In today’s episode, our Acquisition guru and podcast host, Roland Frasier, talks about the easiest way to dip your toe into the waters of Acquisitions. If you’re ready to grow your business creatively, Roland lays out some brilliant ideas that have worked for him and his partners time and time again.
“It’s way easier to buy an Instagram account or a Facebook page than it is to buy a company. So that might be a good place to start to dip your feet in the water of the acquisitions game.” Roland Frasier
Who Is Our Host Roland Frasier? Co-founder or principal of 5 different Inc. Magazine’s fastest-growing companies (e-commerce, e-learning, SaaS + real estate), Roland is a serial entrepreneur who has built or sold 24 businesses with adjusted sales ranging from $3 million to just under $4 billion. He’s a mentor and investor and an excellent podcaster too! Read more about Roland here.
If this episode helps you, head over to our home page and sign up for occasional memos and messages. You can also follow Roland on Facebook, where his profile is always full of content and conversation.
Listen Today For: Why it’s easy to afford many media properties and why they tend to be super cheap. How to set up a real win-win deal for the media sellers. Elements of Businesses that are assets you can purchase without buying the whole business. How to avoid a Netflix/Blockbuster type threat through acquisitions. “I work as if five years from now, every bit of income I’ve got is going away because I’ve been, out engineered or substituted away. If you’re thinking about that, you’ll be looking for substitute products today, and the easiest way to acquire them is to buy them.” Roland Frasier
Media Properties You May Not Have Considered Acquiring, But Should. “Anything that is aggregating eyeballs.” Roland Frasier
1. A Blog.
2. Facebook group.
3. Instagram (or any social media) account.
4. YouTube account.
5. An Association.
6. A Newspaper.
7. Television channel/Satellite channel.
8. Radio Channel.
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Mentioned In This Episode Thank you to our partners, Conversion Fanatics.
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