27 min
80: What’s Your Mobile First Strategy? The Innovative Agency
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- Business
There’s a not often talked about aspect of agencies that’s massively important: technology. Mobile technology, mobile strategy, and the interplay between mobile and marketing campaigns all have a huge impact on your clients’ successes. In this episode, I interview Todd Wooten, Founder and President of VRTCAL, about his mobile first strategy. What we talked about: - 5 reasons why mobile first is your best (only) option - Mobile first builds trust and confidence - The fascinating shift from PII to DII - The ultimatum: Innovate or die To hear more from Innovative Agency owners, listen to The Innovative Agency podcast on Apple Podcasts, Spotify, or on our website.
There’s a not often talked about aspect of agencies that’s massively important: technology. Mobile technology, mobile strategy, and the interplay between mobile and marketing campaigns all have a huge impact on your clients’ successes. In this episode, I interview Todd Wooten, Founder and President of VRTCAL, about his mobile first strategy. What we talked about: - 5 reasons why mobile first is your best (only) option - Mobile first builds trust and confidence - The fascinating shift from PII to DII - The ultimatum: Innovate or die To hear more from Innovative Agency owners, listen to The Innovative Agency podcast on Apple Podcasts, Spotify, or on our website.
27 min