A church website is more important than ever in the post-covid, digital world. The year 2020 accelerated everyone's digital savvy by leaps and bounds, so more and more people will be using your church website than before. We'll discuss how to make your home page guest-friendly and how to optimize other pages for your regular attendees as well.
IN THIS EPISODE
- Things guests are looking for on your home page.
- How to use your website as a social and content hub
- Personas, targets, and how bullseyes work.
- How to organize content on your website that answers questions people are asking.
- What's the "junk drawer" of your website?