Angela Brown joins Chris Badgett on this episode of the LMScast podcast to discuss her niche membership site journey and success story. Angela is the founder of SavvyCleaner.com, and she has a podcast and YouTube show called Ask a House Cleaner. Angela shares how she learned the world of online education and completely transformed her business model in order to provide for her family long-term leading up to a future retirement.
The evolution of starting as an expert house cleaner, to becoming a business owner, to teaching other business owners, and moving into the online space to teach at scale is a rough outline of Angela’s journey. But she really breaks down a wealth of tips for course creators new to the online space as to how to acquire the skills needed to be successful in the online environment.
Angela has now trained companies in 31 countries across the globe and over 25 years she has perfected her training process, so she can optimally teach others how to practice the disciplines of cleaning a house and what best practices work best for being successful in her industry.
Creating a recurring revenue membership site is a great way to scale your business. And it’s a lot easier to keep an existing customer than it is to sell to a new customer, so recurring revenue adds a lot of value to your business, and Angela emphasizes how important it is to build out that recurring revenue model. Keep recurring value ideas in the back of your mind when building your site, as that’s what will help you create a culture where people continue to want to engage with your content.
If you’d like to learn more about Angela Brown, check out SavvyCleaner.com and her podcast and YouTube show called Ask a House Cleaner. You can model after what she has set up, and she’s an amazing case study of the power of online education and what a dedicated entrepreneur can do with an idea and the tools to make it happen. Thanks for joining us!