314 episodes

Weekly podcast helping Shopify stores and DTC brands grow. Expert tips for better marketing, more conversions, and higher revenue. The Ecommerce Coffee Break podcast is your go-to source for practical, real-world insights, and actionable strategies to grow a successful online business using Shopify's ecommerce platform. Learn from conversations with top experts in ecommerce, marketing, and entrepreneurship, and discover the latest marketing strategies, business growth tips, and industry trends. Hosted by ecommerce entrepreneur and digital marketing veteran Claus Lauter, the show covers a broad range of topics, including Shopify apps, direct-to-consumer (DTC or D2C) marketing, Marketing technology (MarTech), social media, paid advertising, AI, entrepreneurship, and much more.With 290+ episodes, you're sure to find something that will help you grow your business faster. Join over 20,000 monthly listeners who want to improve their marketing skills, increase sales, and boost earnings. Ranked among the top 5% most popular global shows on ListenNotes, the podcast stands as the fastest-growing in the Shopify ecosystem. New episodes are released twice a week. Please follow, rate, and review the podcast if you enjoy it. For show notes, inquiries about becoming a guest, or sponsoring the podcast, please visit https://ecommercecoffeebreak.com/ Subscribe to our weekly newsletter: http://newsletter.ecommercecoffeebreak.com/

Ecommerce Coffee Break: Growth Tips for Shopify Stores and DTC Brands Insider tips and actionable strategies to grow a successful DTC business on Shopify. We talk sales & marketing, technology, and entrepreneurship. Perfect for your daily commute.

    • Business
    • 5.0 • 19 Ratings

Weekly podcast helping Shopify stores and DTC brands grow. Expert tips for better marketing, more conversions, and higher revenue. The Ecommerce Coffee Break podcast is your go-to source for practical, real-world insights, and actionable strategies to grow a successful online business using Shopify's ecommerce platform. Learn from conversations with top experts in ecommerce, marketing, and entrepreneurship, and discover the latest marketing strategies, business growth tips, and industry trends. Hosted by ecommerce entrepreneur and digital marketing veteran Claus Lauter, the show covers a broad range of topics, including Shopify apps, direct-to-consumer (DTC or D2C) marketing, Marketing technology (MarTech), social media, paid advertising, AI, entrepreneurship, and much more.With 290+ episodes, you're sure to find something that will help you grow your business faster. Join over 20,000 monthly listeners who want to improve their marketing skills, increase sales, and boost earnings. Ranked among the top 5% most popular global shows on ListenNotes, the podcast stands as the fastest-growing in the Shopify ecosystem. New episodes are released twice a week. Please follow, rate, and review the podcast if you enjoy it. For show notes, inquiries about becoming a guest, or sponsoring the podcast, please visit https://ecommercecoffeebreak.com/ Subscribe to our weekly newsletter: http://newsletter.ecommercecoffeebreak.com/

    Data Feed Optimization For Beginners — Jacques Van Der Wilt | How to Fix Product Feed Issues, Why Merchants Struggle with Product Data Feeds, How Data Feed Optimization Affects Conversions, How to Optimize Product Data for Advertising Campaigns

    Data Feed Optimization For Beginners — Jacques Van Der Wilt | How to Fix Product Feed Issues, Why Merchants Struggle with Product Data Feeds, How Data Feed Optimization Affects Conversions, How to Optimize Product Data for Advertising Campaigns

    Today, we revisit the episode with Jacques van der Wilt, founder and CEO of DataFeedWatch.com, where we talked about feed optimization and why it increases your pay-per-click conversions.


    Topics discussed in this episode:
    How does data feed optimization impact pay per click conversionsWhat challenges do merchants face managing product data feeds for adsHow Data Feed Watch aids in optimizing product data for advertising campaignsWhat other advertising channels do merchants rely on besides Google


    Links & Resources

    Website: https://www.datafeedwatch.com/
    Shopify App Store: https://apps.shopify.com/datafeedwatch
    LinkedIn: https://www.linkedin.com/in/vanderwilt/
    Twitter: https://twitter.com/jvdwilt


    Get access to more free resources by visiting the podcast episode page at
    t.ly/k2tHo


    Subscribe & Listen Everywhere:
    Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts


    Custom Shopify Store AuditDiscover valuable insights to boost conversions and optimize your store for maximum impact. Learn more: https://www.clauslauter.com/audit/
    Our Newsletter

    Join over 6,000 other merchants & marketers to stay updated on eCommerce news, marketing strategies, tools & resources, and podcast interviews, all designed to help you grow your revenue.

    Every Thursday in your inbox. Consumed in 3 minutes. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com

    • 25 min
    The Most Powerful Pricing Strategy You Are Probably Not Doing — Simeon Lukov | How to Find the Ideal Price for a Product, How to Price Your Products with AI, How to Use AI for Pricing Strategies and Competitive Analysis (#295)

    The Most Powerful Pricing Strategy You Are Probably Not Doing — Simeon Lukov | How to Find the Ideal Price for a Product, How to Price Your Products with AI, How to Use AI for Pricing Strategies and Competitive Analysis (#295)

    In this episode, we discuss how to take the guesswork out of pricing and how new AI pricing technologies can streamline your revenue growth. Our featured guest on the show is Simeon Lukov, founder and CEO of dynamicpricing.ai


    Topics discussed in this episode:
    How AI technology revolutionized the process of pricing optimization for businessesWhat are the key benefits of incorporating AI into pricing strategiesHow can AI technology help overcome critical errors of merchants' pricing strategiesWhat roles AI plays in optimizing pricing based on stock levels

    Links & Resources

    Website: https://dynamicpricing.ai/
    Shopify App Store: https://apps.shopify.com/dynamicpricing-ai
    LinkedIn: https://www.linkedin.com/company/dynamic-pricing-ltd/
    LinkedIn: https://www.linkedin.com/in/simeonlukov/
    Instagram: https://www.instagram.com/simeon.lukov/


    Get access to more free resources by visiting the podcast episode page at
    t.ly/PBaDm


    Subscribe & Listen Everywhere:
    Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts


    Custom Shopify Store AuditDiscover valuable insights to boost conversions and optimize your store for maximum impact. Learn more: https://www.clauslauter.com/audit/
    Our Newsletter

    Join over 6,000 other merchants & marketers to stay updated on eCommerce news, marketing strategies, tools & resources, and podcast interviews, all designed to help you grow your revenue.

    Every Thursday in your inbox. Consumed in 3 minutes. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com

    • 25 min
    Engage & Convert: Turn Customers into Superfans with Quizzes — Lindsay Kolinsky | How to Incentivize Loyalty with Rewards and Referrals, Ways to Use Quizzes, Surveys, and Reviews to Make Shopping More Personalized, How to Plan a Quiz to Guide Customer

    Engage & Convert: Turn Customers into Superfans with Quizzes — Lindsay Kolinsky | How to Incentivize Loyalty with Rewards and Referrals, Ways to Use Quizzes, Surveys, and Reviews to Make Shopping More Personalized, How to Plan a Quiz to Guide Customer

    From the archive: In this podcast episode, we discuss store features that help you turn customers into superfans and how to maximize the purchase experience with quizzes. Our featured guest on the show is Lindsay Kolinsky, Director of Marketing of okendo.io.


    Topics discussed in this episode:
    What are ways brands can use quizzes, surveys, and reviews to make shopping more personalizedWhat are the benefits of a single customer profile merging quiz, review, and survey dataHow do referrals, reviews, and loyalty programs help businesses in acquiring and retaining customersWhat role does transparency and incentivization play in data privacy concerns

    Links & Resources

    Website: https://okendo.io/
    Shopify App Store: https://apps.shopify.com/okendo-reviews
    LinkedIn: https://www.linkedin.com/company/okendo/
    X (former twitter): https://twitter.com/GetOkendo


    Get access to more free resources by visiting the podcast episode page at
    t.ly/rnjgG


    Subscribe & Listen Everywhere:
    Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts


    Custom Shopify Store AuditDiscover valuable insights to boost conversions and optimize your store for maximum impact. Learn more: https://www.clauslauter.com/audit/
    Our Newsletter

    Join over 6,000 other merchants & marketers to stay updated on eCommerce news, marketing strategies, tools & resources, and podcast interviews, all designed to help you grow your revenue.

    Every Thursday in your inbox. Consumed in 3 minutes. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com

    • 25 min
    How to Scale Your E-Commerce Business: Navigating Operations, Metrics, and Technology — Tahar Ouhrouche | Drawbacks of Running an Ecommerce Business with Spreadsheet, Challenges of Traditional ERP Systems for Ecommerce Businesses (#294)

    How to Scale Your E-Commerce Business: Navigating Operations, Metrics, and Technology — Tahar Ouhrouche | Drawbacks of Running an Ecommerce Business with Spreadsheet, Challenges of Traditional ERP Systems for Ecommerce Businesses (#294)

    In this podcast episode, we talk about the crucial aspects of managing an ecommerce business effectively and scale with confidence. Our featured guest on the show is Tahar Ouhrouche, CEO / Co-Founder at qoblex.com


    Topics discussed in this episode:
    What challenges do small to medium ecommerce businesses face when growingHow Xero and QuickBooks Online integration assist ecommerce businesses with accounting challengesWhat are the challenges with using traditional ERPsWhat are the drawbacks of running an ecommerce business using spreadsheets

    Links & Resources

    Website: https://qoblex.com/shopify/
    Shopify App Store: https://apps.shopify.com/stock-buy
    LinkedIn: https://no.linkedin.com/company/qoblex
    X/Twitter: https://twitter.com/qoblex


    Get access to more free resources by visiting the podcast episode page at
    https://tinyurl.com/yc29w387


    Subscribe & Listen Everywhere:
    Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts



    Custom Shopify Store AuditDiscover valuable insights to boost conversions and optimize your store for maximum impact. Learn more: https://www.clauslauter.com/audit/
    Our Newsletter

    Join over 6,000 other merchants & marketers to stay updated on eCommerce news, marketing strategies, tools & resources, and podcast interviews, all designed to help you grow your revenue.

    Every Thursday in your inbox. Consumed in 3 minutes. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com

    • 25 min
    How to Reach 8-Figures with Ecommerce — Talal Abulshamat | How to Achieve Product-market Fit, Why Omnichannel is Crucial for Reaching Eight Figures, Why Diversifying Advertising is Important, Why Focusing on Logistics and Service is Important (#293)

    How to Reach 8-Figures with Ecommerce — Talal Abulshamat | How to Achieve Product-market Fit, Why Omnichannel is Crucial for Reaching Eight Figures, Why Diversifying Advertising is Important, Why Focusing on Logistics and Service is Important (#293)

    In this podcast episode, we talk about strategies for achieving 8-figure success in ecommerce through social media advertising, email marketing, and retention tactics. Our featured guest on the show is Talal Abulshamat, founder of TAS Digital Agency at tas-digital.com


    Topics discussed in this episode:
    How new ecommerce brands can ensure their product has a strong market fitWhat challenges arise when transitioning warehousing operations for businessesHow personalized videos and other content help small businesses gain customer trustEffective omni-channel strategies to reach seven or eight figures.

    Links & Resources

    Website: https://www.tas-digital.com/
    LinkedIn: https://www.linkedin.com/in/talalabulshamat/
    Instagram: https://www.instagram.com/talal.digital/


    Get access to more free resources by visiting the podcast episode page at
    t.ly/7iKTf


    Subscribe & Listen Everywhere:
    Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts


    Custom Shopify Store AuditDiscover valuable insights to boost conversions and optimize your store for maximum impact. Learn more: https://www.clauslauter.com/audit/
    Our Newsletter

    Join over 6,000 other merchants & marketers to stay updated on eCommerce news, marketing strategies, tools & resources, and podcast interviews, all designed to help you grow your revenue.

    Every Thursday in your inbox. Consumed in 3 minutes. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com

    • 31 min
    10 Shopify Automation Tips You Need Now — Joe Lannen | Key Automation Strategies for Shopify Merchants, Risks and Benefits of Outsourcing or Automating Tasks, Why Automation and Optimization Reduce the Risk of Fraud and Chargebacks

    10 Shopify Automation Tips You Need Now — Joe Lannen | Key Automation Strategies for Shopify Merchants, Risks and Benefits of Outsourcing or Automating Tasks, Why Automation and Optimization Reduce the Risk of Fraud and Chargebacks

    From the archive: In this podcast episode, we discuss 10 ways to automate your Shopify business. Our featured guest on the show is Joe Lannen, founder of orderautomator.com.


    Topics discussed in this episode:
    What key automation strategies streamline Shopify merchants' operationsHow affiliate integration boost automated traffic and salesWhat potential risks and benefits come with outsourcing or automating tasksHow automation and optimization reduces fraud and chargeback risks in ecommerce

    Links & Resources

    Website: https://orderautomator.com/
    Shopify App Store: https://apps.shopify.com/order-automator


    Get access to more free resources by visiting the podcast episode page at
    t.ly/3qP6s


    Subscribe & Listen Everywhere:
    Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts


    Custom Shopify Store AuditDiscover valuable insights to boost conversions and optimize your store for maximum impact. Learn more: https://www.clauslauter.com/audit/
    Our Newsletter

    Join over 6,000 other merchants & marketers to stay updated on eCommerce news, marketing strategies, tools & resources, and podcast interviews, all designed to help you grow your revenue.

    Every Thursday in your inbox. Consumed in 3 minutes. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com

    • 23 min

Customer Reviews

5.0 out of 5
19 Ratings

19 Ratings

C. Camisasca ,

A great show for ecomm brands!

Claus’ podcast is a great way to stay on top of the latest trends and tools in e-commerce. Big fan!

Sir Rodge ,

Love this podcast

Really enjoy Claus’s interview style and the whole concept of the pod, great of a coffee break :)

Nksdesign dreams ,

Tons of useful tips

As a Shopify designer who also runs her own store, I get a lot of useful tips from this show. Highly recommend!

Top Podcasts In Business

REAL AF with Andy Frisella
Andy Frisella #100to0
The Ramsey Show
Ramsey Network
The Dough
Lemonada Media
Money Rehab with Nicole Lapin
Money News Network
The Marketing Architects
Marketing Architects
The Diary Of A CEO with Steven Bartlett
DOAC

You Might Also Like

Shopify Masters
Shopify
eCommerce Fuel
Andrew Youderian | e-Commerce Entrepreneur
The Shopify Solutions Podcast
Scott Austin
How to Sell Online
Alison J. Prince
Winning With Shopify
Winning With Shopify
Perpetual Traffic
Tier 11