Authorpreneur Podcast - Leveraging the Power of Books for Business Chris Green

In this episode of The Authorpreneur Podcast, I talk with Tzachi Ozeri, the author of Monk vs. Monkey Mind: Becoming Aware of Your Thoughts to Manifest the Life of Your Dreams.

Tzachi doesn’t regard himself as a Guru or a know all. His ideas and life approach were forged by living life to the max and trying to make sense of it all. His writing is honest with no excess or words without a real meaning.

For 38 years, Tzachi felt lost; he then started looking for how he got to where he was, and changed his focus from the 'why' to the 'how' to help him reprogram his subconscious and create new habits for a new reality. He realized how he inherited his struggle with addiction from his parents, which further led to him struggling with relationships and having a consistent, stable roof over his head. 

One of those times he became homeless, and was sleeping in a van, overthinking his situation. He realized that he was blaming everyone else but himself for getting to this stage. He looked at himself in the mirror and realized the apple didn't fall far from the tree. His struggle became his passion, and he uncovered multiple ways to overcome his personal struggles and heal his past. His books share his story and he hopes to inspire and help those who struggle to find their path.

If you like a good story of self-discovery and redemption from someone who turned their story into a book, then I really think that you’re going to enjoy this episode.

Instagram: ⁠https://www.instagram.com/tzachiozeri/⁠

Monk vs. Monkey Mind: ⁠https://www.amazon.com/dp/1524318469⁠

F*ck Your Past: ⁠https://www.amazon.com/dp/1524316938⁠

Amazon Author Page: ⁠https://www.amazon.com/stores/Tzachi-Ozeri/author/B0CC6KXY2M⁠




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In this episode of The Authorpreneur Podcast, I talk with Cindy Carrillo, the author of Finding Your Nxt: When You’re Ready for the Life You Really Want.

Cindy received her Master of Social Work (MSW) degree from the University of Denver and in 1986 founded Work Options Group, a leading provider of Work/Life solutions for employees of Fortune 500 companies. She built and led that company over twenty years until intuition told her it was time to sell. She put the business up for sale just days before the beginning of the financial crisis of 2008, sold it to a Fortune 100 company before the end of the year, and stayed on as its CEO into 2009.

After the sale, Cindy used her more than forty years of business experience—including private enterprise, retail, nonprofit, and government sector work—to start two new ventures: Nxt Business Coaching and CC Blue Ranch. The combination of these two led to the creation of a unique coaching experience, “The Immersion,” where clients join Cindy at her ranch for a two-day deep dive into formulating a plan for the next transformational phase of their lives—what Cindy calls “Finding Your Nxt.”

And, of course, Cindy uses her book and author status to grow her business and help more people. I really think that you’re going to enjoy this episode.

BOOK: https://www.amazon.com/dp/B0CFCSZ42T

Website: https://findingyournxt.com/

Facebook: https://www.facebook.com/findingyournxt

Instagram: https://www.instagram.com/FindingYourNxt/

LinkedIn: https://www.linkedin.com/in/cindy-kram-carrillo-7a452917/

YouTube: https://www.youtube.com/channel/UC3KGbxtN98JSdaWsvap_Odg

Airbnb: https://www.airbnb.com/rooms/8775611

Author Page: https://www.amazon.com/stores/Cindy-Carrillo/author/B0CFHYRWRL




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In this episode of The Authorpreneur Podcast, I talk with Torkil Færø, the author of The Pulse Cure: The revolutionary new way to balance stress, optimize health and live longer.

What if you could see the toll that over-work, too much sugar or bad sleep really take on your system?

What if you knew what boosts your energy, and what saps it, and when you are heading for burnout?

What if you could feel more vitality and joy, have stronger will power and live longer?

With the aid of your phone, smartwatch or a wearable heart rate monitor and The Pulse Cure, you can.

Whether you are healthy but want to take a proactive approach to your health, or exhausted and want your energy back, Dr Færø's clear, upbeat guidance will help you to:

- improve your sleep

- discover the right type and level of exercise for you

- find the best way for you to relax and find calm

- spot early signs of illness and disease

And, of course, Torkil uses his book and author status to grow his business and help more people. I really think that you’re going to enjoy this episode.

Book: https://www.amazon.com/dp/1529437334

Instagram: https://www.instagram.com/dr.torkil/

LinkedIn: https://www.linkedin.com/in/torkil-f%C3%A6r%C3%B8-97348b1

Facebook: https://www.facebook.com/torkilf/


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In this episode of The Authorpreneur Podcast, I talk with Brad Young, the author of C.H.A.N.G.E.: Simple Concepts that will CHANGE your life forever.

Brad is an exceptional and driven individual, dedicated to personal growth and passionate about inspiring positive change in the lives of others. Hailing from rural Tennessee, Brad knows firsthand the value of pursuing education and hard work to attain success, and has forged an impressive career path as a result.

Whether you're looking to improve yourself, your career, or your outlook on life, Brad is the perfect guide to help you get there. His expert knowledge, boundless energy, and motivating spirit are sure to inspire and empower you to take your life to the next level. So why not grab a copy of one of his books, or book him for a speaking engagement today, and get ready to unlock your full potential and embrace the transformative power of positive change.

And, of course, Brad uses his book and author status to grow his business and help more people. I really think that you’re going to enjoy this episode.

Facebook: https://www.facebook.com/bradyoung10rules
LinkedIn: https://www.linkedin.com/in/brad-young-486910137
Amazon Author Page: https://www.amazon.com/stores/author/B0CQMH7FRY/about
Spotify: https://open.spotify.com/show/59baAI5LAm2Sd75HmcyyQG

Summary

In this conversation, Chris Green and Brad Young discuss the dangers of overproduction and the value of authenticity. They also explore Brad's goal of publishing a book every week and the power of self-publishing. They delve into Brad's book 'Change' and its focus on communication, habits, attitude, network, goals, and education. They emphasize the importance of habits and the impact of one's network. They also highlight the positive influence of peer pressure when surrounded by like-minded individuals. In this conversation, Brad Young and Chris Green discuss various topics related to fitness, motivation, writing books, and personal development. They emphasize the importance of creating a positive gym environment and motivating others to achieve their fitness goals. They also discuss the power of doing nice things for others and the impact it can have on building a brand. Brad shares his insights on setting and achieving goals, as well as the value of education and continuous learning. They also explore the benefits of publishing books and the opportunities it presents for personal growth and helping others. The conversation concludes with information on where to find Brad Young and his books.

Takeaways

Overproduction and excessive polish can detract from the authenticity and connection with the audience.

Self-publishing offers a powerful opportunity to differentiate oneself and leverage digital assets for marketing purposes.

Setting and maintaining positive habits is crucial for achieving goals and personal growth.

The people in your network can greatly influence your attitude, habits, and overall success.

Positive peer pressure can be harnessed to support and motivate individuals in pursuing their goals.

Chapters
00:00
The Dangers of Overproduction
03:11
The Value of Authenticity
06:01
Publishing a Book Every Week
09:13
The Power of Self-Publishing
15:01
The Book 'Change'
25:07
The Impact of Your Network
27:05
Harnessing Positive Peer Pressure
27:34
Positive Gym Environment
29:03
Motivating Others at the Gym
31:14
Doing Nice Things for Others
32:40
Writing Books and Building a Brand
34:02
Setting and Achieving Goals
35:48
The Importance of Education
39:37
The Power of Publishing Books
43:04
The Value of Learning and Helping Others
47:37
The Joy of Helping Others
50:32
Using KDP Promotions and Buying Your Own Books
54:46
Where to Find Brad Young


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In this episode of The Authorpreneur Podcast, I talk with Jeanne Collins, the author of Two Feet In: Lessons From An All-In Life.Jeanne is the founder and principal designer of the award-winning interior design firm, JerMar Designs. Two Feet In is her first book and was written with the goal of inspiring more people to live life to the fullest. Her mission, to encourage people to live their best lives, is integral to everything she does. From her work creating sanctuaries for her interior design clients, to mentoring women in business, she encourages us all to go for what we want with “two feet in.” If you’re interested in learning about Jeanne, her story, and how she’s using her book to enact positive change in the world while also growing her business, then you’re really going to enjoy this episode.

Website: https://www.jermardesigns.comBook: https://www.amazon.com/dp/B0CRKG8QHZInstagram: https://www.instagram.com/jermar_designsInstagram: https://www.instagram.com/jeanne_collins_ctLinkedIn: https://www.linkedin.com/in/jeannedcollinsAmazon Author: https://www.amazon.com/stores/author/B0CCMTNSFM/about

Summary

In this conversation, Jeanne Collins discusses her book 'Two Feet In: Lessons from an All-In Life' and shares her personal journey and the lessons she has learned. The book covers various topics, including parenting, relationships, careers, divorce, mindset, and wellness. It is a memoir that offers insights and tools for anyone interested in improving their lives. Jeanne emphasizes the importance of taking risks, trusting the process, and having faith in oneself and something greater. She encourages readers to reflect on past successes and be grateful for doing what they love. Jeanne also highlights the power of publishing a book and using it to build a personal brand. In this part of the conversation, Jeanne and Chris discuss the value of giving away knowledge through a book and how it can attract clients and customers. They also talk about the benefits of publishing a paperback book and the importance of quality printing. Jeanne shares her experience with outsourcing and delegating tasks in the self-publishing process. They discuss the overwhelming decisions authors face and the importance of seeking help and guidance. They also touch on the importance of marketing and promotion, consolidating websites and branding, and building an email list to promote the book. In this conversation, Jeanne Collins and Chris Green discuss various strategies for marketing and promoting a book. They cover topics such as asking for reviews, promoting special offers, using author copies, leveraging email newsletters, and making the book free for promotions. They also discuss the benefits of writing a book, including credibility and differentiation in the industry. Jeanne shares her experiences with using the book to grow her design business and stand out in a competitive market. They emphasize the importance of writing a book with purpose and being willing to embrace the unknown. Jeanne also shares her plans for a future second book.


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In this episode of The Authorpreneur Podcast, I talk with Kyle McDowell, the author of Begin With We: 10 Principles for Building and Sustaining a Culture of Excellence.

Kyle is a former senior executive at multiple Fortune 10 firms, as well as an author, inspirational speaker, and leadership coach with nearly three decades of experience leading tens of thousands of employees at some of the biggest companies in the world. With an MBA from the Kellogg School of Management at Northwestern University, Kyle is widely known for his inspiring approaches to transforming bosses into leaders and reshaping corporate cultures. 

In this episode, Kyle and I talk about the importance of taking action, the differences between being productive vs. being busy, and how books can open doors in both business and personal settings. 

If you’re interested in learning about the journey to becoming a published author, using books as a catalyst for change, and how Kyle uses his book, Begin With We, as an integral part of his business, then you’re really going to enjoy this episode. 

Website: https://kylemcdowellinc.com/

BOOK: https://www.amazon.com/dp/1544529902

YouTube: https://www.youtube.com/@kylemcdowellinc

LinkedIn: https://www.linkedin.com/in/kylemcdowellinc/

Twitter: https://twitter.com/KyleMcDowellInc

Instagram: https://www.instagram.com/kylemcdowellinc/

Facebook: https://www.facebook.com/KyleMcDowellIncTikTok: https://www.tiktok.com/@kylemcdowellinc

Amazon: https://www.amazon.com/stores/author/B0B81GJY4G

Chris Green and Kyle McDowell discuss the importance of book visibility and pricing strategies on Amazon. They mention the use of tools like KEPA and Keepa to track price history and sales rank. They also discuss the benefits of offering free Kindle promotions and using author copies to fulfill orders. They touch on the value of authenticity and relatability in audiobooks and the potential for future book projects. Kyle McDowell offers two product offerings: a high-level overview of his book with deeper discussions on how to apply the principles, and a workshop led by a PhD of adult learning that includes exercises for adult learning. They are also working on a partnership with a mobile learning company to create a library of content that goes beyond the book. The conversation also touches on the importance of different learning styles and the psychological factors that influence behavior change.


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