Attention to Detail Building a DTC Brand

Civitas founder Matt Lady continues to share his journey building a Direct To Consumer t-shirt company as Civitas approaches its launch. For the month of July, Matt found himself focusing on the details of the shipping and unboxing experience, as well as the best options for him as business owner to provide an exceptional experience for the customer. And he shares the excitement of landing his first bulk order customer, even before the company had officially launched.