As It Relates to Podcasting with Simona Costantini

Simona Costantini
As It Relates to Podcasting with Simona Costantini

Looking for expert tips on how to launch, grow, and monetize your podcast? You’re in the right place! As It Relates to Podcasting is your go-to resource for entrepreneurs, business owners, content creators, coaches, and consultants who want to leverage podcasting to build their brand, boost their business, and create meaningful connections with their audience. Hosted by full-time podcast strategist and producer Simona Costantini, this show dives into everything you need to know—from successfully starting your podcast to growing your listener base and turning your show into a revenue-generating machine. Whether you’re looking to optimize your strategy or hitting record for the first time, you’ll find practical insights that cut through the noise. Each episode breaks down actionable strategies for burning questions like: - How do I successfully launch my podcast and stand out from the crowd? - What are the most effective ways to increase my downloads and grow my audience? - How can I monetize my podcast without overwhelming my listeners? - What steps should I take to attract sponsors, partners, and collaborations? - How can I use my podcast to drive clients, customers, and revenue for my business? - What are the best tools and systems for running a smooth, stress-free podcast? This show isn’t about fluff or recycled advice—it’s all about providing real-world tips, tested strategies, and expert guidance to help you avoid burnout, stay consistent, and scale your podcast into a successful platform. Through solo episodes and deep-dive roundtables, you’ll gain access to insider knowledge that helps you sidestep common podcast pitfalls and maximize your impact. Tune in weekly as we cover everything from content creation and audience engagement to advanced marketing tactics and monetization methods that actually work. Plus, get exclusive backstage access to tips and resources you won’t find anywhere else, so you can fast-track your growth and start seeing results. Subscribe now and take the next step in turning your passion for podcasting into a profitable venture that reaches and resonates with your ideal audience!

  1. JUN 12

    3 Ways I’m Prepping My Podcast for Summer (Without Burning Out)

    Summer doesn’t have to mean your podcast goes silent. In this episode of As It Relates to Podcasting, I’m sharing the 3 intentional ways I’m prepping my podcast for summer—without burning out or ghosting my audience. If you’ve ever fallen off the podcast consistency wagon (hi, it’s me 🙋‍♀️), this episode is your gentle reset and practical game plan. We’re talking about real-life podcast strategy: reconnecting with your why, simplifying your content workflow, and building a system that supports your creativity and your time off. Whether you’re navigating a busy season, moving homes, or just craving more space to breathe, this one’s for you. 🔑 Key Themes & Takeaways: Root Back Into Your Why – Why getting clear on your purpose is the anchor your podcast needs when life gets chaotic—and how to reconnect with it authentically.Short, High-Impact Solo Episodes – The benefits of recording off-script and repurposing your episodes across platforms so your content works harder for you.Ditch the Chaos With Systems – How using Northflow has helped me plan, delegate, and streamline everything podcast-related (goodbye post-its, hello peace ✌️).Repurpose Like a Pro – Why each episode is now the foundation of my emails, reels, carousels, and stories—and how this single-source strategy saves time and builds momentum.Give Yourself Grace – A loving reminder that falling off doesn’t mean failure. Summer can be a beautiful time to reset your workflow, your mindset, and your content rhythm. This isn’t about perfection—it’s about sustainability, alignment, and showing up with ease. Your podcast can thrive, even in the busy seasons. Learn about: 00:00 Introduction: Falling Off the Podcasting Bandwagon00:23 Confession Time: Inconsistency Struggles01:42 Reconnecting with Your Why04:22 Batch Recording and Repurposing Content07:19 Streamlining with North Flow08:50 Conclusion: Summer Content Strategy JOIN THE VAULT: https://www.voltproductions.co/podcast-success-vault-1001 FREE RESOURCES: Book a Call: https://www.voltproductions.co/contact Podcast Launch Blueprint: https://voltproductions.co/podcast-launch-blueprint-2025 Discord Community: https://discord.gg/2cdzVg7Y MORE RESOURCES: Try Descript here: https://get.descript.com/orsams0rrlfoPodcast Growth Lab: https://voltproductions.co/podcast-growth-lab  Connect with Simona here: Instagram: www.instagram.com/simona__costantiniBusiness Instagram: www.instagram.com/volt.productions LinkedIn: a...

    11 min
  2. MAY 22

    How I Manage 2 Podcasts, a Business, and My Sanity (Without Burning Out)

    Running one podcast is hard. Running multiple podcasts while growing two businesses? Nearly impossible… unless you have the right systems in place. In this episode of As It Relates to Podcasting, Simona shares her exact behind-the-scenes workflow for managing multiple podcasts, a full roster of client shows, and her production agency—all without burning out. You’ll learn how to set up a sustainable podcast workflow, delegate with ease (even if you don’t have a team yet), and why North Flow—her go-to podcast project management tool—is a total game-changer. Whether you’re a solo podcaster, agency owner, or content creator juggling way too many hats, this episode will show you how to simplify, streamline, and save your sanity. Today's episode is brought to you by Northflow. 🔥 Try North Flow FREE: https://northflow.io 🛠️ Built by podcasters, for podcasters. Request your invite today! 🔑 In this episode: How I manage two podcasts + a business without losing my mindThe #1 tool I use to organize podcast content and schedulingHow I avoid burnout and plan my calendar like a proThe real reason I paused one of my podcasts—and how I brought it back with easeMy favorite way to prioritize joy over “just getting things done” Learn about: 00:00 Introduction01:07 Balancing Multiple Roles and Avoiding Burnout03:06 The Importance of Delegation05:22 Effective Content Management with North Flow09:21 Personal Calendar Management Tips11:58 Conclusion and Final Tips JOIN THE VAULT: https://www.voltproductions.co/podcast-success-vault-1001 FREE RESOURCES: Book a Call: https://www.voltproductions.co/contact Podcast Launch Blueprint: https://voltproductions.co/podcast-launch-blueprint-2025 Discord Community: https://discord.gg/2cdzVg7Y MORE RESOURCES: Try Descript here: https://get.descript.com/orsams0rrlfo Connect with Simona here: Instagram: www.instagram.com/simona__costantiniBusiness Instagram: www.instagram.com/volt.productions LinkedIn: https://www.linkedin.com/in/simona-costantini-25653a30/Website: www.voltproductions.co Happiness Happens Podcast: https://www.simonacostantini.com/happinesshappenspodcast

    13 min
  3. MAY 9

    8 Things I Wish I Knew Before Starting My Podcast (Lessons from Reddit + Real Talk from a Podcast Producer)

    Thinking about starting a podcast? Or maybe you're knee-deep in episodes and wondering how to keep growing without burning out? In this episode of As It Relates to Podcasting, I’m diving into one spicy Reddit thread that asked: "What do you wish you knew before starting your first podcast?" — and I’m weighing in with my expert take as a podcast producer and strategist. You’ll learn: ✅ The #1 mistake new podcasters make (and how to avoid it) ✅ How to stay motivated when your downloads feel slow ✅ Editing hacks that save HOURS ✅ The truth about monetization (it's not what you think) ✅ Why your WHY matters more than your mic ✅ Plus—real tips I’ve learned since launching in 2018 If you’re a new or growing podcaster who wants practical advice with zero fluff, you’re in the right place. Learn about: 00:00 Introduction01:20 My podcasting journey02:15 The Reddit thread that inspired this episode03:00 Pro editing tips (pause + restart)05:00 Motivation vs. downloads07:00 Planning for future success10:00 How to finish your episodes with clarity13:00 Monetization truth bombs16:00 Final thoughts JOIN THE VAULT: https://www.voltproductions.co/podcast-success-vault-1001 FREE RESOURCES: Book a Call: https://www.voltproductions.co/contact Podcast Launch Blueprint: https://voltproductions.co/podcast-launch-blueprint-2025 Discord Community: https://discord.gg/2cdzVg7Y MORE RESOURCES: Try Descript here: https://get.descript.com/orsams0rrlfoPodcast Growth Lab: https://voltproductions.co/podcast-growth-lab  Connect with Simona here: Instagram: www.instagram.com/simona__costantiniBusiness Instagram: www.instagram.com/volt.productions LinkedIn: https://www.linkedin.com/in/simona-costantini-25653a30/Pinterest: https://www.pinterest.com/SimonaCostantini_/Website: www.voltproductions.co Happiness Happens Podcast: https://www.simonacostantini.com/happinesshappenspodcast

    17 min
  4. APR 24

    Why Pausing Your Podcast Can 10x Your Growth (And How to Come Back Stronger)

    Pressing pause doesn’t mean you’re giving up. It might just be the smartest growth move you can make for your podcast. In this episode of As It Relates to Podcasting, we’re dismantling the myth that consistency means never taking a break—and exploring how intentional pauses can actually help you come back stronger. If you've been feeling out of alignment, burned out, or unsure about the direction of your show, this episode will help you reset without guilt. I’m sharing my own story of putting Happiness Happens on hiatus, the fears I faced, and how that break ended up reigniting my creativity and realigning me with my bigger vision. You’ll also get practical tips on how to pause with purpose—and return with even more connection, clarity, and downloads. 🔑 Key Themes & Takeaways: You’re Not Failing—You’re Aligning: Why pressing pause doesn’t mean quitting, and how it can be a powerful realignment tool for your podcast and your purpose.The Truth About Burnout: Why episodes recorded from a place of exhaustion rarely convert, and how taking space creates room for better ideas and stronger connection.Reignite Your Creativity: How stepping away can give birth to a new brand voice, fresh content formats, and more meaningful conversations.Keep the Momentum (Even While You Rest): Strategic ways to stay visible during your pause—like promoting past episodes, staying active on socials, and guesting on other shows.Comeback With Intention: How to plan your relaunch with behind-the-scenes content, welcome-back episodes, new cover art, and updated formats your audience will love. Taking a break doesn’t mean your podcast is over—it means it’s evolving. Let this episode be your permission slip to pause with purpose… and return with power. Learn about: 00:00 Introduction01:23 Personal Experience: The Happiness Happens Podcast02:01 Mindset Shift: Embracing the Pause05:27 Reassessing Your Podcast's Alignment06:31 Reigniting Creativity Through Pausing07:19 Building Anticipation and Engagement09:24 How to Take a Pause with Intention11:47 Making a Strong Comeback13:15 Final Thoughts: Embrace the Pause JOIN THE VAULT: https://www.voltproductions.co/podcast-success-vault-1001 FREE RESOURCES: Book a Call: https://www.voltproductions.co/contact Podcast Launch Blueprint: https://voltproductions.co/podcast-launch-blueprint-2025 Discord Community: https://discord.gg/2cdzVg7Y MORE RESOURCES: Try Descript here: https://get.descript.com/orsams0rrlfoPodcast Growth Lab: https://voltproductions.co/podcast-growth-lab  Connect with Simona here: Instagram: www.instagram.com/simona__costantiniBusiness Instagram: a...

    14 min
  5. APR 17

    How I Podcast While Traveling (My Exact Setup) | The No-Studio Podcast Setup

    Traveling doesn’t mean your podcast has to hit pause. In this episode of As It Relates to Podcasting, I’m sharing how to stay consistent with your show even when you’re living out of a suitcase. Whether you’re hopping between countries, speaking at events, or managing life between two homes, this episode walks you through the exact tools, setup, and mindset you need to keep your show on track—without compromising quality or your sanity. From simplifying your tech to planning content that travels well, I’ll show you how to create a portable podcasting process that fits your lifestyle. This is your permission slip to hit record—even if you’re not in your perfectly curated home studio. 🔑 Key Themes & Takeaways: The Truth About “Batching Ahead” – Why recording everything before a trip isn’t always realistic—and what to do instead to keep momentum going. Travel-Friendly Equipment – A breakdown of the exact mic, lighting, and camera setup I pack when I’m podcasting on the go (plus, how to keep it compact and effective). Set Design on the Fly – How to make any space look clean, intentional, and professional without schlepping a full backdrop across the border. Recording Software That Moves With You – Why tools like Riverside and Descript make podcasting remotely so much easier—and what to consider for crisp, clear audio. Planning for Flexibility – The value of having a loose content calendar to save your brainpower, and why simplicity always wins when you’re working in new environments. Done > Perfect – A heartfelt reminder that your message matters more than a perfect setup. With a little intention and a portable process, you can show up everywhere your podcast needs you to be. Whether you're a digital nomad, a speaker on the go, or just someone who likes to mix work with wanderlust—this episode proves that podcasting doesn’t have to stay rooted to one place. Learn about: 00:00 Introduction00:39 Challenges of Podcasting While Traveling02:50 Essential Portable Podcasting Equipment06:44 Setting Up Your Recording Environment09:37 Content Planning and Flexibility11:25 Conclusion and Call to Action JOIN THE VAULT: https://www.voltproductions.co/podcast-success-vault-1001 FREE RESOURCES: Book a Call: https://www.voltproductions.co/contact Podcast Launch Blueprint: https://voltproductions.co/podcast-launch-blueprint-2025 Discord Community: https://discord.gg/2cdzVg7Y MORE RESOURCES: Try Descript here: https://get.descript.com/orsams0rrlfoPodcast Growth Lab: https://voltproductions.co/podcast-growth-lab  Connect with Simona here: Instagram: www.instagram.com/simona__costantiniBusiness Instagram: a...

    13 min
  6. MAR 27

    How to Launch Your Podcast & Get Your First 100 Listeners (Without a Huge Audience!)

    Think you need a massive audience to launch your podcast? Think again. In this episode of As It Relates to Podcasting, I’m walking you through how to go from zero to your first 100 listeners—without fancy tech, expensive ads, or a giant following. Whether you're in the idea stage or gearing up to launch, this one’s your official permission slip to start, imperfectly and intentionally. We’ll dig into everything from creating a compelling name and irresistible hook, to choosing your must-have tech, building pre-launch buzz, and optimizing your show for searchability. Plus, I’m sharing my favorite growth tactics that have worked time and time again (even if you're just starting from scratch). If you're dreaming about your launch but stuck on the “how,” this episode will give you the strategy and motivation to finally go for it. 🔑 Key Themes & Takeaways: Crafting a Magnetic Concept – Your name, hook, and niche matter more than you think. Learn how to attract the right listeners by solving a specific problem for a specific person. Simplifying Your Setup – Tech overwhelm is real, but you don’t need it all. Get the essential tools and know when to skip video (yes, you have permission). Planning Your First 3–5 Episodes – Backlog = momentum. Why batching a few episodes before launch helps you stay consistent and avoid the weekly panic. Launching With Intention – Use your existing network, social media, and behind-the-scenes content to build hype before your show drops. Growing Your Audience (Without Ads) – From guesting on other shows to smart giveaways and strategic cross-promotions, discover the simplest ways to expand your reach. Optimizing for Search – Why your podcast title and episode names might be sabotaging your growth—and how to fix them fast. Consistency Over Perfection – Learn how to adopt a long-game mindset that keeps you creating (even when no one’s watching… yet). Learn about: 00:00 Introduction: Launching a Podcast with Zero Audience01:00 Laying the Foundation for a Strong Launch02:42 Essential Tech and Setup Tips04:21 Creating a Production Schedule04:45 Building Hype Before Launch07:58 Growth Tactics for Your First 100 Listeners10:46 The Mindset of a Growing Podcaster11:52 Conclusion and Next Steps JOIN THE VAULT: https://www.voltproductions.co/podcast-success-vault-1001 FREE RESOURCES: Book a Call: https://www.voltproductions.co/contact Podcast Success Blueprint: https://www.voltproductions.co/podcast-success-blueprint Discord Community: https://discord.gg/2cdzVg7Y MORE RESOURCES: Try Descript here: https://get.descript.com/orsams0rrlfoPodcast Growth Lab: https://voltproductions.co/podcast-growth-lab  Connect with Simona here: Instagram: a href="http://www.instagram.com/simona__costantini"...

    13 min
  7. MAR 20

    Validate Your Podcast Idea (Before You Waste Time & Money on Launching the Wrong Show!)

    Ever feel like you’re doing everything to launch your podcast, yet something keeps holding you back? Maybe it’s uncertainty, maybe it’s overwhelm, or maybe it’s just not knowing where to start. Spoiler alert: Validating your podcast idea before you hit record is the key to ensuring your show has an audience waiting for it. In this episode of As It Relates to Podcasting, I’m breaking down how to validate your podcast idea and strategically plan for growth so you don’t create a show that no one listens to. We’re talking about identifying your ideal listener, researching trends, engaging your audience, and avoiding the biggest mistake—relying on passion alone. Plus, I’ll share practical tips for planning your content, structuring your format, and launching strong. If you’ve been stuck in the planning phase, wondering if your podcast idea is the one, this episode will help you move forward with confidence. 🔑 Key Themes & Takeaways: Validating Your Idea Before You Record – Not every idea makes for a great podcast. Learn how to research demand, engage potential listeners, and get the feedback you need before launching. Planning a Format That’s Sustainable – Will your show be solo, co-hosted, or guest-driven? What’s the ideal episode length? Structuring your format now prevents burnout later. Launching with a Growth Strategy – A strategic launch means having 3–5 episodes ready, leveraging pre-launch buzz, and optimizing your podcast for searchability to attract the right audience. Learn about: 00:00 Introduction: Why Validating Your Podcast Idea is Crucial02:18 Identifying Your Ideal Listener02:58 Researching Trends and Engaging with Potential Listeners04:50 Learning from Competitors and Balancing Passion with Demand06:01 Planning Your Podcast Content for Long-Term Success07:51 Creating a Standout Podcast10:22 Launching Strong from Day One12:26 Growing and Monetizing Your Podcast13:36 Conclusion and Recap JOIN THE VAULT: https://www.voltproductions.co/podcast-success-vault-1001 FREE RESOURCES: Book a Call: https://www.voltproductions.co/contact Podcast Success Blueprint: https://www.voltproductions.co/podcast-success-blueprint Discord Community: https://discord.gg/2cdzVg7Y MORE RESOURCES: Try Descript here: https://get.descript.com/orsams0rrlfoPodcast Growth Lab: https://voltproductions.co/podcast-growth-lab  Connect with Simona here: Instagram: www.instagram.com/simona__costantiniBusiness Instagram: www.instagram.com/volt.productions LinkedIn: a href="https://www.linkedin.com/in/simona-costantini-25653a30/" rel="noopener noreferrer"...

    15 min
  8. MAR 6

    3 Ways You’re Subtly Sabotaging Your Podcast Launch (And What to Do Instead)

    Ever feel like you’re doing everything to launch your podcast, yet something keeps holding you back? Maybe it’s perfectionism, maybe it’s overwhelm, or maybe it’s just not knowing what you don’t know. Spoiler alert: It’s often the tiny things that sabotage your success before you even hit publish. In this episode of As It Relates to Podcasting, I’m breaking down the three biggest ways podcasters unknowingly self-sabotage their launches—and what you can do instead. From overthinking every tiny detail to skipping strategy and ignoring SEO, these are the roadblocks keeping your podcast from reaching the right audience. But don’t worry, I’ve got you covered with practical steps to help you break free and launch with confidence. If you’re stuck in the planning phase, re-recording your trailer for the 15th time, or wondering why your show isn’t growing, this episode is your permission slip to simplify, strategize, and just launch. 🔑 Key Themes & Takeaways: 🎙️ Overthinking Instead of Launching: Perfectionism is the enemy of progress! Tweaking your cover art for the hundredth time? Testing 18 different intro tracks? Just hit publish—done is better than perfect. 📢 Skipping Strategy & Hoping for Growth: A podcast without a plan is like launching into the wind. You don’t need an overwhelming marketing plan, but you do need a roadmap. Knowing your audience, key launch dates, and a simple promotional strategy will set you up for success. 🔎 Ignoring SEO & Searchability: Relying only on social media won’t cut it. Your podcast title, description, and episode names need to be keyword-rich so people can actually find you. Plus, don’t forget to distribute your show across all podcast platforms! Learn about: 00:00 Introduction01:12 Three Ways You're Sabotaging Your Podcast Launch01:47 Overthinking and Delaying Instead of Launching04:44 Skipping Strategy and Hoping for Growth07:24 Ignoring SEO and Searchability09:04 Tools and Resources for Better SEO09:18 Conclusion and Next Steps JOIN THE VAULT: https://www.voltproductions.co/podcast-success-vault-1001 Answer the Public: https://answerthepublic.com/ Keywords Everywhere: https://keywordseverywhere.com/Google Keywords Planner: https://business.google.com/ca-en/ad-tools/keyword-planner/ TubeBuddy: https://www.tubebuddy.com/simonacostantini  FREE RESOURCES: Book a Call: https://www.voltproductions.co/contact Podcast Success Blueprint: a href="https://www.voltproductions.co/podcast-success-blueprint" rel="noopener noreferrer"...

    11 min

Trailer

4.6
out of 5
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About

Looking for expert tips on how to launch, grow, and monetize your podcast? You’re in the right place! As It Relates to Podcasting is your go-to resource for entrepreneurs, business owners, content creators, coaches, and consultants who want to leverage podcasting to build their brand, boost their business, and create meaningful connections with their audience. Hosted by full-time podcast strategist and producer Simona Costantini, this show dives into everything you need to know—from successfully starting your podcast to growing your listener base and turning your show into a revenue-generating machine. Whether you’re looking to optimize your strategy or hitting record for the first time, you’ll find practical insights that cut through the noise. Each episode breaks down actionable strategies for burning questions like: - How do I successfully launch my podcast and stand out from the crowd? - What are the most effective ways to increase my downloads and grow my audience? - How can I monetize my podcast without overwhelming my listeners? - What steps should I take to attract sponsors, partners, and collaborations? - How can I use my podcast to drive clients, customers, and revenue for my business? - What are the best tools and systems for running a smooth, stress-free podcast? This show isn’t about fluff or recycled advice—it’s all about providing real-world tips, tested strategies, and expert guidance to help you avoid burnout, stay consistent, and scale your podcast into a successful platform. Through solo episodes and deep-dive roundtables, you’ll gain access to insider knowledge that helps you sidestep common podcast pitfalls and maximize your impact. Tune in weekly as we cover everything from content creation and audience engagement to advanced marketing tactics and monetization methods that actually work. Plus, get exclusive backstage access to tips and resources you won’t find anywhere else, so you can fast-track your growth and start seeing results. Subscribe now and take the next step in turning your passion for podcasting into a profitable venture that reaches and resonates with your ideal audience!

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