Sali Christeson spent a decade in the Bay Area's fin-tech scene where she struggled to find clothes that were bold, practical, and professional. In 2016 she founded Argent, a workwear company for women focused on function and style. As CEO, Sali has one goal in mind—to tackle the workwear-joy gap. Today, Argent has raised $4 million in seed money and gained fans from Hollywood to Capitol Hill. Pieces feature functional elements like reversible suits, media and stylus pockets for everything from credit cards to lip gloss, microfiber pocket bags (for cleaning glasses and iPhones), and even belt clips for ID badges. Sali sat down with Alli to talk about gender inequality in the workplace, revving up marketing and partnerships in 2020, and the pros and cons of the DTC business model. Learn more @argent and @salichristeson. And don't forget to follow @alliwebb for #BTS of Raising The Bar and subscribe and rate us!
Produced by Dear Media.