1 hr 9 min

Advertising Is Up For Grabs - Bennett D. Bennett, Writer Sweathead, A Strategy Podcast

    • Marketing

The Drum's Bennett D. Bennett once worked as a copywriter inside a large New York agency but now writes about agencies and the media world in which they live.

He's also hosting a free portfolio program over summer: https://www.theconceptingclass.org/

We discuss:
- What's going on with agencies right now?
- The Upfronts and New Fronts
- Diversity in the key of "real talk" (The Pipeline Is Blocked, Progress Isn't Cute, Roadblocks Ahead)
- Career burnout
- Where does a hybrid work?
- The American idea "Everything is up for grabs"

Video: http://www.sweathead.co

Bennett on Twitter: https://twitter.com/theacecapade
The Drum: http://www.thedrum.com

Mark: http://www.twitter.com/markpollard
Email newsletter: http://eepurl.com/dscjW5

The Drum's Bennett D. Bennett once worked as a copywriter inside a large New York agency but now writes about agencies and the media world in which they live.

He's also hosting a free portfolio program over summer: https://www.theconceptingclass.org/

We discuss:
- What's going on with agencies right now?
- The Upfronts and New Fronts
- Diversity in the key of "real talk" (The Pipeline Is Blocked, Progress Isn't Cute, Roadblocks Ahead)
- Career burnout
- Where does a hybrid work?
- The American idea "Everything is up for grabs"

Video: http://www.sweathead.co

Bennett on Twitter: https://twitter.com/theacecapade
The Drum: http://www.thedrum.com

Mark: http://www.twitter.com/markpollard
Email newsletter: http://eepurl.com/dscjW5

1 hr 9 min

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