AutoSuccess: The Podcast Babcox Media

Trent Broberg of ACERTUS discusses the challenges of moving vehicles efficiently and how technology has improved that process, as well as how a logistics provider can help car dealers acquire more inventory.

Arabah Woodberry of JP Morgan Chase discusses industry trends, such as EVs and inventory challenges, as well as some of Chase’s initiatives — from a platform that provides pre-approved customers directly to a dealer’s CRM to their investments in the minority dealer population.

Brock Patterson, national specialty vehicle manager and Braxton Patterson, marketing manager with Reddick Brown Ford in Morrison, Tennessee, discuss how their dealership has developed a niche in performance and specialty vehicles, also converting and upgrading vehicles.

Guru Sankararaman, cofounder of Tekion, explains how updated software can bring automotive retailing into the modern consumer market, how to improve digital retailing processes, his perspective on the EV market and more.

Steve Roessler from DriveCentric discusses how dealerships should be utilizing CRMs in a modern business world.

Evan Riley, the national sales director for Flick Fusion, discusses some best practices for creating engaging customer videos.