Allocator Decision Chains — Why Targeting “The Decision Maker” Fails

Most GP fundraising outreach is built around finding “the decision maker.” In institutional capital, allocations rarely move through a single person — they move through a decision chain shaped by governance, pacing, and accountability. This episode breaks down the common nodes in that chain: screening, portfolio construction, committee cadence, advisor influence, and internal sponsorship. We explain why titles are visible but influence often isn’t, how outreach gets misrouted, and what changes when you target for pathway, align messaging to stage, and respect allocator cadence.