100 episodes

Amplify Your Success is the only podcast for coaches, consultants, course creators and experts that integrates practical and proven business strategy along with mindset, motivation and energetic tools to amplify impact, income and influence.

If you are looking to shatter your earning limits while making a massive impact with your business superpowers, tune in to hear 22 year business veteran Melanie Benson host power-packed conversations with other business industry leaders.

Discover more tools and resources at MelanieBenson.com.

Amplify Your Success Melanie Benson

    • Business
    • 5.0 • 141 Ratings

Amplify Your Success is the only podcast for coaches, consultants, course creators and experts that integrates practical and proven business strategy along with mindset, motivation and energetic tools to amplify impact, income and influence.

If you are looking to shatter your earning limits while making a massive impact with your business superpowers, tune in to hear 22 year business veteran Melanie Benson host power-packed conversations with other business industry leaders.

Discover more tools and resources at MelanieBenson.com.

    Episode 375: How to Avoid Information Overload by Becoming Future Ready with James Longley

    Episode 375: How to Avoid Information Overload by Becoming Future Ready with James Longley

    Information overload is a chronic issue for small business owners. Discovering how to prioritize and integrate essential information is not only an essential skill, but embracing life-long learning can be the key to being future-ready. 
    Imagine being able to effortlessly adapt to the evolving landscape, avoiding obsolescence, and staying ahead of the industry changes. On episode 375 of Amplify Your Success, my guest serial entrepreneur James Longley and I delve into the strategies and mindset shifts essential for staying relevant. 
    We cover everything from the power of asking the right questions, self-awareness, and the importance of continuous learning in maintaining a competitive advantage in your field. 
    Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority.
     
    Key Takeaways:  03:14 Why empowering lifelong learning provides a valuable business transformation.
    07:43 Using water as a metaphor, the importance of questioning information.
    12:02 Continuous cultivation of up-to-date knowledge essential.
    15:23 Information overload is a problem, the solution is clarity..
    17:23 When it is important to outsource decisions.
    20:27 How to filter out irrelevant tools for your business.
    24:44 Mindset is essential to embracing change and staying relevant in a constantly evolving world.
     
    Resources Mentioned in This Episode:

    Take James Future-Readiness Quiz: https://bit.ly/futurereadinessquiz 
    Discover how to be the Guest Expert every top show wants to book with my free Scorecard (and avoid the 17 most common mistakes guest experts make that keep them from monetizing their visibility) at https://melaniebenson.com/scorecard  

    • 35 min
    Episode 374: Speaking Skills that Move Millions With Influence and Impact with Jonathan Bender

    Episode 374: Speaking Skills that Move Millions With Influence and Impact with Jonathan Bender

    Ever wondered how some speakers have a magnetic presence that captures their audience's attention instantly? It's not just about what they say, but how they say it. 
    On episode 374 of Amplify Your Success, we delve into the secrets of vocal mastery, and speaking skills with Jonathan Bender, a seasoned expert who has spent decades helping professionals craft powerful voices that move millions. Jonathan’s specialty is refining vocal dynamics, speech delivery, and facilitating the inner work that can elevate your influence and impact in every interaction.
    Jonathan reveals the secrets to crafting transformational talks and speaking with authenticity, guided by deep connection while shedding nervousness and physical tension to unleash your true vocal power. 
    Jonathan shares his remarkable journey from spoken word poetry to becoming a go-to authority in vocal presence and speaking skills, offering invaluable insights for speakers at every level. Plus, Jonathan captivates us with his spoken poetry slam. 
    Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority.
     
    Key Takeaways: 05:39 Why powerful leaders and experts are not showing up powerfully with their voice.
    07:01 The misunderstanding around communication being 93% nonverbal.
    10:30 Jonathon discusses abrasive transition statements that disrupt rapport with the speaker.
    14:09 Compelling vocal presence is key for success.
    17:40 Vocal work involves breath, voice, and diction.
    22:19 Authenticity and connection transform public speaking experience.
    26:14 Start with self-interconnection, honoring, releasing freeze response.
    29:29 Launching online courses, summit, and visibility.
    32:36 Experience Jonathon’s spoken word poetry.
     
    Resources Mentioned in This Episode:

    Get Jonathon’s FREE 32-page guide, Transformational Talks at http://transformationaltalks.live/
    Download Melanie’s 7-Step Framework to Million-Dollar Visibility at https://melaniebenson.com/7-steps/
     

    • 35 min
    Episode 373: Ethical Influence Tactics to Get More Clients Now with Michael Stevenson

    Episode 373: Ethical Influence Tactics to Get More Clients Now with Michael Stevenson

    As a coach, consultant, healer or transformational leader, attracting clients isn’t something most people learn in their training.
    Having a successful six figure (or more) business requires you to have paying clients – so how do you convince a prospect that your process is going to transform their life?
    Your ability to influence others in your marketing and sales is key – but not the way most marketers do with questionable tactics.
    There is an art to what’s called ethical influence and uncovering these proven tactics can transform your client acquisition game. Michael Stevenson, co-founder and CEO of the Ethical Marketing Academy and Transform Destiny, joins me on Amplify Your Success Podcast episode 373 with invaluable insights into leveraging ethical persuasion to amplify your business success, emphasizing the power of connecting with the desires and needs of your potential clients. 
    Join us as we explore the mindset, language, and strategies needed to not just attract, but also retain your ideal clientele. From mastering the art of influence to understanding the subconscious factors that impact customer decisions, this episode is packed with practical wisdom to help you secure more clients ethically and effectively.
    Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority.
     
    Key Takeaways:  06:09 Why starting a business doesn't guarantee success.
    07:22 Michael’s story as a homeless teen, with programming skills, struggling to get hired, and the birth of his first software product.
    09:20 How to amplify your authority and stand out with ethical persuasion strategies.
    15:44 How Michael overcame insecurities to help others gain confidence.
    17:51 NLP and how it helped heal both  Michael’s self esteem as well as Melanie’s ability to thrive.
    22:38 Background on Neuro Linguistic programming (NLP) as a practical study of human thinking and behavior to stimulate listening and communication. Ethical concerns exist.
    26:07 Discussion on ethical vs. questionable behavior in coaching and growth industry, advocating for trust and ethical practices to stand out in the market.
    27:14 Focus on real metrics, not vanity metrics. NLP trainer had high close rate, but also high refund rate due to lack of substance and care for customers.
    32:50 Asking questions is a powerful way to influence the conscious mind, which tends to default to inaction and rejection.
    34:14 Sales is about coaching and serving, not just about making a profit.
    38:09 The importance of language and future pacing when using ethical influence tactics.
     
    Resources Mentioned in This Episode:

    Get a free copy of Michael’s Best-selling eBook, Influence to Profit: http://www.ethicalmarketing.com/melanie


    [FREE Download] Want to up your influence as a Guest Expert? Discover the 17 Mistakes Commonly Made that Cost You The Lead or Client https://melaniebenson.com/scorecard

    • 46 min
    Episode 372: Fool Proof Method to Rapidly Build Authority in a Crowded Market

    Episode 372: Fool Proof Method to Rapidly Build Authority in a Crowded Market

    When you are in a crowded market, an expert entrepreneur is going to have a lot of similar-sounding competitors (even if those competitors are not as talented or capable of delivering the results that you do.)
    In a crowded market, you either blend into the noise or stand out as the authority.
    When you stand out as the authority, you become the go-to expert your industry refers to and your ideal clients seek out.
    In episode 372 of Amplify Your Success Podcast, I reveal the foolproof method I stumbled upon that propelled my business from struggling to break $1,000 a month to multiple six figures 20 years ago. 
    With my Authority Building Trifecta, not only did I achieve visibility, I also accelerated the monetization of that visibility. Today I teach this method to my clients so they can quickly boost their authority and land coveted shows and stages (and activate a 24/7 client generation system.)
    I’ll also highlight the critical importance of being highly visible with what I call authority content, and how it holds the power to get invitations to speak, to reinforce your expertise, and to speed up your ideal client's decision-making process. We’ll delve into the art of being on other people's platforms and how it can significantly boost your authority. Finally, I’ll unveil the magic that happens when inspiring your audience to consume your content, imparting valuable insights on nurturing relationships and dynamic client journeys.
    Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority.
     
    Key Takeaways: 02:02 Authority is essential to generate Million Dollar Visibility 
    04:57 What my 3 part Authority Building method is for expert entrepreneurs.
    08:47 What Authority Content is and how to showcase expertise for client attraction.
    13:38 Consistent social media presence is important.
    15:01 How borrowing credibility and influence from others works to build your own audience.
    19:28 Where the “client attraction” magic kicks in with your messaging & branded content.
    23:31 How my podcast helps nurture potential clients. 
    24:57 Two potential outcomes from the authority method
     
    Resources Mentioned in This Episode:

    Free Resource: The 7-Step Framework to Generate Million-Dollar Visibility
    Free Scorecard: 17 Mistakes That Guest Experts Make That Cost Them the Lead & Client 
    $100k Authority Accelerator
    Interested in Accelerating Your Authority in my $100k Authority Accelerator this year? Request a complimentary Fast Track Session and we’ll evaluate your authority roadmap together.   

    • 26 min
    Episode 371: 5X Your Sales Conversion with Corporate Clients with Angelique Rewers

    Episode 371: 5X Your Sales Conversion with Corporate Clients with Angelique Rewers

    The corporate marketplace is full of untapped opportunities for coaches and consultants. However, there are many myths and misconceptions about landing corporate consulting and coaching clients that act as a deterrent to pursuing these types of clients.
    On Amplify Your Success episode 371 I’m joined by small business growth expert and CEO Angelique Rewers who shares how solo entrepreneurs can 5X their sales conversions with corporate clients. 
    This insightful conversation covers the transformational impact of corporate consulting work, the psychology behind selling to organizations, and how to overcome the fear of corporate sales for long-term business success. 
    Listen in to discover how to master the art of selling to corporations as Angelique debunks myths about corporate client acquisition and shares how to systemize the brand experience for rapid business expansion.
    Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority.
     
    Key Takeaways:  03:58 Melanie and Angelique discuss their corporate backgrounds and how their experience helps in their current business.
    09:27 How to reach efficiency in winning corporate clients using leverage.
    11:34 Small business leaders can drive profound, spiritual change at the corporate level.
    14:12 The power of one yes to reach exponential impact in the corporate environment. 
    17:17 Psychology of selling changes for solo buyers versus corporate buyers.
    23:13 Angelique’s turning point in her business as she learned how to sell in a corporate setting.
    29:16 Reaching capacity for a solopreneur and how it leads to feast or famine.
    36:46 Angelique shares her bold move of hosting her first conference and overshooting her budget.
     
    Resources Mentioned in This Episode: Our make-your-life-a-lot easier consulting proposal template for consulting and coaching engagements: https://tinyurl.com/3cu6m6sm Join us for the 2024 Bold Growth Event at https://boldgrowthevent.com  

    • 43 min
    Episode 370: How to Catapult Your Business With a Growth Mindset with Brian Will

    Episode 370: How to Catapult Your Business With a Growth Mindset with Brian Will

    Are you struggling to scale your business at the pace you desire? Are you looking to accelerate your success and make bold strides in your industry? An entrepreneur’s mindset plays a pivotal role in propelling the business toward rapid success. From embracing failure as a powerful learning opportunity to learning how to identify your true business identity, a growth mindset is necessary to avoid business collapse when facing inevitable growth challenges.
    Brian Will, an experienced serial entrepreneur, joins me on Amplify Your Success Podcast episode 370, to unlock the key components of a growth mindset that has driven billions of dollars in sales inside his own businesses. 
    Inside this deep conversation, we explore the changing landscape of sales, unlocking the power of unique value propositions, understanding the complexity of hiring for growth, and uncovering the top soft skills essential for business growth and scaling.
    A powerful part of this conversation centers on the transformative power of shifting your mindset in coaching to navigate obstacles, and gain the necessary mental fortitude to drive your business forward. 
    Join us in the Amplify Your Authority FREE Facebook Group to learn more strategies to stop being a best-kept secret and stand out as an industry go-to authority.
     
    Key Takeaways:  06:10 How Brian built multiple successful ventures – and the challenges that strengthened his fortitude along the way.
    08:41 Why success in business requires both a growth mindset and mentorship.
    12:23 How to identify and embrace your soft business skills that grow your business.
    14:45 The success paradox of overcoming limitations to boost business success potential.
    17:11 Fear and lack of delegation hinder business growth.
    23:19 Stand out in a crowded market and communicate effectively.
    28:49 How to choose a mentor (and this answer might just surprise you a bit.)
    Resources Mentioned in This Episode:

    Get the first 2 chapters of Brian's book, The Dropout Multi-Millionaire: 37 Business Lessons, for free. https://brianwillmedia.com/
    Join us for the 2024 Bold Growth Event at https://boldgrowthevent.com  

    • 35 min

Customer Reviews

5.0 out of 5
141 Ratings

141 Ratings

hhcnch7rm ,

Great interviewer

Melanie knows how to ask just the right questions to get the most out of each interview! Plus, the interviews are fun and just the right length. Look forward to hearing more from her!

mellissasea ,

Clear, actionable advice, from kind smart people

Here’s an experienced interviewer, making sure that every episode has actionable benefits for the audience. Thank you for a smart, kind, clear approach for business owners to shine.

Caffeinator Community ,

Such an inspirational podcast!!

There are SO many valuable golden nuggets in this podcast - we feel so inspired and encouraged to show up as our best selves.

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