#57: Find Your ‘What’ with Steve Olsher JAYSON WALLER UNLEASHED

Today on the show we are chatting with Steve Olsher, founder and editor-in-chief of Podcast Magazine, award-winning author, and founder of the Reinvention Workshop. Steve was an early adopter of podcasting, starting his first show back in 2009. Steve has created several multi-million dollar businesses in his life and he’s the New York Times Bestselling author of, What is Your What?
Steve and Jayson talk about using the 3 pieces of the puzzle to figure out what you can pursue, and how; we talk about figuring out what conversation you most want to be a part of, and we discuss how the only way to fail in life is by not trying.
Jayson and Steve also touch on jiu-jitsu and how the sport of mixed martial arts has evolved over the years.
 
Links: 
 
Follow True Underdog on IG: www.instagram.com/true_underdog
Reach out to Jayson directly at jayson@trueunderdog.com
Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/
Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam
Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com
 
Mentioned in the Episode:
 
Podcast Magazine: https://podcastmagazine.com/
Steve’s Book, What is Your What: https://whatisyourwhat.com/
Steve’s Website: https://steveolsher.com/
To get a free Lifetime subscription to Podcast Magazine, head here: https://podcastmagazine.com/free
 
Timestamps:
 
1:33 - Childhood Impact on Becoming an Entrepreneur
3:51 - Being Pushed Into Succeeding
6:19 - Letting the What Find You
10:26 - Magician in Enrolling People
11:47 - What Inspired Steve to Continue Podcasting
14:05 - Creating the Podcast Magazine
20:23 - Marketing Your Show on Podcast Magazine
24:30 - Staff at Podcast Magazine
26:55 - Virtual New Media Summit
30:03 - Overcoming Adversity
35:48 - What is Steve’s What?
39:17 - Jiu-Jitsu
43:50 - Evolution of UFC
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