Art of the Kickstart Art of the Kickstart

On this episode of Art of the Kickstart, we have the privilege of speaking with Dr. Bruce Roesner, President and Co-Founder of Green Life Tech. With an impressive background in entrepreneurship and patents, Dr. Roesner introduces his latest Kickstarter innovation, "Fresh Defend Home." This countertop unit utilizes groundbreaking technology to extend the shelf life of fresh produce by reducing oxygen levels inside the container. Dr. Roesner also shares the product's versatility in preserving wine with separate containers. Discover how his expertise in electronics and patent litigation led him to develop this game-changing solution and join us on this captivating journey. Tune in to learn more about "Fresh Defend Home" and Dr. Bruce Roesner's remarkable story.

 





Short on time? Here's what we talked about.





















Discover the market need: With $240 billion in annual losses and 300,000,000 pounds of produce discarded daily, there is a pressing need to reduce these losses in the market.

The Fresh Defend system operation and how it removes oxygen to delay ripening, providing an environmentally safe and cost-effective solution.

How the technology offers individuals a practical way to extend the shelf life of their fresh produce at home.































Links









https://greenlifetech.com/





https://www.facebook.com/greenlifetech 





https://www.instagram.com/greenlifetechcorp/ 





https://www.linkedin.com/company/greenlifetech-corp/





https://www.fundable.com/greenlifetech 





https://www.kickstarter.com/projects/863239946/freshdefendhometm-keep-your-produce-fresh-up-to-5x-longer     









Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript









Roy Morejon:





Welcome, entrepreneurs and startups, to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, President and Founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions, and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level.

On this episode of The Art of the Kickstart podcast, we talk to Corey Cooper, the visionary founder of CARVE1. Listeners are in for an exciting episode as they discover how CARVE1 Sportsball is poised to redefine the future of fitness. Listeners gain insights into Cooper's entrepreneurial journey, from the initial idea behind CARVE1 to the development and launch of the Sportsball. He shares the challenges he faced along the way and the lessons he learned as an entrepreneur in the fitness industry.



 





Short on time? Here's what we talked about.





















Carve1's origin story.

Corey's top three skills that every entrepreneur needs to be successful.

What the future of crowdfunding looks like.































Links







https://www.kickstarter.com/projects/1627836410/carve1-sportsball-a-compact-total-body-exercise-system

https://carve1sports.com/

https://www.instagram.com/carve1sports/

https://www.facebook.com/Carve1-Sports







Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript







Roy Morejon:





Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, president and founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earn more than 1 billion in sales over the past 20 years.



Each week I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. The show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype squad. Now let’s get on with the show. Welcome to another edition of Art of the Kickstart. Today I am super excited because I am speaking with Mr. Corey Cooper, the founder and CEO of Carve1. Campaign just went live, so really excited to gauge and see where the campaign is. But Mr. Cooper, thank you so much for joining us today on Art of the Kickstart.





Corey Cooper:





Well, thank you for having me.





Roy Morejon:





If you would, let’s just dive in on the product and then we’ve got a whole backstory I’m really excited to dive into. If you would for our audience,

On this episode of The Art of the Kickstart podcast, we'll be talking to Alan VanToai, founder of Lumira. Lumira is a future fashion brand that creates wearable art inspired by music festival rave and Burning Man communities. Their flagship product, the LED infinity mirror cat ears, is launching on May 1st and redefining high-end festival fashion. Join us as we learn more about Alan's vision for Lumira and how he's using fashion and technology to create something truly unique.





Short on time? Here's what we talked about.





















Lumira's origin story.

What inspired Alan to be an entrepreneur.

Lumira's mission, values and vision (fun, play, and connection).































Links







https://getlumira.com

https://instagram.com/getlumira

https://www.kickstarter.com/projects/1918170151/led-infinity-mirror-cat-ears-light-up-your-life?ref=discovery&term=cats







Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript





Roy Morejon:





Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, president and founder of Enventys Partners, the world’s only turnkey product launch company.



From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earned more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level.



The show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype Squad. Now, let’s get on with the show.



Welcome to another edition of Art of the Kickstart. Today, I am super stoked because I am speaking with the co-founder of Lumira, Mr. Alan VanToai. He has created an amazing product that I’m super excited to show with my audience. So without further ado, Alan, thank you so much for joining us today on Art of the Kickstart.





Alan VanToai:





My pleasure, Roy. Thank you so much for having me.





Roy Morejon:





Absolutely. So I’m really stoked to have you on the show because I think this product is just amazing, and I think the process that you’ve gone through to get to this point is amazing. So without further ado,

In this episode of Art of the Kickstart, we spoke with Hans Augustenborg, co-founder of Canairi. Due to high development, manufacturing, and distribution costs, Hans and Andreas chose to start a crowdfunding campaign which in just 30 days, received almost $500,000 from thousands of customers in 63 countries. In this episode, we discuss their approach of focusing on one product and their experience with crowdfunding on Kickstarter.





Short on time? Here's what we talked about.



















The power of Kickstarter to raise funds to be financially comfortable.



The top three skills that you think every entrepreneur needs to be successful



Advice for a new inventor who's looking to launch their product.







Links







https://www.canairi.io/

https://twitter.com/canairi_io

https://www.instagram.com/canairi.io/

https://www.facebook.com/getcanairi/

Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases.







Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript













Roy Morejon:





Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, President and founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earned more than $1 billion in sales over the past 20 years. Each week I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor Product Hype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out ProductHype.co and join the Hype Squad. Now let’s get on with the show.



Welcome to another edition of Art of the Kickstart. Today I am super excited because I am speaking with someone that I’ve also met in person at an event globally, worldwide, and got a chance to feel this product in my hands and see it. Today I’m super excited to be speaking with Hans Augustenborg, co-founder of Canairi. Andreas, his partner wasn’t able to join us, but these guys are childhood friends. They now run a business selling to customers worldwide after their massively successful campaign with over 3,300 backers, 472,000 US dollars raised for Canairi. So without further ado, Hans, thank you so much for joining us today on Art of the Kickstart.





Hans Augustenborg:





It’s an honor and nice to meet you again, Roy, digitally. It was fun last time at the Web Summit in Lisbon. Yeah. Hopefully, we’re going to see each other there next time this year.

In this episode of Art of the Kickstart, we spoke with  Mr. Zel Crampton, the founder and CEO of Diggs. Diggs is a premium brand of innovative pet products and they're best known for their dog crate Revol, which actually launched five years ago. In this episode we learn what Zel is doing differently as he launches for a  second time on Kickstarter and what advice he has for all inventors looking to crowdfund successfully.





Short on time? Here's what we talked about.



















The importance of having backers and community pre launch.

Why they chose to do a Kickstarter as an established brand.

How to stay focused and driven in difficult times.







Links







https://www.diggs.pet/

https://www.kickstarter.com/projects/424958948/revol-dog-crate-snooz-pad-a-dog-crate-revolution/

https://www.kickstarter.com/projects/424958948/enventur-an-inflatable-travel-dog-kennel

https://www.instagram.com/diggspet/

Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases.







Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript











Roy Morejon:





Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejan, president and founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earned more than $1 billion in sales over the past 20 years.



Each week I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. The show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype Squad. Now let’s get on with the show.



Welcome to another edition of Art of the Kickstart. Today I am joined again by Mr. Zel Crampton, the founder and CEO of Diggs. If you haven’t heard of Diggs, go check it out. They are a premium brand of innovative pet products and they’re best known for their dog crate Revol, which actually launched five years ago. We had Zel on the show five years ago, episode 236. So definitely check that out after this episode. But Zel’s been on the show. He’s a guest. He’s relaunching or launching another campaign, so this is his second campaign and second time on the show. So everybody, I want to give a real big warm welcome to Mr. Zel Crampton from Digs. Zelle, thanks so much for joining us today.





Zel Crampton:





Thanks for having me. Looking forward to it.





Roy Morejon:





Yeah,

In this episode of Art of the Kickstart, we spoke with Mr. Rob Walling who is an incredible, serial entrepreneur. Today, Robs tells us all about launching his next book, The SaaS Playbook, which is going to be on Kickstarter March 28th. Whether you’re a software developer, a no-code aficionado, or you’ve never written code in your life, this book will walk you through the most actionable strategies to launch and grow your SaaS business. Listen and learn what led him to creating this incredible book, launching soon.





Short on time? Here's what we talked about.



















How hard it is to get into the book writing industry and advice to know in advance.

Key takeaway tips in building a successful Kickstarter campaign pre-launch.

How to stay focused and driven in difficult times.







Links







https://saasplaybook.com/

http://robwalling.com

tinyseed.com

microconf.com

https://www.kickstarter.com/projects/robwalling/the-saas-playbook-by-rob-walling

Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases.







Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript









Roy Morejon:





Welcome, entrepreneurs and startups, to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, president and founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. The show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Now let’s get on with the show.



Welcome to another edition of Art of the Kickstart. Today I am super excited because I am speaking with Mr. Rob Walling. Rob is a serial entrepreneur. He has started six companies, and five of them have been bootstrapped. And I know this Kickstarter community and crowdfunding community all knows about the bootstrap nature of things. He currently runs MicroConf, which is the largest non-venture track, SaaS Founders, and TinySeed, which is a category leading accelerator for B to B SaaS companies. He’s invested in more than 125 startups. Rob’s podcast, Startups for the Rest of Us, has over 650 episodes,