a BROADcast for Manufacturers

Keystone Click
  • 5.0 (4)
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  • 半月一更
a BROADcast for Manufacturers

Three BROADS (Lori Highby, Kris Harrington, and Erin Courtenay) bringing you stories and strategies exploring manufacturing topics that challenge the status quo while laying the foundations for future success. Together with special guests they’ll celebrate what’s working and unpack what is not so YOU can learn, grow, and succeed. The hosts are a BROADcast for Manufacturers are: Kris Harrington | President and COO of GenAlpha Technologies | linkedin.com/in/kristinaharrington Kris Harrington is the President and COO for GenAlpha Technologies. During her time with OEMs in the mining industry, Kris and the other founders of GenAlpha saw a need to find a better way for B2B manufacturers to do business. This led to the development of Equip360, an eCommerce, eCatalog and Analytics solution for manufacturers and distributors who want to grow their business online. Erin Courtenay | VP of Digital Services at Earthling Interactive | linkedin.com/in/erincourtenay Erin Courtenay is VP of Digital Services at Earthling Interactive. Erin loves watching programmers work their magic, opening up the possibilities of the internet to small and medium businesses with powerful websites and custom software. Calling herself a “digital empathy practitioner”, Erin is determined to help clients move thoughtfully and compassionately into their digital future. Lori Highby | Founder & CEO @ Keystone Click | linkedin.com/in/lorihighby Lori Highby is a podcast host, speaker, educator, and founder of Keystone Click, a strategic digital marketing agency. Using her vast multi-industry knowledge – gained from experience and education, She has the ability to see the potential of greatness within the already established good of a business. Through strategic actionable moves, she has worked with Fortune 500 companies to micro-business owners, to achieve their marketing goals.

  1. 83: Breaking the Mold: Redefining Success in Manufacturing & Mentorship

    2天前

    83: Breaking the Mold: Redefining Success in Manufacturing & Mentorship

    In this episode of ABFM, we sit down with Tyler Marcus, a dynamic force in manufacturing and mentorship. Tyler shares the pivotal lessons that shaped his path, including his non-traditional journey into business, the power of soft skills, and the true value of making time for mentorship. We explore: The shift from traditional career paths to purpose-driven leadershipWhy humility and listening are critical in managementThe future of American manufacturingHow mentorship changes lives — one conversation at a time Whether you're in the industry or just love stories of people charting their own course, this conversation will inspire you to rethink how you define impact and legacy 🔑 Top Key Quotes from Tyler Marcus🧠 On the Right Way to Implement AI:“AI isn’t something you just shove into a business. It needs to solve a real problem. That’s where the ROI comes in.” 📊 On Data Readiness:“It’s great to want AI, but the real question is: do you even have the data you need? If the ERP is messy, AI can’t fix that.” 🔁 On ROI and Efficiency:“If you improve worker productivity by 10%, what does that mean to the business? That’s the kind of question you need to ask before implementing anything.” ⚠️ On Skipping Steps:“The biggest mistake I see? Companies spend six figures on AI tools—then realize they had no clean data to begin with.” 🧩 On Use-Case First Thinking:“Start with the use case. Understand the data. Then decide if AI is the answer—not the other way around.” 🏭 On Manufacturing Opportunity:“AI is no longer just for Fortune 500s. Mid-sized manufacturers are realizing they can leverage it too—if they have the right strategy.” 📈 On Growing Interest:“We used to work mostly with enterprise. Now, AI is pulling us into mid-market manufacturing because the demand and curiosity are finally there.”

    30 分钟
  2. 82: Built to Last: Mentorship, Manufacturing, and the Matrix Mindset

    7月2日

    82: Built to Last: Mentorship, Manufacturing, and the Matrix Mindset

    Lisa Kenning, CEO of Matrix Automation, alongside her powerhouse team: Don Rentz, Greg Millinger, and special guest Scott Walberg. Lisa shares her journey from helping her dad at age 10 to leading a company at the forefront of digital transformation in manufacturing. Together, the group dives into the importance of mentorship, the legacy of family-run businesses, and how lean principles and traceability tech have helped manufacturers achieve near-zero defect rates—even in highly complex, regulated environments. What We Cover:Lisa’s early days at Matrix and the values instilled by her fatherWhy mentorship—both formal and informal—matters, especially for women in manufacturingHow Matrix Automation helps manufacturers reduce defects and improve traceabilityReal-world success stories from automotive and medical device manufacturingWhy lean principles apply across all industries—from bourbon to wheelchairsThe hidden costs of waiting too long to invest in continuous improvementEmpowering frontline operators through smarter systems and dataLearning across generations: Mahjong, magnetism, and mental health Featured Guests:Lisa Kenning, CEO, Matrix AutomationDon Rentz, General Manager, Matrix AutomationGreg Millinger, Technologist & Product ArchitectScott Walberg, President, Lean Innovation, LLC 💡 Key Quotes:“We didn’t buy an off-the-shelf system. We partnered with Matrix and created something custom. That’s why it worked.” – Scott Walberg“My dad started this company to serve the customer better. That value still drives everything we do.” – Lisa Kenning“Whether you're building 1,200 units or 100, the tools are the same. Lean is universal.” – Don Rentz

    34 分钟
  3. 81:  Harmonizing Sales and Marketing for Manufacturers- with Melanie Varin

    6月18日

    81:  Harmonizing Sales and Marketing for Manufacturers- with Melanie Varin

    Sponsored By AdCirrus ERP, your trusted partner for cloud ERP solutions. Learn more at adcirruserp.com. Meet Melanie VarinMelanie is an author, business owner, and process consultant with 25+ years in executive leadership, strategic planning, global marketing, national sales management, and quality. She led three business turnarounds in Europe and the USA in Fortune 500 companies. Now she supports clients focused on profitable growth. Her company is aptly called TopLine Results Corporation. Melanie's book – Ignite Topline Growth: How RevOps and Go-To-Market Alignment Spark Success – was written based on her passion for sales and marketing alignment. She’s experienced the superpower that comes with great alignment of go-to-market teams and delights in sharing that wisdom with others. Connect with Melanie! TopLine Results Corporation LinkedIn melanievarin@toplineresults.com  Ignite Topline Growth: How RevOps and Go-To-Market Alignment Spark Success by Melanie Varin Links The Five Dysfunctions of a Team: A Leadership Fable Highlights 00:00 Introduction and Volunteer Work Discussion 03:27 Introducing the Guest: Melanie Varin 04:30 Melanie's Journey and Insights on Sales-Marketing Alignment 06:24 The Importance of Sales-Marketing Collaboration 06:41 AdCirrus ERP Sponsorship and Further Discussion 17:43 Leadership and Team Development 20:53 Advice for Manufacturers and Growth Strategies 28:16 The Impact of AI and Education 34:58 Closing Remarks and Contact Information Connect with the Broads! Connect with Lori on LinkedIn and visit www.keystoneclick.com for your strategic digital marketing needs!   Connect with Kris on LinkedIn and visit www.genalpha.com for OEM and aftermarket digital solutions! Connect with Erin on LinkedIn!

    37 分钟
  4. 80:  Understanding the Leadership Continuum in Manufacturing- with Jim Mayer

    6月4日

    80:  Understanding the Leadership Continuum in Manufacturing- with Jim Mayer

    Sponsored By AdCirrus ERP, your trusted partner for cloud ERP solutions. Learn more at adcirruserp.com. Meet Jim MayerWith over two decades of experience in the manufacturing industry, Jim Mayer is a recognized leader, storyteller, and advocate for the transformative power of connection. As the founder of The Manufacturing Connector, Jim has built a platform that strengthens the industry through innovative content, leadership development, and community-building initiatives. His work inspires collaboration, empowers emerging leaders, and celebrates the human side of manufacturing. A passionate advocate of manufacturing, Jim is dedicated to amplifying the voices of industry leaders and sharing the values and innovations that drive the sector forward. Through his leadership programs, live events, and thought-provoking media, Jim equips professionals with the tools and insights they need to thrive in a rapidly changing landscape. Known for his authenticity, humility, and innate curiosity, Jim is a sought-after speaker who engages audiences with his unique ability to connect people to ideas, opportunities, and each other. His commitment to fostering meaningful growth and innovation continues to shape the future of manufacturing and elevate its culture. Connect with Jason! The Manufacturing Connector LinkedIn ​​Manufacturing Culture Podcast Lead the Change Tour 2025 jim.mayer@themfgconnector.com   (480)532-2717 Highlights 00:00 The Power of Body Language 04:22 Introducing Jim Mayer: A Leader in Manufacturing 09:00 Jim Mayer on Leadership in Manufacturing 17:45 The Leadership Development Continuum 25:36 The Importance of Culture in Manufacturing 26:45 Understanding Organizational Culture 28:28 The Impact of Hiring for Culture 30:03 Defining Buzzwords and Values 30:58 Marketing and Culture Alignment 35:57 Challenges in Mergers and Acquisitions 40:56 The Importance of Intentional Culture Building 41:36 Fun Facts and Personal Stories Connect with the Broads! Connect with Lori on LinkedIn and visit www.keystoneclick.com for your strategic digital marketing needs!   Connect with Kris on LinkedIn and visit www.genalpha.com for OEM and aftermarket digital solutions! Connect with Erin on LinkedIn!

    50 分钟
  5. 79:  Unlocking E-Commerce Power- with Jason Greenwood

    5月21日

    79:  Unlocking E-Commerce Power- with Jason Greenwood

    Sponsored By AdCirrus ERP, your trusted partner for cloud ERP solutions. Learn more at adcirruserp.com. Meet Jason GreenwoodJason is the founder of Greenwood Consulting - a specialist B2B e-commerce consultancy. For 25+ years Jason has been helping brands and suppliers expertly architect compelling digital buying and brand engagement experiences. Along with hosting The E-Commerce Edge Podcast, he is a passionate eCommerce mentor, commentator, keynote speaker and content producer who loves giving back to the industry. Jason was born and raised in the USA, spent nearly 30 years in New Zealand and is now based in Mexico with his wife Sarah and dog Herbie. Connect with Jason! Greenwood Consulting LinkedIn Links The Monte Carlo drink recipe New Amazon Ads research explores how major milestones can impact the relationship between consumers and brands Highlights 00:00 Favorite Drinks and New Discoveries 04:24 Introducing Jason Greenwood 08:03 Challenges in Digital Transformation 14:36 The Role of AI in Manufacturing 28:16 Unlocking Customer Insights for Digital Services 29:40 The Importance of Self-Service in E-Commerce 30:34 B2C vs. B2B: Different Goals, Different Experiences 35:21 Challenges in Digital Transformation for Manufacturers 40:46 Interesting Facts and Personal Insights 49:05 Conclusion and Contact Information Connect with the Broads! Connect with Lori on LinkedIn and visit www.keystoneclick.com for your strategic digital marketing needs!   Connect with Kris on LinkedIn and visit www.genalpha.com for OEM and aftermarket digital solutions! Connect with Erin on LinkedIn!

    51 分钟
  6. 78:  Stop Being the Best Kept Secret: Flipping the Script- with Curt Anderson from B2Btail

    5月7日

    78:  Stop Being the Best Kept Secret: Flipping the Script- with Curt Anderson from B2Btail

    Sponsored By AdCirrus ERP, your trusted partner for cloud ERP solutions. Learn more at adcirruserp.com. Meet Curt Anderson Curt Anderson is the founder of B2B Tail dedicated to helping manufacturers stop being the best kept secret in their industry through profitable digital sales growth strategies. With over nine years at B2Btail, Curt provides valuable e-commerce strategies that help manufacturing companies achieve their goals and reach success. He creates free resources to guide manufacturers on their e-commerce journey, including checklists, keyword strategies, and website optimization techniques. Curt's mission is to ethically drive the highest profits possible for manufacturers and entrepreneurs through effective digital marketing. Connect with Curt! B2Btail LinkedIn YouTube Highlights 00:00 Introduction and Greetings 01:09 Guest Introductions and Banter 06:04 Lightning Round Fun 13:24 Deep Dive into Digital Strategies 15:23 Consistency in Marketing 20:13 Out Teaching the Competition 24:11 The Importance of Repetition in Social Media 24:47 Repurposing Content for Maximum Impact 24:57 Sharing Expertise to Build Trust 26:23 Know Your Soulmate: Understanding Your Ideal Customer 28:33 Strategies for Identifying Ideal Customers 31:54 Rounding the Bases: Categorizing Clients 35:40 What We Just Learned: Insights and Takeaways 43:39 Closing Thoughts and Appreciations Connect with the Broads! Connect with Lori on LinkedIn and visit www.keystoneclick.com for your strategic digital marketing needs!   Connect with Kris on LinkedIn and visit www.genalpha.com for OEM and aftermarket digital solutions! Connect with Erin on LinkedIn!

    47 分钟
  7. 77: How Experience Shapes Entrepreneurship- with Vivek Joshi

    4月23日

    77: How Experience Shapes Entrepreneurship- with Vivek Joshi

    Sponsored By AdCirrus ERP, your trusted partner for cloud ERP solutions. Learn more at adcirruserp.com. Meet Vivek JoshiVivek is the founder and CEO of Entytle, a provider of Installed Base Intelligence solutions to Original Equipment Manufacturers. He has extensive leadership experience in various industries, spanning diversified industrial manufacturing, healthcare, high technology and private equity. He previously was founder and CEO of LumaSense Technologies Inc., an Operating Partner at Shah Capital Partners, and Senior Vice President of Marketing for Sun Services, a $3.6 billion division of Sun Microsystems. He also served at Webvan as Vice-President of Program Operation; at GE Transportation as General Manager, Off Highway/Transit Systems; at GE Corporate as Manager of Corporate Initiatives; at Booz Allen & Hamilton as a Management Consultant; and at Johnson & Johnson in an operations role. Vivek has an M.S. in Chemical Engineering and an M.B.A. from the Darden School of Business at the University of Virginia, Charlottesville and a B.Tech in Chemical Engineering from IIT, Mumbai. Connect with Vivek! Entytle vivek.joshi@entytle.com  LinkedIn Aftermarket Champions Podcast Links Kirin Holdings will begin online sales of "Electric Salt Spoon", a spoon that uses electricity to enhance salty and umami taste Highlights 00:00 Fun Team Question: What's Your Career Theme Song? 01:55 Introducing Our Guest: Vivek Joshi 04:58 Vivek's Journey in Manufacturing 08:50 The Impact of Key Mentors 11:10 Why Entrepreneurship? 13:03 The Importance of Aftermarket Services 16:28 I Just Learned That: Fascinating Insights 21:31 Addressing the Labor Crisis in Manufacturing 24:49 Conclusion and Contact Information Connect with the Broads! Connect with Lori on LinkedIn and visit www.keystoneclick.com for your strategic digital marketing needs!   Connect with Kris on LinkedIn and visit www.genalpha.com for OEM and aftermarket digital solutions! Connect with Erin on LinkedIn!

    27 分钟
  8. 76: The Real Impact of the Entrepreneurial Operating System- with Hani Malek

    4月9日

    76: The Real Impact of the Entrepreneurial Operating System- with Hani Malek

    Sponsored By AdCirrus ERP, your trusted partner for cloud ERP solutions. Learn more at adcirruserp.com.  Meet Hani MalekWith over 35 years of experience in the manufacturing industry, I am a passionate and results-oriented leader with a proven track record of revenue, profit, and cash flow growth. As a Professional EOS Implementer, I help entrepreneurs and business leaders get better at three things - VISION, TRACTION and HEALTHY. At the end of our journey together, everyone is on the same page with where the company is going and how it is going to get there. Company leaders are working together as a healthy, functional, highly accountable, cohesive team and everyone in the organization makes progress each day toward achieving the vision. Connect with Hani! Hani Malek - EOS Worldwide hani.malek@eosworldwide.com LinkedIn Highlights 00:00 Teams vs. Zoom: The Great Debate 02:02 Introducing Hani Malik: Manufacturing Expert 02:59 Understanding EOS: Entrepreneurial Operating System 04:49 Core Values and Uncomfortable Truths 10:02 Facilitating Change: Overcoming Resistance 12:11 Defining Entrepreneurial Companies 14:04 Is This For You? 14:26 Uncomfortable Learning Moments 14:55 Wind Chill Factor Explained 16:26 LinkedIn Insights with Laurie 18:53 Mushroom Facts with Annie 22:42 Understanding Kolbe Scores 25:27 Wrapping Up and Contact Info Connect with the Broads! Connect with Lori on LinkedIn and visit www.keystoneclick.com for your strategic digital marketing needs!   Connect with Kris on LinkedIn and visit www.genalpha.com for OEM and aftermarket digital solutions! Connect with Erin on LinkedIn!

    27 分钟
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关于

Three BROADS (Lori Highby, Kris Harrington, and Erin Courtenay) bringing you stories and strategies exploring manufacturing topics that challenge the status quo while laying the foundations for future success. Together with special guests they’ll celebrate what’s working and unpack what is not so YOU can learn, grow, and succeed. The hosts are a BROADcast for Manufacturers are: Kris Harrington | President and COO of GenAlpha Technologies | linkedin.com/in/kristinaharrington Kris Harrington is the President and COO for GenAlpha Technologies. During her time with OEMs in the mining industry, Kris and the other founders of GenAlpha saw a need to find a better way for B2B manufacturers to do business. This led to the development of Equip360, an eCommerce, eCatalog and Analytics solution for manufacturers and distributors who want to grow their business online. Erin Courtenay | VP of Digital Services at Earthling Interactive | linkedin.com/in/erincourtenay Erin Courtenay is VP of Digital Services at Earthling Interactive. Erin loves watching programmers work their magic, opening up the possibilities of the internet to small and medium businesses with powerful websites and custom software. Calling herself a “digital empathy practitioner”, Erin is determined to help clients move thoughtfully and compassionately into their digital future. Lori Highby | Founder & CEO @ Keystone Click | linkedin.com/in/lorihighby Lori Highby is a podcast host, speaker, educator, and founder of Keystone Click, a strategic digital marketing agency. Using her vast multi-industry knowledge – gained from experience and education, She has the ability to see the potential of greatness within the already established good of a business. Through strategic actionable moves, she has worked with Fortune 500 companies to micro-business owners, to achieve their marketing goals.

信息

  • 创作者
    Keystone Click
  • 活跃年份
    2022年 - 2025年
  • 单集
    83
  • 分级
    儿童适宜
  • 版权
    © Copyright 2024 a BROADcast for Manufacturers
  • 节目网站
    a BROADcast for Manufacturers

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