185 episodes

All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading media companies and engage in thought-provoking debates about the issues shaping the next generation of entertainment. From the short-form content revolution to the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital media.

All Things Video James Creech

    • Business
    • 4.8 • 21 Ratings

All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading media companies and engage in thought-provoking debates about the issues shaping the next generation of entertainment. From the short-form content revolution to the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital media.

    Digital Media M&A Trends -- Matt Gielen (Co-Founder & CEO, Electric Monster)

    Digital Media M&A Trends -- Matt Gielen (Co-Founder & CEO, Electric Monster)

    Matt Gielen is the Co-Founder & CEO of Electric Monster, a portfolio company of digital content properties in the general entertainment and kids and family space. Matt started his career in production and audience development at Driver Digital, then served as VP of Programming & Audience Development at Frederator. In 2016, he founded Little Monster Media Co., an agency that helps brands and publishers build out their YouTube audience, which was later acquired by his latest venture Electric Monster.

    In this episode, Matt and I talk about the growth of creator-driven business and the recent flurry of digital media acquisitions. From consolidation among digital publishers (Vox and Group Nine, Vice and Refinery29) to creator-first media companies (Mythical Entertainment and Smosh, Moonbug and Cocomelon), M&A activity has reached record heights over the last 12 months. Matt offers some insight into Electric Monster’s acquisition of React Media (formerly Fine Bros. Entertainment) and their future ambitions. Finally, we talk about the growth of YouTube Shorts, increasing the level of transparency from social platforms, and why creator funds don’t pay very well.

    Host: James Creech

    LISTENER SUPPORT

    If you’d like to make a small monthly donation  to help support future episodes, please visit https://anchor.fm/allthingsvideopodcast/support

    ABOUT THE SHOW

    All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading media companies and engage in thought-provoking debates about the issues shaping the next generation of entertainment. From the short-form content revolution to the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital media.

    Follow All Things Video on Facebook, Twitter, and LinkedIn for new episodes and updates!

    ABOUT THE HOST

    James Creech is an entrepreneur focused on technology, online video, and digital media. He currently serves as SVP, Influencer Strategy at Brandwatch, the world’s leading digital consumer intelligence company.

    • 47 min
    Democratizing Audio Content Creation -- Austin Petersmith (Founder & CEO, Racket)

    Democratizing Audio Content Creation -- Austin Petersmith (Founder & CEO, Racket)

    Austin Petersmith is the Founder & CEO of Racket, an app for creating and sharing 99-second audio clips. Austin started his career in journalism before becoming a developer evangelist for early SaaS products. In 2014, he started an email newsletter called ReadThisThing that was acquired by Inside.com, where he ultimately served as President & GM. He then co-founded Capiche, which was acquired by Vendr, before dedicating his time to building Racket. Austin is also a General Partner at Coughdrop Capital, investing in early-stage startups with his brother Stu.

    In this episode, Austin and I explore the evolution of digital audio. We discuss a few of podcasting’s inherent problems, the competition among social networks to roll out audio formats, and how much the Clubhouse-inspired hype cycle mirrors reality. We also touch on the “building in public” trend and other transparency movements among early-stage SaaS companies. Finally, Austin shares his approach to startup investing and offers advice to those looking to write their first angel checks.

    Host: James Creech

    LISTENER SUPPORT

    If you’d like to make a small monthly donation  to help support future episodes, please visit https://anchor.fm/allthingsvideopodcast/support

    ABOUT THE SHOW

    All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading media companies and engage in thought-provoking debates about the issues shaping the next generation of entertainment. From the short-form content revolution to the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital media.

    Follow All Things Video on Facebook, Twitter, and LinkedIn for new episodes and updates!

    ABOUT THE HOST

    James Creech is an entrepreneur focused on technology, online video, and digital media. He is the Co-Founder & CEO of Paladin, the essential influencer marketing platform for brand and agencies.

    • 1 hr 7 min
    Turning Attention into Income -- Adam Frank (Founder & CEO, Wisio)

    Turning Attention into Income -- Adam Frank (Founder & CEO, Wisio)

    Adam Frank is the Founder & CEO of Wisio, a platform that enables creators to offer their followers individual guidance via personal videos. Adam served 5 years as an Intelligence Officer in the Israeli Air Force before studying computer science and business at the Hebrew University of Jerusalem. Prior to Wisio, he worked at social news startup Tok Media, where he rose through the ranks from junior developer to CTO.

    In this episode, Adam and I discuss his journey from Israeli Air Force officer to Ninja Warrior, Instagram personality, and entrepreneur. We explore several trends that have shaped the creator economy, such as the cultural shift from institutions to individuals, the impact of social media on our online identities, and the evolution of fandom from passive viewer to engaged supporter and now owner-investor. Finally, Adam shares his vision of making anyone accessible to their online audience, facilitating connections between not just digital creators but also politicians, business leaders, and sports icons.

    Host: James Creech

    LISTENER SUPPORT

    If you’d like to make a small monthly donation  to help support future episodes, please visit https://anchor.fm/allthingsvideopodcast/support

    ABOUT THE SHOW

    All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading media companies and engage in thought-provoking debates about the issues shaping the next generation of entertainment. From the short-form content revolution to the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital media.

    Follow All Things Video on Facebook, Twitter, and LinkedIn for new episodes and updates!

    ABOUT THE HOST

    James Creech is an entrepreneur focused on technology, online video, and digital media. He is the Co-Founder & CEO of Paladin, the essential influencer marketing platform for brand and agencies.

    • 41 min
    Culture-Fitting Content for Global Audiences -- Teresa Phillips (Co-Founder & CEO, Spherex)

    Culture-Fitting Content for Global Audiences -- Teresa Phillips (Co-Founder & CEO, Spherex)

    Teresa Phillips is the Co-Founder & CEO of Spherex, a technology company that uses machine learning to adapt entertainment content for international audiences. Teresa started her career in the U.S. Army, serving tours of duty at the Pentagon and NATO’s Allied Command Operations. She later worked as a Group VP of Business Operations at Time Warner Cable and VP of Business Intelligence at Yahoo before launching her first company, an educational video marketplace called Graspr in 2006. She then served as SVP for V2 Solutions before co-founding Spherex in early 2018.

    In this episode, Teresa and I discuss the challenge of localizing and cultural fitting content for international audiences. Entertainment companies must navigate complex regulatory, economic, and cultural environments in each new market, so it’s no surprise that cultural missteps are fairly common – from Netflix running afoul of the Singaporean government for hosting drug-related content to the infamous Cuties movie poster debacle here in the U.S. In response, Teresa shares how Spherex uses technology and human expertise to help media companies successfully localize and extend their content to foreign markets. Finally, we comment on Netflix’s recent foray into gaming, ARPU differences between AVOD and SVOD platforms, and future M&A targets as media consolidation continues.

    Host: James Creech

    LISTENER SUPPORT

    If you’d like to make a small monthly donation  to help support future episodes, please visit https://anchor.fm/allthingsvideopodcast/support

    ABOUT THE SHOW

    All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading media companies and engage in thought-provoking debates about the issues shaping the next generation of entertainment. From the short-form content revolution to the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital media.

    Follow All Things Video on Facebook, Twitter, and LinkedIn for new episodes and updates!

    ABOUT THE HOST

    James Creech is an entrepreneur focused on technology, online video, and digital media. He is the Co-Founder & CEO of Paladin, the essential influencer marketing platform for brand and agencies.

    • 44 min
    Redefining Social Giving for the Creator Age -- Larissa Rydin (VP Strategic Partnerships, Tiltify)

    Redefining Social Giving for the Creator Age -- Larissa Rydin (VP Strategic Partnerships, Tiltify)

    Larissa Rydin is the Vice President of Strategic Partnerships at Tiltify, a fundraising platform for live streamers to raise money for charities. Larissa has spent over a decade working for non-profits, including Children’s Home Network, St. Jude Children’s Hospital, Autism Speaks, and the Alzheimer’s Association. Prior to Tiltify, Larissa served as the Vice President of Strategic and Brand Partnerships for the United Way.

    In this episode, Larissa and I discuss the evolution of online giving, particularly in the context of creator-driven fundraising campaigns. Larissa highlights how the pandemic accelerated non-profits’ digital transformations while broader cultural changes and ongoing social justice movements have led more brands to lean into cause marketing. Larissa’s advice to modern CMOs is “Your brand needs to stand for something,” so she encourages all companies to put together a social impact strategy.

    Host: James Creech

    LISTENER SUPPORT

    If you’d like to make a small monthly donation  to help support future episodes, please visit https://anchor.fm/allthingsvideopodcast/support

    ABOUT THE SHOW

    All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading media companies and engage in thought-provoking debates about the issues shaping the next generation of entertainment. From the short-form content revolution to the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital media.

    Follow All Things Video on Facebook, Twitter, and LinkedIn for new episodes and updates!

    ABOUT THE HOST

    James Creech is an entrepreneur focused on technology, online video, and digital media. He is the Co-Founder & CEO of Paladin, the essential influencer marketing platform for brand and agencies.

    • 30 min
    Investing in the Future of the Creator Economy -- Rex Woodbury (Principal, Index Ventures)

    Investing in the Future of the Creator Economy -- Rex Woodbury (Principal, Index Ventures)

    Rex Woodbury is a Principal at Index Ventures, focusing primarily on the creator economy. Rex started his career in investment banking at Goldman Sachs, during which he time he also co-founded Worthy, an LGBTQ+ mentorship organization. Prior to Index, he worked in impact investing at the Rise Fund, growth investing at TPG, and growth strategy at Airtable. He publishes a weekly newsletter called Digital Native to share his thoughts about the intersection of people and technology.

    In this episode, Rex and I explore the forces shaping the future of the creator economy. We discuss the generational shift from Millennials, who grew up believing content should be free (that is, ad supported), to Gen Z, which is embracing subscriptions and online commerce. This coincides with the move from a centralized Web 2.0 era to a more decentralized Web 3.0 future.

    We’ve also witnessed the loss of public trust in institutions, from government to corporations. This has led to a surge of populism in everything from politics (see Trump, Bernie, AOC) to finance (GameStop, Dogecoin, AMC). As Rex quips during our conversation, “What is Tesla [stock] other than a social token for Elon Musk?”

    As the Elon example illustrates, power is shifting to individuals. It’s easier than ever to be an independent creator, freelancer, or entrepreneur. Artists like Dave Chapelle and Taylor Swift are challenging powerful institutions like cable networks and record labels (and winning!).

    All of this is playing out on social media in real time. If the 2010s were the decade of online status, the 2020s are about belonging. Today’s fans relate more to the authenticity of Charlie D’Amelio than the idealized perfection of Chloe Kardashian. Upstarts like Poparazzi, Dispo, and BeReal are challenging the Instagram status quo as we rethink social norms about what we share online and with whom.

    So what does the future hold? Rex and I debate how Facebook should respond to its innovator’s dilemma, and we predict continued business model innovation as the Internet shifts from an advertising to commerce-driven model. Finally, we analyze three of the most hotly contested battlegrounds in social media: (1) live audio, (2) short-form video, and (3) AR/VR.

    Host: James Creech

    LISTENER SUPPORT

    If you’d like to make a small monthly donation  to help support future episodes, please visit https://anchor.fm/allthingsvideopodcast/support

    ABOUT THE SHOW

    All Things Video is a podcast dedicated to uncovering the past and charting the future of the online video ecosystem. Listen to interviews with founders, executives, and thought leaders from the world’s leading media companies and engage in thought-provoking debates about the issues shaping the next generation of entertainment. From the short-form content revolution to the fragmentation of video viewership in an always-on world, All Things Video reveals the key trends and insights from the world of digital media.

    Follow All Things Video on Facebook, Twitter, and LinkedIn for new episodes and updates!

    ABOUT THE HOST

    James Creech is an entrepreneur focused on technology, online video, and digital media. He is the Co-Founder & CEO of Measure Studio (next-gen social media analytics) and Paladin (the essential influencer marketing platform).

    • 53 min

Customer Reviews

4.8 out of 5
21 Ratings

21 Ratings

jaybeeST ,

Content for pros

A+ content across the board.

BKSLC ,

Great Pulse on the Digital Media and Entertainment

Good addition for insights and trends in Tech, Media, and Entertainment. Timely and interesting interviews from the industry as it evolves.

Kunfoozed37 ,

Best Digital Media Podcast

This is hands down the best podcast for anyone looking to learn more about the digital media industry.

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