Around the Block with Jordan Lyall (ConsenSys | $MEME) | Episode #4 | Presented by Blockzero Labs Around the Block | Presented by Blockzero Labs

Around the Block is Presented by Blockzero Labs, a decentralized startup studio. Help us build, launch, and own the next generation of decentralized startups at blockzerolabs.io.  

Jordan Lyall is is the DeFi product lead at ConsenSys, leading the team building the DeFi Score and other projects. Prior to joining ConsenSys, Lyall ran the product team at Totle, a DEX liquidity network.   

And oh yeah, he's the Chief Meme officer at $MEME, which was born after he went viral on Twitter for jokingly advertising a phony project that could allow users to “Spin up a new DeFi project in as little as 5 minutes.”  

Timestamps: 2:05​ - Jordan's Background 3:22​ - Acquired By JibJab  3:53​ - Transition Into Crypto 6:02​ - Origins of @Don'tBuyMeme 13:21​ - Fallout of Future Government Regulations? 14:17​ - DeFi Score Overview 18:50​ - Difference Between Running A Company In Crypto vs. More Traditional Sectors? 21:25​ - Tips to Retain Great Talent in Crypto? 23:05​ - Any Under the Radar Projects He's Into? 26:25​ - Intersection of Creativity and Tech in NFTs 27:36​ - Passion's Outside of Crypto? 29:16​ - Advice For Someone Looking To Build In Crypto 30:32​ - Closing