Remember when I spoke about how you can't please everybody?
(If not, go back and listen to the snippet for a hot take on the subject!)
Well, this week we are looking further into this, but instead of looking at how to repel unideal clients (a bit too negative for me!), I discuss how to ATTRACT your ideal customer.
And it's all in the ways of finding those niches to connect with your ideal client, to beat competitors out the way.
P.S. I couldn't hold in the giggles this week!