173 episodes

Do you want to fulfill your true marketing potential? In “B2B Marketing and More With Pam Didner,” you’ll learn actionable strategies and tips around digital marketing, sales enablement, MarTech, demand generation, and more.

As a B2B Marketing consultant, author, and global speaker, Pam emphasizes that marketing should leverage sales as another marketing channel and sales should use marketing as a hidden salesforce.

In each episode, she shares her personal stories, templates, and frameworks that you can immediately put into action to help you support your sales relationships and make you look like a rockstar!

For more information, visit pamdidner.com.

B2B Marketing and More With Pam Didner Pam Didner

    • Business
    • 4.8 • 17 Ratings

Do you want to fulfill your true marketing potential? In “B2B Marketing and More With Pam Didner,” you’ll learn actionable strategies and tips around digital marketing, sales enablement, MarTech, demand generation, and more.

As a B2B Marketing consultant, author, and global speaker, Pam emphasizes that marketing should leverage sales as another marketing channel and sales should use marketing as a hidden salesforce.

In each episode, she shares her personal stories, templates, and frameworks that you can immediately put into action to help you support your sales relationships and make you look like a rockstar!

For more information, visit pamdidner.com.

    173 - B2B Influencer Marketing with Lee Odden

    173 - B2B Influencer Marketing with Lee Odden

    Welcome to another episode of B2B Marketing & More!  I have a very, very special guest today Leo Odden.   Lee is a good friend, a CEO of Top Rank Marketing, which is a very, very wonderful and fast growing B2B marketing agency and the author of the book Optimize. We are going to talk about influencer marketing and the best practices. 

    • 23 min
    172 - ft. Felix Krueger: How to Make Sales Content a Competitive Advantage

    172 - ft. Felix Krueger: How to Make Sales Content a Competitive Advantage

    My special guest today is Felix Krueger. Felix is a CEO of Krueger Marketing. His company specializes in sales enablement, Account-Based Marketing for B2B enterprises. Oh my God. These are my favorite three terms!

    • 24 min
    171 - ft. Ruth Stevens: Must-Have Marketing Skills for Modern Marketers

    171 - ft. Ruth Stevens: Must-Have Marketing Skills for Modern Marketers

    I have super, super special guest today, Ruth Stevens. She consults on B2B marketing, specializing in lead gen, and she taught marketing at business schools.

    Currently, she is an instructor for NYU Stern Business School, and she taught in Columbia and also many schools abroad. And she will talk to us about that. She also has written four books--four books!--on B2B marketing.

    • 26 min
    170 - ft. Alex Low: Social Selling Dos and Don'ts for Your Sales Team

    170 - ft. Alex Low: Social Selling Dos and Don'ts for Your Sales Team

    Today I have an awesome, awesome guest! Alex Low from the UK. Alex is an expert in digital selling and was recently named Head of Enterprise Strategy at Operations at Lately.

    • 38 min
    169 - SOLO: Emerging Marketing Trends Post-COVID

    169 - SOLO: Emerging Marketing Trends Post-COVID

    Welcome to another episode of B2B Marketing & More! I want to share with you the five trends that I think you need to pay attention to when you rework your plan and get ready for your post-COVID marketing efforts.

    • 13 min
    168 - ft. Katie Robbert: How to Implement AI in Your Company

    168 - ft. Katie Robbert: How to Implement AI in Your Company

    Welcome to another episode of B2B Marketing & More! I have a very, very special guest today, Katie Robbert, the CEO of Trust Insight. The company is a digital marketing consulting firm. We’re going to talk about Artificial Intelligence, how you can take advantage of AI and implement it in your organization.

    • 25 min

Customer Reviews

4.8 out of 5
17 Ratings

17 Ratings

@martijen ,

Short, Sweet & Totally On Point

I have been a big fan of Pam Didner since hearing her present several years ago at Content Marketing World. Pam’s podcast is an excellent way to absorb her wealth of marketing and sales-enablement knowledge in small chunks. I recommend taking notes! I incorporate what I learn from her all the time.

Megan Thudium ,

Spot on B2B marketing advice

I've been listening to Pam's podcast for over a month, and I love the advice and insight she gives. It's such a great find! I'm also a B2B marketer, and I find her insights insightful but also very much in tune with what I preach. Keep recording, Pam!

Smile Priscilla ,

Real-life Advice that Works!

I've been following Pam for a few years as a writer. This podcast distills down great advice about how to customize marketing elements to create tailored and personalized campaigns that really wins business. Want to move with confidence into a space where you can authentically be yourself as a sales person and use proven methodologies to take things to the next level? This is a no B.S. 7 minutes of your day!!!

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