your SSO and SSOS
24:18 how to be irresistible to your customers
If you aren’t sure what that SSO is for your business book a call at scalingstrategycall.com to meet with a member of The Lean Out Method team. If you’re ready for more head over to leanoutmethod.com/build and sign up to be a part of the Build to Scale Offer Incubator where you’ll work with Crista to build out your SSO in the most sustainable way that aligns with your bigger life goals.
If you loved this episode then you won't want to miss the opportunity to join like minded, high achieving women at the Lean Out, Level Up Retreat. Reserve your spot today!
If you found this episode helpful and are looking for education on how to lean out your business while setting yourself up for long-term success, make sure you join the Lean Out Academy
Want to start your strategic planning? Order your 90 Day Planner to help you create and execute your plan, remembering to plan "just in time."
If you have a plan but are struggling to execute, are not getting your desired results or are wondering if your vision needs some fine tuning, your book your 1:1 business intensive session with Crista and start getting the outcomes you knew you could.
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