Art of the Kickstart Art of the Kickstart

In this episode of Art of the Kickstart, we spoke with Mr. Rob Walling who is an incredible, serial entrepreneur. Today, Robs tells us all about launching his next book, The SaaS Playbook, which is going to be on Kickstarter March 28th. Whether you’re a software developer, a no-code aficionado, or you’ve never written code in your life, this book will walk you through the most actionable strategies to launch and grow your SaaS business. Listen and learn what led him to creating this incredible book, launching soon.





Short on time? Here's what we talked about.



















How hard it is to get into the book writing industry and advice to know in advance.

Key takeaway tips in building a successful Kickstarter campaign pre-launch.

How to stay focused and driven in difficult times.







Links







https://saasplaybook.com/

http://robwalling.com

tinyseed.com

microconf.com

https://www.kickstarter.com/projects/robwalling/the-saas-playbook-by-rob-walling

Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases.







Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript









Roy Morejon:





Welcome, entrepreneurs and startups, to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, president and founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. The show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Now let’s get on with the show.



Welcome to another edition of Art of the Kickstart. Today I am super excited because I am speaking with Mr. Rob Walling. Rob is a serial entrepreneur. He has started six companies, and five of them have been bootstrapped. And I know this Kickstarter community and crowdfunding community all knows about the bootstrap nature of things. He currently runs MicroConf, which is the largest non-venture track, SaaS Founders, and TinySeed, which is a category leading accelerator for B to B SaaS companies. He’s invested in more than 125 startups. Rob’s podcast, Startups for the Rest of Us, has over 650 episodes,

In this episode of Art of the Kickstart, we spoke with Josh Cross, CEO of Elios. Josh tells us about how the Crossover Lock protects your luggage, bike and other items worldwide and the difficulties in trying to invent a product to solve such a big problem. Listen and learn what led him to creating a lock that gives you instant notifications if your lock is ever cut, bumped, unlocked, or moving.





Short on time? Here's what we talked about.



















How The Crossover Lock started being built for the Department of Defense and the US Air Force.

Sometimes inventors need to be okay with going from point A to point B to C, and then back to A.

How believing in your product and not giving up can pay off, you just need to hold on and keep trying. 







Links







https://thecrossoverlock.com/

https://www.youtube.com/watch?v=pSAHxLXaKQg

https://www.kickstarter.com/projects/elios/the-crossover-lock-only-lock-with-real-time-global-alerts?ref=discovery_newest

https://youtu.be/WAvEXRMj3Zw

Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases.







Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript









Roy Morejon:





Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, president and founder of Inventus Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earned more than 1 billion in sales over the past 20 years. Each week I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. The show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype Squad. Now let’s get on with the show.



Welcome to another edition of Art of the Kickstart. Today I am really excited because I am speaking with the CEO of Elios, Mr. Josh Cross. Josh is the creator of the just launched today Crossover Lock over on Kickstarter. A proud father of four kids and a husband of over 20 years whoa has beautiful wife, Joanna. Josh, super excited to talk about the cross lock and have you today on Art of the Kickstart. So thank you for joining me.





Josh Cross:





Yeah, thanks for having me. I’m super excited about this.

In this episode of Art of the Kickstart, we talk about health, wellness and AI with Yunus Konmaz, CEO and co-founder of Avokadio. We talk about developing technology and innovation for a better and more sustainable world. Listen and learn how Avokadio measures ketones in your breath and gives an instant indication about your fat burning metabolism.





Short on time? Here's what we talked about.



















How trials with your target audience draw powerful results and insight.

What it's like to work with a professional crowdfunding marketing agency. 

How Avokadio uses nano-technology sensors to measure and analyze your breath.







Links







https://www.indiegogo.com/projects/avokadio-a-breathalyzer-for-wellness#/

https://www.avokad.io/

https://www.instagram.com/avokadio/

https://www.linkedin.com/company/avokadio/ 

https://twitter.com/avokadio?lang=en







Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases.

Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript





Roy Morejon:





Welcome, entrepreneurs and startups, to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, president and founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earned more than $1 billion in sales over the past 20 years.



Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. The show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the hype squad. Now, let’s get on with the show.



Welcome to another edition of Art of the Kickstart. Today, I am extremely excited, because we’re talking about health, wellness, and all things AI as well. Joining me today is Mr. Yunus Konmaz, CEO and co-founder of Avokadio. He’s got an amazing background, and he is also a super passionate entrepreneur that’s out there developing technology and innovation for a better and more sustainable world, so super excited to have Mr. Yunus on our show. Thank you for joining us, sir.





Yunus Konmaz:





Thank you. Thank you for the invitation.





Roy Morejon:





Absolutely.

In this episode of Art of the Kickstart, we spoke with Erin and Alex, co-founders of Scars: The Game of Imperfections. Listen to learn how they created a game that bridges the gap of small talk and give advice for any new entrepreneur that's looking to launch their new product.





Short on time? Here's what we talked about.



















Sometimes the best ideas come from hard times.

Why Alex and Erin are choosing to launch SCARS with crowdfunding.

What it takes to become an entrepreneur and how to believe in your product when times are tough. 







Links







https://www.kickstarter.com/projects/scarsgame/scars-the-game-of-imperfections

https://bonfiresocials.com/







Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases.

Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript



Roy Morejon:



Welcome, entrepreneurs and startups, to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, president and founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earn more than 1 billion dollars in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level.



This show would not be possible without our main sponsor, ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the HypeSquad. Now let’s get on with the show.



Welcome to another edition of Art of the Kickstart. Today, I am super stoked because I am talking with the co-founders of Bonfire Socials and the creators of SCARS: The Game of Imperfections. With me is Erin and Alex, the co-founders. Thank you so much, Erin and Alex, for joining me today on Art of the Kickstart.



Erin:



Hey. It’s nice to join everyone. Hello.



Alex:



Yeah, thanks for having us.



Erin:



I’m Erin.



Alex:



Alex.



Roy Morejon:



Yeah, pleasure to have you guys. And I’m really excited about this game for one, because I’m a bit of an introvert, so communication can always be difficult. At least that’s what my wife says with me. But I think the art of communication is definitely lost. And again, with this pandemic, we’ve all spread out and I think we’re starting to deepen our connections again by at least having more interpersonal opportunities to speak wit...

In this episode of Art of the Kickstart, we spoke with Liz Holland, CEO of Sensory Product Design. Listen to learn how Liz was able to fully fund her Kickstarter campaign in just 5 days with over 150 backers. Liz describes how she launched her first 2 products and explains how she had the confidence to crowdfund.





Short on time? Here's what we talked about.



















How the need for more Sensory Product Designs sparked a game changing idea with CozyCo-zzz and CozyThrow-zzz.

How crowdfunding is the way we can get the floodgates to open and launch new products confidently.

How to believe in yourself and create your own product.







Links







https://www.kickstarter.com/projects/531393563/cozythrow-and-cozycocalm-soothing-and-comfortable-blankets?ref=ep.go2.fund/cozy







Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases.

Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript



Roy Morejon:



Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, President and Founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week, I interview a startup success story, an inspirational entrepreneur, or a business expert in order to help you take your launch to the next level. The show would not be possible without our main sponsor, ProductHype. The weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype Squad. Now let’s get on with the show. Welcome to another edition of Art of the Kickstart. Today I am extremely excited because I am speaking with the CEO of Sensory Product Design, is Liz Holland. Liz, thank you so much for joining us today on Art of the Kickstart.



Liz Holland:



Thank you. It’s a pleasure.



Roy Morejon:



So your campaign is currently active over on Kickstarter for everybody that’s listening to the show right now on their favorite listening devices. It fully funded in just five days. It’s got over 150 backers, lots of capital in the campaign. So if you would, for our audience, Liz, tell them about this product as if they’ve never heard about it before?



Liz Holland:



Alrighty. Well, the first two products I’m launching, because there’s more, are the CozyCo-zzz and the CozyThrow-zzz, and they have the ZZZ at the end. We’ve been issued trademarks on all of the products.

In this episode of Art of the Kickstart, we spoke with Anthony Bernas, co-founder and CEO of Cooler Keg. Listen to learn how an everyday moment and a hobby sparked an idea that raised more than $200K crowdfunding. Bernas describes how he built a homemade prototype and received validation from lake goers that gave him the confidence to crowdfund.





Short on time? Here's what we talked about.



















Sometimes the best ideas come from combining hobbies and a simple question. Hear how a lakeside party sparked the idea for Cooler Keg

It’s not enough to have a great idea. Pre-campaign efforts can be a determining factor for success.

Don’t underestimate the value of a viral moment. Bernas’ friend filmed him prepping the Cooler Keg for an at-home party and the video went viral on TikTok. If there’s an authentic way to show your brand on social media, do it.







Links







https://www.indiegogo.com/projects/cooler-keg-the-bar-experience-you-take-with-you

https://www.thecoolerkeg.com/







Note: As an Amazon Associate, Art of the Kickstart may earn a commission from qualifying purchases.

Sponsors

Art of the Kickstart is honored to be sponsored by ProductHype, the leading crowdfunding newsletter. Publishing weekly, ProductHype showcases five of the best, most innovative and exciting crowdfunding projects in an absurdly unique way. Their audience of more than 300,000 crowdfunding fans regularly back featured products and eagerly awaits the newsletter to learn about the new ideas that creators are bringing to market. Learn more about having your project featured in ProductHype, or join the HypeSquad today!

Transcript

View this episode's transcript







Roy Morejon:



Welcome entrepreneurs and startups to Art of the Kickstart, the show that every entrepreneur needs to listen to before you launch. I’m your host, Roy Morejon, president and founder of Enventys Partners, the world’s only turnkey product launch company. From product development and engineering to omnichannel marketing, we’ve helped our clients launch thousands of inventions and earn more than $1 billion in sales over the past 20 years. Each week I interview a startup success story, an inspirational entrepreneur or a business expert in order to help you take your launch to the next level. This show would not be possible without our main sponsor ProductHype, the weekly newsletter that goes out and shows you the best inventions that just launched. Make sure to check out producthype.co and join the Hype Squad. Now let’s get on with the show.



Welcome to another edition of Art of the Kickstart. Today I am super excited because we’re talking about kegs. Yes, the Cooler Keg. I’m speaking with Mr. Anthony Bernas, CEO and co-founder of rhe Cooler Keg, their campaign over on in Demand, over on Indiegogo. It is a portable draft system that allows you to serve up anything on draft anywhere, right? So cocktails, beer, you name it, champagne, cider, seltzer, all of that. I’m really excited to talk about this campaign and all of the product innovation that’s come about this. So Anthony, thank you so much for joining us today on Art of the Kickstart.



Anthony Bernas:



Absolute pleasure to be here.