27 min

#67: Founder & CEO of Pinga, Michael Goulden, on the 0 to 100 Journey of Launching and Scaling the Original Courier Marketplace in the UK (Part 1‪)‬ Marketplace Mayhem - The Daily Marketer

    • Marketing

Who is Pinga? This is a very special episode that catches a marketplace at the END of it’s journey.
Michael Goulden is the founder & CEO of Pinga, the original courier service in the UK that would bring any needed item to your hand from 15-120 mins, from your neighbor next door, AKA "The High Street in your hands", AKA "The Uber For Everyday Tasks" (~Evening Standard).
Before Pinga, Mr. Goulden was a Senior Manager & business consultant at KPMG where he had an itch in the startup marketplace world he needed to scratch.
Over the course of 5 years Pinga grew to over 40K downloads, 10K active customers, raised over 700K pounds, and was live across every neighborhood of London
This conversation was fascinating! Like listening to….the Pinga “discography”. We dives deep into... beta launching at a UNI, the evolution of pricing through algorithms, NETWORK EFFECTS and PLOT TWISTING pivots to make a marketplace successful, Pinga’s flywheel and the constant battle, partnering with Co-op grocery stories, and so much more.
This conversation is particularly valuable for FOUNDERS, a startup junky wanting to study the marketplace dynamics at play and how complicated (yet fun) it can be to play with.

Enjoy this special episode! You can like & subscribe if you like to, but ultimately we'd PREFER to hear your thoughts: so tell us what you think of the episode & leave a review. You can also find show notes @ https://jakubkubicka.com/michael

Who is Pinga? This is a very special episode that catches a marketplace at the END of it’s journey.
Michael Goulden is the founder & CEO of Pinga, the original courier service in the UK that would bring any needed item to your hand from 15-120 mins, from your neighbor next door, AKA "The High Street in your hands", AKA "The Uber For Everyday Tasks" (~Evening Standard).
Before Pinga, Mr. Goulden was a Senior Manager & business consultant at KPMG where he had an itch in the startup marketplace world he needed to scratch.
Over the course of 5 years Pinga grew to over 40K downloads, 10K active customers, raised over 700K pounds, and was live across every neighborhood of London
This conversation was fascinating! Like listening to….the Pinga “discography”. We dives deep into... beta launching at a UNI, the evolution of pricing through algorithms, NETWORK EFFECTS and PLOT TWISTING pivots to make a marketplace successful, Pinga’s flywheel and the constant battle, partnering with Co-op grocery stories, and so much more.
This conversation is particularly valuable for FOUNDERS, a startup junky wanting to study the marketplace dynamics at play and how complicated (yet fun) it can be to play with.

Enjoy this special episode! You can like & subscribe if you like to, but ultimately we'd PREFER to hear your thoughts: so tell us what you think of the episode & leave a review. You can also find show notes @ https://jakubkubicka.com/michael

27 min