Scott Martin is the Founder of Groundswell Origins, a Serial Entrepreneur and content creator.
Scott has built numerous communities within the action sports space and has run his company Groundswell Origins for the past 5 years which mentors and teaches entrepreneurs to scale business rapidly, sustainably and exponentially.
Scott discusses how his passion for wind surfing and action sports lead him from Canada to Hawaii. How he started off his entrepreneurial journey selling websites in the late 90's during the dot com boom.
Scott talks about how he became focused on the concept of immersion and sustainable growth marketing and building up his own agency helping his clients with their digital marketing needs. He chats about getting hooked on cat skiing in Canada and how content marketing and social media changed everything and provided companies the ability to expand their reach in an authentic way.
Enjoy and get rad!
You can follow what Scott is up to on Instagram at scottmartin_org and his website Groundswell Origins.
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The Rad Season Action Sports and Adventure Show comes out as a podcast across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason.com/magazine/
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Past guests on The Rad Season Show include Wim Hof, Robbie Maddison, Selema Masekela, Shaun Tomson, Daniel Dhers, Circe Wallace.