21 min

Accounting for Visionaries: Numbers Don’t Have to Suck w/ Shannon Johnston The COO Show

    • Management

As the integrator, your job is to turn the dreams of your visionary into reality.
Sometimes though, that requires your visionary to fully understand your accounting.
And, let’s face it, most visionaries are more likely to dive into a pool of starving piranhas than into the books.
So, what do you do?
I can think of no one better to answer than Shannon Johnston, Integrator at Shift Financial Insights, where she has discovered the secret to making accounting not suck for entrepreneurs.
In this episode, Shannon and I discuss:
- How to break down the numbers for entrepreneurs
- How an integrator and visionary complement one another
- How to align vision across the organization
And be sure to check out:
- Entreprenumbers: https://entreprenumbers.com/
Shannon Johnston can be found on LinkedIn here: https://www.linkedin.com/in/shannon-johnston-56a85712/
Do you have ideas for or feedback about this show? Email your host Bill Reed at bill@sweetfishmedia.com.
Be sure to hear every conversation about innovative COO strategies at Apple Podcasts, Spotify, and our website.
Listening on a desktop & can’t see the links? Just search for The COO Show in your favourite podcast player.

As the integrator, your job is to turn the dreams of your visionary into reality.
Sometimes though, that requires your visionary to fully understand your accounting.
And, let’s face it, most visionaries are more likely to dive into a pool of starving piranhas than into the books.
So, what do you do?
I can think of no one better to answer than Shannon Johnston, Integrator at Shift Financial Insights, where she has discovered the secret to making accounting not suck for entrepreneurs.
In this episode, Shannon and I discuss:
- How to break down the numbers for entrepreneurs
- How an integrator and visionary complement one another
- How to align vision across the organization
And be sure to check out:
- Entreprenumbers: https://entreprenumbers.com/
Shannon Johnston can be found on LinkedIn here: https://www.linkedin.com/in/shannon-johnston-56a85712/
Do you have ideas for or feedback about this show? Email your host Bill Reed at bill@sweetfishmedia.com.
Be sure to hear every conversation about innovative COO strategies at Apple Podcasts, Spotify, and our website.
Listening on a desktop & can’t see the links? Just search for The COO Show in your favourite podcast player.

21 min