All Things Growth Christina Del Villar

Do you ever feel like your business is just another face in the crowd, struggling to make a lasting impression on prospects and customers? Maybe you're looking for innovative strategies to cultivate loyalty and stand out in the cluttered market of today. In this episode, we dive deep into the heart of appreciation marketing with Curtis Lewsey, a master of turning simple greeting cards into powerful business leverage.
 
This episode is for you if you're ready to learn how personalized gestures can transform your relationship with clients and drive your business growth sustainably.
 
In this episode, you will:
Understand the importance of authentic customer relationships Discover the power of appreciation marketing Learn strategies for effective client follow-up and retention  
Full Show Notes Here!
 
Links & Mentioned Resources:
Appreciation Marketing® - How to Achieve Greatness Through Gratitude
 
Connect with Curtis Lewsey:
Website
LinkedIn
 
Connect with Christina Del Villar
LinkedIn
Instagram
Twitter
 
Connect with Jenn Steele
LinkedIn
 
Thanks for listening to this episode of All Things Growth. You can find me on social media. If you have a topic you'd like me to cover, send me a DM on Instagram! If you enjoy the show, please give me a follow, rating, or review and come back for more exciting episodes! 

Do you ever wonder if the relentless pursuit of website traffic and SEO optimization might be a misplaced effort in today's marketing landscape? Maybe you've seen high-profile advertising campaigns gain virality but fail to convert into meaningful sales and wondered where they went wrong. In this episode, John Miller, a pioneer in content marketing, joins Christina to challenge the overvalued emphasis on SEO and argue for trust-building at scale over sheer traffic numbers.
This episode is for you if you're a marketer seeking to navigate the uncertainties of modern marketing and want to learn how to make bold, informed decisions that resonate with your audience and build lasting relationships in the B2B sector.
In this episode, you will:
Learn why building trust at scale is crucial for successful marketing, especially in B2B and enterprise products, and how focusing solely on traffic may undermine this trust.
Dive into the conversation about the tension that often exists between sales and marketing departments, especially regarding lead readiness and the importance of collaboration for better lead conversion.
Discover John Miller’s concept of courageous marketing, with its four pillars, and how to apply these principles to be bold and stand firm in marketing decisions during uncertain times.
 
Full Show Notes Here!
 
Links & Mentioned Resources:
Playing It Safe Sucks: A Manifesto for Courageous Marketing.
 
Connect with John Miller:
Website
LinkedIn
 
Connect with Christina Del Villar
LinkedIn
Instagram
Twitter
 
Connect with Jenn Steele
LinkedIn
 
Thanks for listening to this episode of All Things Growth. You can find me on social media. If you have a topic you'd like me to cover, send me a DM on Instagram! If you enjoy the show, please give me a follow, rating, or review and come back for more exciting episodes! 
 

In this episode, Christina and Jenn sit down with Adele Gambardella and Chip Massey to explore the intricate dance of negotiation, persuasion, and the crucial role of validation in the world of business. We will dive into the confluence of PR expertise and FBI negotiation strategies, offering listeners an extraordinary opportunity to revolutionize their approach to convoluted business interactions and personal communication.
 
This episode is for you if you're looking for practical insights on effective training, building credibility, and mastering the subtleties of persuasion to change the game in how you negotiate both in and out of the boardroom.
 
In this episode, you will:
Gain Insight into Professional Interactions Learn Negotiation Techniques Explore the Importance of Validation Understand the Consequences of Communication Styles Develop Skills in Crisis Management and PR Improve Sales and Marketing Approaches  
Full Show Notes Here!
 
Links & Mentioned Resources:
Convince Me: High-Stakes Negotiation Tactics to Get Results in Any
Business Situation
 
Connect with Adele Gambardella & Chip Massey:
Website
LinkedIn
Adele LinkedIn
Chip LinkedIn
 
Connect with Christina Del Villar
LinkedIn
Instagram
Twitter
 
Connect with Jenn Steele
LinkedIn
 
Thanks for listening to this episode of All Things Growth. You can find me on social media. If you have a topic you'd like us to cover, send us a DM! If you enjoy the show, please give me a follow, rating, or review, and come back for more exciting episodes! 

In the first episode of 2024, Christina and Jenn had a thought-provoking discussion with Andrea Lechner-Becker about the evolving landscape of marketing, the power of personal relationships in business, and the impact of AI on career growth. We discuss the impact of trust and influence in relationships, navigating corporate culture, and the influence of influential industry figures on our perspectives.
 
In this episode, you will:
Gain insights into the significance of building personal relationships for business success and understanding the professional and personal aspects of individuals.
Understand the impact of AI on marketing and career growth and the importance of continuous skill development, particularly in AI, to stay ahead in the industry.
Learn about the significance of owned content in B2B marketing and integrate owned media with non-owned media platforms to enhance visibility and branding.
Full Show Notes Here!
 
Links & Mentioned Resources:
Sixty Days Left
AudiencePlus
Category Creation: How to Build a Brand that Customers, Employees, and Investors Will Love
 
Connect with Andrea Lechner-Becker:
LinkedIn
Twitter
Portfolio
 
Connect with Christina Del Villar and Jenn Steele
LinkedIn
Instagram
Twitter
 
Connect with Jenn Steele
LinkedIn
 
Thanks for listening to this episode of All Things Growth. You can find us on social media. If you have a topic you'd like us to cover, DM us on LinkedIn! If you enjoy the show, please give us a follow, rating, or review, and come back for more exciting episodes! 
 

It is almost the end of the year. Are you curious to know what really happened in 2023? Jenn Steele joins us as a guest co-host to unravel the thrilling, challenging, and WTF moments that made 2023 a year to remember. 
 
In this episode, Christina and Jenn take a deep dive into the business highlights, challenges, and lessons of 2023 while offering a compelling outlook for 2024. They share their experiences and discuss crucial aspects of business growth, from leveraging AI to navigating economic turbulence. This episode is packed with insights and business tips to help you plan and strategize for a better 2024. Listen in!
 
In this episode, you will be able to:
Find out the economic impact of layoffs without strategic planning.
Discover the roles of fractional teams in startup businesses.
Learn the 2024 top priorities that can support business growth.
Full Show Notes Here!
 
Mentioned Resources
Kissmetrics
Stealth Startup
Sway by Christina Del Villar
Sound GTM
Cisco
 
Connect with Jenn Steele:
LinkedIn
 
Connect with Christina Del Villar
LinkedIn
Instagram
Twitter
 
Thanks for listening to this episode of All Things Growth. You can find me on social media. If you have a topic you'd like me to cover, send me a DM on Instagram! If you enjoy the show, please give me a follow, rating, or review and come back for more exciting episodes! 
 

Do you struggle to understand the intricate world of marketing? Maybe you want to have predictable results but are tired of reinventing the marketing wheel. Well, you're in the right place because in this episode, Sean M Doyle, the Principal Sales and Client Strategy of FitzMartin, joins us to talk about the future state of marketing and sales and how to achieve remarkable RESULTS!
 
In this episode, you will be able to:
Find out the power of centricity in your marketing and sales growth.
Discover how to equip the buyer and leverage your team for success.
Learn how to utilize the AI tools without losing your intellectual property.
 
Full Show Notes Here!
 
Mentioned Resources
Fitz Martin Inc.
Fitz Martin: Free Help
Why Partner with Fitz Martin
Shift by Sean M Doyle
Same Side Selling by Ian Altman
 
Connect with the Sean M Doyle:
Website
LinkedIn
 
Connect with Christina Del Villar
LinkedIn
Instagram
Twitter
Thanks for listening to this episode of All Things Growth. You can find me on social media. If you have a topic you'd like me to cover, send me a DM on Instagram! If you enjoy the show, please give me a follow, rating, or review and come back for more exciting episodes!