Transforming Your Business Isn't About Doing A Million Different Things. It's About Finding ONE BIG THING And Then Leveraging That. Frank Kern has been advising entrepreneurs like you all day, every day, to do just that since 1999. This is his podcast. More at FrankKernPodcast.com.
Any recommendations for the hiring process when basically looking for a clone of yourself?
Do you have any recommendations whenever you were going through that hiring process, what you were looking for? I've never hired that person, 'cause I am that person. So I don't know what necessarily...
I'm looking for a clone of myself...
Any tips to get people really engaged from the get-go? Should there be a warm-up period?
Is there any tips that you can get people really engaged from the get-go?
Like I was thinking about starting to bring people in a week or two weeks prior to my challenge to kind of just warm them up. Cause this last time Facebook ads got hung up and basically that day, I did it the day before people got in. Facebook ads got approved. I had 400 people in the group and then I started the program.
So I think there's maybe a warm up period?
Is there an email sequence or best practice to get more people to say yes to a live offer by a deadline?
I have that program where it's basically a three month program 5k to a cold audience. I take them through a five day workshop and the people that don't buy within that 24 hour period, I do the expiring bonuses and all that stuff. Is there a mapped out email sequence that you recommend or is there any other way to get more people to say yes, either in my live offer or through emails that you recommend? Just best practices?
When creating Facebook video and image ads, should I create regular posts or build them in the ads manager?
Should you always create video and image ads as regular posts on your page and then when you create your ad, just select them as an existing post or are there certain times when you don't need to do that? You can just create, upload an image and write the ad copy, right from the ads manager? And is there like a good rule of thumb to know, you know, when to do what?
So the only time you want to do it right from the ads manager is always...
Do you recommend collecting lead forms directly from Facebook? How do you utilize important but questionable photos within Facebook ads?
I've got a client who is doing this diabetes treatment that is unlike any other. It's been around for 20 years, but it hasn't been promoted very well. And, when you're promoting stuff on Facebook, especially in the medical world, the ad got rejected.
A number of times I kept kicking back and it finally got approved and this client, they don't really want emails. They want phone calls...
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