An invention to get more people outside, rain or shine

When Sirena Rolfe, founder of Tempus Hood, was repeatedly caught out in unpredictable weather, she saw the opportunity to solve a problem. But she didn’t realize that her idea — to create a packable, detachable hood — would turn her into an entrepreneur and an inventor.

In this episode, Sirena shares her journey to receive a patent and build her business, along with her purpose to help break common barriers to outdoor recreation.