8 episodes

The business of Jingles is a monthly podcast brought to you by the songwriters at Audio Snack where we seek answers to all of our burning questions about the mysterious behind-the-scenes world of jingles and ad music placement. Questions like; Who wrote the world’s most iconic jingles? How do you get your song in a movie? And who makes the ultimate decision on what song is the best fit for their brand? On this podcast we’ll be picking the brains behind the operation; the business side of jingles; the marketing executives, the music supervisors, the brand consultants, etc. And if you fell asleep listening to that sentence, don’t worry, we’ll be talking to musicians and jingle writers as well.

Audio Snack: The Business of Jingles Audio Snack

    • Music
    • 5.0 • 11 Ratings

The business of Jingles is a monthly podcast brought to you by the songwriters at Audio Snack where we seek answers to all of our burning questions about the mysterious behind-the-scenes world of jingles and ad music placement. Questions like; Who wrote the world’s most iconic jingles? How do you get your song in a movie? And who makes the ultimate decision on what song is the best fit for their brand? On this podcast we’ll be picking the brains behind the operation; the business side of jingles; the marketing executives, the music supervisors, the brand consultants, etc. And if you fell asleep listening to that sentence, don’t worry, we’ll be talking to musicians and jingle writers as well.

    Expert taste-making with Hunnypot founder, John Anderson (a.k.a. Hot Tub Johnnie)

    Expert taste-making with Hunnypot founder, John Anderson (a.k.a. Hot Tub Johnnie)

    Hot Tub Johnnie is a professional musical taste-maker, A&R rep, DJ, song-plugger and Fez-wearer, as well as founder of Hunnypot Unlimited. Today we talk with him about how a monthly party turned into a multifaceted Music Publishing and Placement company, convincing Pete Townshend to license his personal catalog, and the most important question; what's the deal with that hat anyways?? 

    • 58 min
    Ep 6: Creating MDIIO, a new global social music platform with founder Justin Gray

    Ep 6: Creating MDIIO, a new global social music platform with founder Justin Gray

    Justin Gray is a L.A. based songwriter, producer, music executive and founder of the recently launched company, MDIIO, a "Global social platform for songwriters and Music Professionals." which may just change the entire way the sync licensing industry operates. For the better, of course... Also Pickle Soup.

    • 50 min
    Ep 5: The Guild of Music Supervisors with President Joel C. High

    Ep 5: The Guild of Music Supervisors with President Joel C. High

    Joel C. High is a music supervisor and producer who has worked on over 100 films and television projects including Saw, Girl With a Pearl Earring, Weeds and basically everything Tyler Perry has ever made. Over the last decade, he created and supervised the music departments for two of the leading independent studios in the industry: Trimark Pictures and Lionsgate Entertainment. Today, Joel is the President of the Guild of Music Supervisors and Chief Executive of Creative Control, a company he founded in 2006.

    • 1 hr 1 min
    Ep 4: Writing the Iconic "Nationwide is On Your Side" Jingle with JD Miller

    Ep 4: Writing the Iconic "Nationwide is On Your Side" Jingle with JD Miller

    JD Miller has written jingles for Chrysler, McDonalds, Coca Cola and most famously, Nationwide. Today we sit down with him to talk about everything from mimicking speech patterns in jingles to writing songs for Kenny Rogers to wondering if your dad is still disappointed in you for becoming a musician (he's not).

    • 38 min
    Ep 3: The Sound of Hallmark with Daryl Berg

    Ep 3: The Sound of Hallmark with Daryl Berg

    Daryl Berg is the Vice President of Music Strategies and Licensing at Crown Media, which means he oversees the music supervision and scoring of over 100 Hallmark films a year. We talk with Daryl about the scoring and licensing at Hallmark, the do's and dont's of pitching music and his love for Mayochup. 

    • 40 min
    Ep 2: Composing Jingles and Music for Industrial Videos with Dave Mayer

    Ep 2: Composing Jingles and Music for Industrial Videos with Dave Mayer

    Jingle Composer and Video producer, Dave Mayer, joins Audio Snack to discuss jingles and the business of composing music for corporate and industrial videos. For years David Mayer traveled across Europe working as a jazz pianist and composing music for film, theater and vocal groups. Returning to the United States in 1996, he composed jingles for television and scored industrial films for clients such as Art Van, GM and K-Mart. Now Dave owns his own video production company, Video Burst.

    • 25 min

Customer Reviews

5.0 out of 5
11 Ratings

11 Ratings

MacSpectacular ,

Interesting and funny

I watch lots of podcast and the reasons for following each vary. For this podcast, I appreciate the humor and the content. It is an area I knew little about but feel I could definitely carry on a decent conversation re jingles, music in movies, and many more topics the podcast touches on. At least I could do so at a cocktail hour. :-)

Bro bro bens ,

Who knew that the jingle business was so funny?

These guys are hilarious and they have really interesting guests. If you’re involved in music in any way you’ll love learning about the unsung commercial side of the music industry.

John42364901 ,

Goofy!

I haven’t listened to any of the interviews, ‘cause I don’t really care about jingles or music. But boy are they funny when they talk at the beginning.

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