11 episodes

Are you in B2B eCommerce focused on improving your channel or overall B2B business? Then B2B Bits & Bytes, brought to you by veteran digital commerce experts of 40+ B2B digital transformations, is the podcast for you! Xngage offers tips and tools for accelerating buyer AND seller interactions. This show is recommended for both novices and experts in B2B commerce who want to deliver even better digital commerce results. Join us for this experience, we will satisfy your craving for all things B2B...and more!

B2B Bits & Bytes Xngage

    • Business
    • 5.0 • 1 Rating

Are you in B2B eCommerce focused on improving your channel or overall B2B business? Then B2B Bits & Bytes, brought to you by veteran digital commerce experts of 40+ B2B digital transformations, is the podcast for you! Xngage offers tips and tools for accelerating buyer AND seller interactions. This show is recommended for both novices and experts in B2B commerce who want to deliver even better digital commerce results. Join us for this experience, we will satisfy your craving for all things B2B...and more!

    Ep. 11 - Xngage B2B Bits & Bites Best of the Best

    Ep. 11 - Xngage B2B Bits & Bites Best of the Best

    Our final episode of Season 2 highlights key takeaways of Seasons 1 AND 2. We define digital commerce, share experiences from Xngage B2B Clients who have been through digital commerce journeys, and provide tips on what it takes to win in the ecommerce channel.

    • 40 min
    Ep. 10 - Leveraging the Voice of the Customer with Implementation

    Ep. 10 - Leveraging the Voice of the Customer with Implementation

    Xngage client McNaughton McKay planned and implemented their next generation digital transformation journey. Cecilia Madden provides insights, and lessons learned, from that journey including choosing and working with an implementation partner through each stage of the digital commerce experience.

    • 46 min
    Ep. 9 - Leveraging the Voice of the Customer with Content

    Ep. 9 - Leveraging the Voice of the Customer with Content

    Guest podcaster Justin King from Salsify guides us through a discussion around content and the digital shelf. He gives us great examples of why content is so important in ecommerce and how to maximize product data, and systems, to drive digital experiences.

    • 47 min
    Ep. 8 - Leveraging the Voice of the Customer in an Enterprise Architecture

    Ep. 8 - Leveraging the Voice of the Customer in an Enterprise Architecture

    An Enterprise Architecture considers how your major IT systems fit together for a comprehensive digital experience. We offer suggestions for evaluating your Enterprise Architecture and your ERP, or Enterprise Resource Planning, System and how to deftly work Change Management into your B2B organization.

    • 44 min
    Ep. 7 - Leveraging the Voice of the Customer in the RFP

    Ep. 7 - Leveraging the Voice of the Customer in the RFP

    Why are B2B leaders passionate about eCommerce? Hear from active B2B companies leading in this channel. When you’re ready to start planning a project, what is the recipe for a good RFP (Request for Proposal?) We share some insights into making this strategic eCommerce evaluation tool work hard for you.

    • 39 min
    Ep. 6 - The Xngage Digital Commerce Success Framework – Bringing it All Together for Business Impact

    Ep. 6 - The Xngage Digital Commerce Success Framework – Bringing it All Together for Business Impact

    Value creation is the goal of eCommerce initiatives. In this 6th episode, and last in our first season, listen to how we define different types of value creation, or business impact, and why Xngage is passionate about this channel.  You’ll hear case studies from some of our valued clients who have been through a digital transformation and how they have leveraged tools for successful outcomes.
     

    • 46 min

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