57. Marketing Your Podcast Using Pinterest with Andi Smiley

If you have been wondering how to market your podcast without feeling like you have to live on Instagram, today's episode is going to feel like a relief.

I am joined by my friend Andi Smiley, who helps podcasters market their show using Pinterest. We talk about why Pinterest works so differently than social media. A pin you create today could bring new listeners to your podcast months or even a year from now, which is the exact kind of long-term content I am always talking about.

Andi walks us through what to pin as a podcaster, where to link those pins, how Pinterest SEO works and why it is different from podcast SEO, and how to fit this into your workflow without adding a dozen extra tasks to your week. She started with just one pin a week and built from there, and that is exactly the approach she recommends if you are getting started or feeling unsure where to begin.

Episode Blog Post

CONNECT WITH ANDI:

- Pinterest VIP Setup (Done for you version)

- Pinterest Magic for Podcasters (DIY version)

- Freebie: "Is Pinterest Right for Your Podcast?" Checklist

Podcast: The Friendly Podcast Guide

🎙️ WORK WITH ALLISON

Launch Your Podcast in 6 Weeks - There’s more to launching a podcast than the tech, we want to make sure it’s built to bring in the clients

Monthly Podcast Support - production + strategy support

📲 CONNECT

Website - allisonnitsch.com

Instagram - @allisonnitsch

Threads - follow here

🛠️ PODCAST/MARKETING TOOLS I USE

Captivate - podcast hosting, 7-day free trial

Descript - recording and editing

Showit - website platform

Flodesk - email marketing

*Some links are affiliate links - I earn a small commission at no cost to you.