52. Client Success Story: Focusing on One Social Media Platform to Market Your Teacher Business with Kirsten Hammond Schooled In Socials

When it comes to marketing your teaching resources on social media, you have A LOT of options. From Instagram to Facebook to Tik Tok and more, it can feel overwhelming trying to do ALL of the things. But it doesn’t have to be that way. 
Today, my client Kirsten Hammond is joining us and shedding some light on how you can focus on one social media platform and still successfully use social media marketing for your teacher business. 
Kirsten is a teacher turned business owner who creates educational resources and curricula for upper elementary social studies teachers. She also works with other TPT sellers on branding their teacher businesses. She is a work-from-home mama of 3 who loves running, Tex-Mex, crime docs, and working smarter and not harder at all things in her business.
So let’s hear her strategy.
Episode Highlights
How to decide where to focus your social media efforts as a business ownerKirsten's process for repurposing content to help extend the impactThe benefits of focusing on one platform vs. trying to be on all platformsWhat Kirsten loves most about using social media to grow her teacherpreneur business
Resources Mentioned
SnapTik: https://snaptik.app/
Tok Repost: https://apps.apple.com/mn/app/tokrepost-save-tik-repost/id1582573415
CapCut: https://www.capcut.com/
Connect with guest:
Kirsten’s Tik Tok: https://www.tiktok.com/@thesouthernteach
Kirsten’s Instagram (Teacher Resources): https://www.instagram.com/thesouthernteach/
Kirsten’s Instagram (Design Services): https://www.instagram.com/thesouthernteach.designs/
Kirsten’s Podcasts
The Social Studies Teacher Podcast: https://pod.link/1692254335
The Creative Teacher Podcast: https://thesouthernteachdesigns.com/podcast/
If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:
https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649
Connect with host:
Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutions
Instagram: https://www.instagram.com/fostercontentsolutions/

Join the Facebook Community: https://www.facebook.com/groups/schooledinsocials

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Social media tools I love:
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