57 episodes

B2B Marketing Minute is packed full of ways business-to-business (BtoB) technology organizations can generate revenue and accelerate growth through intelligent strategy, public relations, messaging, branding and demand generation. Brought to you by Atlanta-based Arketi Group, a high-tech business-to-business marketing and public relations firm, this podcast series covers BtoB best practices, ideas and news from branding, positioning, and messaging to advertising, web 2.0 and online marketing. Arketi's experienced marketing and PR team helps marketers focus on what really matters: first, craft and deliver a compelling message that resonates with the market; then, create an environment where Sales has what it needs to sell. In the end B2B Marketing Minute showcases how marketing generates revenue.

B2B Marketing Minute Arketi Group

    • Business
    • 2.8, 4 Ratings

B2B Marketing Minute is packed full of ways business-to-business (BtoB) technology organizations can generate revenue and accelerate growth through intelligent strategy, public relations, messaging, branding and demand generation. Brought to you by Atlanta-based Arketi Group, a high-tech business-to-business marketing and public relations firm, this podcast series covers BtoB best practices, ideas and news from branding, positioning, and messaging to advertising, web 2.0 and online marketing. Arketi's experienced marketing and PR team helps marketers focus on what really matters: first, craft and deliver a compelling message that resonates with the market; then, create an environment where Sales has what it needs to sell. In the end B2B Marketing Minute showcases how marketing generates revenue.

Customer Reviews

2.8 out of 5
4 Ratings

4 Ratings

MinorityBabble ,

Get the host a pop screen and a glass of water.

I have no idea if the content is worth anything because all I could hear was the mic getting blown out by pops and and mouth sounds. The fact that nobody said "this doesn't sound good, let's try again" suggests they either don't care about quality or don't pay attention to detail.

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