57 episodes

The Authority Marketing Show for positioning yourself as the #1 authority in your industry. Quickly turn your prospects into clients and clients into raving fans who can't help but see you as the expert. Discover more and claim your authority at AuthorityAlchemy.com.

Authority Alchemy with Brian Horn and Jack Mize Authority Marketing for Business Owners, Speakers, Authors, Coaches and Consultants

    • Business
    • 5.0, 40 Ratings

The Authority Marketing Show for positioning yourself as the #1 authority in your industry. Quickly turn your prospects into clients and clients into raving fans who can't help but see you as the expert. Discover more and claim your authority at AuthorityAlchemy.com.

    How to Start a Podcast That Will Attract More Clients…The Easy Way

    How to Start a Podcast That Will Attract More Clients…The Easy Way

    Getting noticed is becoming increasing difficult in the competitive markets of today. In years past, a blog might set you apart from your competitors, while today it’s a requirement for basic operation. That’s right. In this day and age, you have to do more to get noticed. This is especially true in ultra competitive markets […]

    • 35 min
    Solopreneur Marketing Plan for the Unemployable

    Solopreneur Marketing Plan for the Unemployable

    We'll get into the solopreneur marketing plan later in this post, but first I want to share something. Recently, I realized I’m unemployable. Not employable in the conventional sense, anyway. The good news is that being unemployable doesn’t mean you have to be unemployed. Jack and I sat down with Michael O'Neal from The Solopreneur […]

    • 49 min
    How Brad Costanzo Will Wrap Your Business In Bacon

    How Brad Costanzo Will Wrap Your Business In Bacon

    If you had a near photographic memory of every marketing strategy you've ever tested, used or even heard of…how strong of a marketer do you think you'd be? We have that guy on the show today. His name is Brad Costanzo, and he is the host of the Bacon Wrapped Business show (because everything wrapped in […]

    • 45 min
    Authority Hacks To Increase Website Engagement

    Authority Hacks To Increase Website Engagement

    In today's podcast episode, we go over 6 specific authority hacks to increase website engagement. Press ‘Play” below to start listening now! You’ve probably already created an easy to navigate and informative website with awesome content. Now, you want to ensure your readers become engaged. In other words, you want to get those conversion numbers […]

    • 21 min
    6 Steps To Get New Clients With Authority Content Marketing

    6 Steps To Get New Clients With Authority Content Marketing

    In today's show, we go over how you can create your first authority content marketing campaign. Authority Content Marketing is a series of content pieces that are specifically designed to increase your authority positioning. This is type of campaign is a hybrid of our style of our authority marketing, and content marketing which has been exploding […]

    • 27 min
    Digital Marketing Checklist for Local Businesses

    Digital Marketing Checklist for Local Businesses

    Take the red pill, and you can keep reading this post. Or take the blue pill, leave this site, and stay in wonderland forever. Well…that's a little dramatic, I guess. But one of my top 5 movies, and I'm a big dork. Plus it's my site.  🙂 But seriously, digital marketing is an important tool […]

    • 41 min

Customer Reviews

5.0 out of 5
40 Ratings

40 Ratings

Brad Cost ,

Love the show

Awesome show guys, really love the topic and your innovative approach to it. Keep up the good work and keep the episodes coming!

g_welch ,

OMG I am eating and consuming as much as I can get!

Ok so I had the Honor of interviewing Brian Horn! I love him and Jack’s dynamics on the show. They provide such good content with every episode and have real life experience in the marketing and authority arena. Consider me a Loyal Raving Fan! I love to hear of the RESULTS they get and how they are helping so many people in the industry-- its amazing.

The Authority Alchemy is a MUST listen for anyone who calls themselves an Entreprenuer!~rapwithnic

Ori Bengal ,

Brian and Jack are the real deal!

I’m really picky when it comes to podcasts… I rarely listen to any, as most of them feel like they are made for the podcasters’ self-gratification. However… I’ve seen Brian speak before, and he’s done some work for me (got me onto New York Times, and many more instantly, which gave my cause credibility), and I’m now in a new business…. where authority is *everything*. So, I finally broke down, and figured out how to use iTunes (iTunes is simple to use- I’m tech savvy, I just never used it before. I dislike the app for mp3 playback, and I don’t listen to podcasts), so I could go through and see if this show’s any good. **TOTALLY** worth learning/using iTunes for! These guys are the real deal! Each and every episode is filled with useful and easy to implement tools that can obliterate your competition while rising you to the top of the industry. While I only thought I’d listen to an episode or 2, I’m already 12 episodes in, have skipped sleeping last night, and have completely rearranged my plans for launching my new business. If you are considering a podcast— this is the one to listen to!

If all I wrote was positive stuff, this review may seem a bit biased, so I will give a downside to this podcast. If you listen to this show, the authority-hack music may get stuck in your head, and you may get so engaged with the show that you will skip sleeping.

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