In this episode of Take-Away with Sam Oches, Sam talks with Phil Petrilli, the founder and CEO of Untamed Brands, parent company to New York City-based Mediterranean fast casual Taïm and Columbus, Ohio-based fast casual Hot Chicken Takeover. Petrilli spent 13 years at Chipotle, and he founded Untamed in 2020 as an investment company that recognizes potential in emerging fast-casual concepts that he thinks could follow a similar trajectory as Chipotle.
In this conversation, you’ll find out why:
Emerging concepts often lose steam after three or four locations The past few years have been a wake-up call for a lot of restaurant founders The potential of an emerging brand begins and ends with the food Simplicity is essential to scalability Don’t lose sight of what’s most important to your customer experience Have feedback or ideas for Take-Away? Email Sam at firstname.lastname@example.org.