172 episodes

A show for CEO's, CMO's CRO's and Venture Capitalists

If you are in a B2B Leadership role this is the podcast for you. The founder of "The Brutal Truth About Sales & Selling" interviews the most thought-provoking guests. We will cover what is working today in Sales & Marketing.

If you like Tim Ferriss, Bill Burr, Dave Ramsey, Serial, Reply All, The Art of Charm, HBR, WTF, Startup, Motley Fool, Money, Gimlet, TEDTalk, NPR, EOFIRE, The TOP, Ziglar, Hustler, Advanced Selling, Salesman Red, Sales Gravy jeb blunt jocko GaryVEE SaaStr VC you will like this.

B2B Sales & Marketing Leadership - for B2B Companies - CXO - VC - Startup - Success - SaaS Brian Burns

    • Technology
    • 4.3 • 42 Ratings

A show for CEO's, CMO's CRO's and Venture Capitalists

If you are in a B2B Leadership role this is the podcast for you. The founder of "The Brutal Truth About Sales & Selling" interviews the most thought-provoking guests. We will cover what is working today in Sales & Marketing.

If you like Tim Ferriss, Bill Burr, Dave Ramsey, Serial, Reply All, The Art of Charm, HBR, WTF, Startup, Motley Fool, Money, Gimlet, TEDTalk, NPR, EOFIRE, The TOP, Ziglar, Hustler, Advanced Selling, Salesman Red, Sales Gravy jeb blunt jocko GaryVEE SaaStr VC you will like this.

    FROM SALES REP TO BOOTSTRAPPING A BUSINESS AND WHAT WORKS

    FROM SALES REP TO BOOTSTRAPPING A BUSINESS AND WHAT WORKS

    Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs
     
     
    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.
    FAQ:
    1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1’S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE  FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.  
    Email me additional questions: briangburns@me.com
     
    Video Emails by Covideo = 
    http://www.Covideo.com
     
     
     
    — SAMPLE EMAIL TO EXPENSE THE COURSE
    MGR,
     
    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.
     
    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and 
    would like your help in expensing the course.
     
    It would pay for itself if I closed only one new deal of $X value.
     
    Please let me know by Friday if I can move forward with this 1 year course.
     
    Thanks,
    ME
    ————————————————————————————————————
    Audible 30 day Free Trial: 
    http://www.audibletrial.com/BrutalTruth
     
     
    Check out my YouTube channel and watch my Free Sales/Social Selling Course. https://www.youtube.com/subscription_center?add_user=MaverickMethod
     
     
    Listen to The Sales Questions PodCast: https://itun.es/i67d3Ry
     
     
    Listen to The B2B Revenue Leadership Show: https://itunes.apple.com/us/podcast/b2b-revenue-leadership-show/id1174976428?mt=2
     
     
    Twitter: @briangburns
    LinkedIn: Brian G. Burns
    Facebook: Brian Burns
    YouTube: Brian Burns SALES PODCAST

    • 32 min
    HOW TO HAVE YOUR SALES ORG RUN LIKE A MACHINE. - SALES LEADERSHIP

    HOW TO HAVE YOUR SALES ORG RUN LIKE A MACHINE. - SALES LEADERSHIP

    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.
    FAQ:
    1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM UNLIMITED 1-ON-1’S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE FULL ACCESS ON DAY ONE  
    Video Emails by Covideo = 
    http://www.Covideo.com
     
     
     
    — SAMPLE EMAIL TO EXPENSE THE COURSE
    MGR,
     
    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.
     
    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and 
    would like your help in expensing the course.
     
    It would pay for itself if I closed only one new deal of $X value.
     
    Please let me know by Friday if I can move forward with this 1 year course.
     
    Thanks,
    ME
    ————————————————————————————————————
    Audible 30 day Free Trial: 
    http://www.audibletrial.com/BrutalTruth
     
     
    Check out my YouTube channel and watch my Free Sales/Social Selling Course. https://www.youtube.com/subscription_center?add_user=MaverickMethod
     
     
    Listen to The Sales Questions PodCast: https://itun.es/i67d3Ry
     
     
    Listen to The B2B Revenue Leadership Show: https://itunes.apple.com/us/podcast/b2b-revenue-leadership-show/id1174976428?mt=2
     
    Get a 30 day Free Trial of Pipedrive with “BRUTALTRUTH” coupon at
    https://www.Pipedrive.com
     
     
     
    Twitter: @briangburns
    LinkedIn: Brian G. Burns
    Facebook: Brian Burns
    YouTube: Brian Burns SALES PODCAST
     
     
     

    • 32 min
    WHY TRUST IS SO IMPORTANT AND HOW BUILD IT AND MAINTAIN IT

    WHY TRUST IS SO IMPORTANT AND HOW BUILD IT AND MAINTAIN IT

    Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs
     
     
    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.
    FAQ:
    1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1’S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE  FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.  
    Email me additional questions: briangburns@me.com
     
    Video Emails by Covideo = 
    http://www.Covideo.com
     
     
     
    — SAMPLE EMAIL TO EXPENSE THE COURSE
    MGR,
     
    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.
     
    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and 
    would like your help in expensing the course.
     
    It would pay for itself if I closed only one new deal of $X value.
     
    Please let me know by Friday if I can move forward with this 1 year course.
     
    Thanks,
    ME
    ————————————————————————————————————
    Audible 30 day Free Trial: 
    http://www.audibletrial.com/BrutalTruth
     
     
    Check out my YouTube channel and watch my Free Sales/Social Selling Course. https://www.youtube.com/subscription_center?add_user=MaverickMethod
     
     
    Listen to The Sales Questions PodCast: https://itun.es/i67d3Ry
     
     
    Listen to The B2B Revenue Leadership Show: https://itunes.apple.com/us/podcast/b2b-revenue-leadership-show/id1174976428?mt=2
     
     
    Twitter: @briangburns
    LinkedIn: Brian G. Burns
    Facebook: Brian Burns
    YouTube: Brian Burns SALES PODCAST

    • 30 min
    HOW TO BUILD AND LEAD A WORLD CLASS SALES TEAM

    HOW TO BUILD AND LEAD A WORLD CLASS SALES TEAM

    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.
    FAQ:
    1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1’S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.  
     
    Video Emails by Covideo =
    http://www.Covideo.com
     
     
     
    — SAMPLE EMAIL TO EXPENSE THE COURSE
    MGR,
     
    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.
     
    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and
    would like your help in expensing the course.
     
    It would pay for itself if I closed only one new deal of $X value.
     
    Please let me know by Friday if I can move forward with this 1 year course.
     
    Thanks,
    ME
    ————————————————————————————————————
    Audible 30 day Free Trial:
    http://www.audibletrial.com/BrutalTruth
     
     
    Check out my YouTube channel and watch my Free Sales/Social Selling Course. https://www.youtube.com/subscription_center?add_user=MaverickMethod
     
     
    Listen to The Sales Questions PodCast: https://itun.es/i67d3Ry
     
     
    Listen to The B2B Revenue Leadership Show: https://itunes.apple.com/us/podcast/b2b-revenue-leadership-show/id1174976428?mt=2
     
    Get a 30 day Free Trial of Pipedrive with “BRUTALTRUTH” coupon at
    https://www.Pipedrive.com
     
     
     
    Twitter: @briangburns
    LinkedIn: Brian G. Burns
    Facebook: Brian Burns
    YouTube: Brian Burns SALES PODCAST

    • 32 min
    HOW TO GET THE WHOLE COMPANY ALIGNED AND WORKING AS ONE

    HOW TO GET THE WHOLE COMPANY ALIGNED AND WORKING AS ONE

    Here is a FAQ Video on the Courses: https://youtu.be/0F7imrzjXWs
     
     
    https://www.b2bRevenue.com - Get Your Free E-Book on How Companies make Decisions.
    FAQ:
    1 YEAR ACCESS, PAY MONTHLY OR ANNUALLY NOT A SUBSCRIPTION OFFICE HOURS EVERY  OTHER WEEK VIA ZOOM. 1 HOUR GROUP Q&A. UNLIMITED 1-ON-1’S  ARE FREE AS LONG AS THEY CAN BE SHARED IN THE COURSE. 1-ON-1 ARE  FULL ACCESS ON DAY ONE - NOTHING IS GATED OR TIME RELEASED. ALL CONTENT IS VIDEO BASED AND SELF PACED I RECOMMEND TAKE COURSE ONCE WITHOUT NOTES OR APPLYING IT SO YOU UNDERSTAND THE BIG PICTURE FIRST. THEN TAKE AND APPLY IT STEP BY STEP. YOU START WHEN YOU WANT AND GO AS FAST OR SLOW AS NEEDED.  
    Email me additional questions: briangburns@me.com
     
    Video Emails by Covideo = 
    http://www.Covideo.com
     
     
     
    — SAMPLE EMAIL TO EXPENSE THE COURSE
    MGR,
     
    I have been listening to the brutal truth about sales podcast for X months and it speaks to the issues we face.
     
    They currently offer a course that includes video instruction, group Q&A and One-on-One coaching. I’m committed to my own personal development and 
    would like your help in expensing the course.
     
    It would pay for itself if I closed only one new deal of $X value.
     
    Please let me know by Friday if I can move forward with this 1 year course.
     
    Thanks,
    ME
    ————————————————————————————————————
    Audible 30 day Free Trial: 
    http://www.audibletrial.com/BrutalTruth
     
     
    Check out my YouTube channel and watch my Free Sales/Social Selling Course. https://www.youtube.com/subscription_center?add_user=MaverickMethod
     
     
    Listen to The Sales Questions PodCast: https://itun.es/i67d3Ry
     
     
    Listen to The B2B Revenue Leadership Show: https://itunes.apple.com/us/podcast/b2b-revenue-leadership-show/id1174976428?mt=2
     
     
    Twitter: @briangburns
    LinkedIn: Brian G. Burns
    Facebook: Brian Burns
    YouTube: Brian Burns SALES PODCAST
     
     
     

    • 33 min
    HOW TO SOLVE THE SLIDING FORECAST PROBLEM - B2B SALES AND MARKETING

    HOW TO SOLVE THE SLIDING FORECAST PROBLEM - B2B SALES AND MARKETING

    http://www.b2bRevenue.com
     
    Video Emails by Covideo = http://www.Covideo.com
     
    A.I. Call Analysis by Gong.io = https://www.gong.io/bt
    Audible 30 day Free Trial: http://www.audibletrial.com/BrutalTruth
     
    Check out my YouTube channel and watch my Free Sales/Social Selling Course. https://www.youtube.com/subscription_center?add_user=MaverickMethod
     
    Acuity Scheduling Free Trial:  https://acuityscheduling.com/?kw=YToxMzE1MDM2MA%3D%3D
     
     
    Listen to The Sales Questions PodCast: https://itun.es/i67d3Ry
     
    Listen to The B2B Revenue Leadership Show: https://itunes.apple.com/us/podcast/b2b-revenue-leadership-show/id1174976428?mt=2
     
    Join The Gaggle and Spread The Brutal Truth: http://gaggleamp.com/i/xfpnkxv
     
     
    Use Find that Lead to get anyone’s email:
    https://findthatlead.com/pricing#_r_brian81
     

    • 36 min

Customer Reviews

4.3 out of 5
42 Ratings

42 Ratings

jfr3213 ,

Turning Salespeople from Pushy Robots to Humans...

This show and the guests Brian brings to the table is outstanding. I am also taking his class, which is well worth the investment in time and money. Brian is an excellent teacher and having come from the customer side previously, his approach to really think like a prospect makes sense.

You will get more meetings and therefore more revenue!

blondndisguise5 ,

Please bing more actionable tips and less of the same old same old

I wasn’t a big fan of this most recent episode about how a ceo is creating a new category. I actually was excited to listen because I’m trying to create a category for my company. We learned nothing about that. Instead it was the typical story “I’ve always been a successful entrepreneur (insert example of how I sold something in school) and all my businesses are successful and the only time it wasn’t when it wasn’t my idea. my wife works at my company but she’s just a footnote in the story where I’m the hero and Elon musk is the only example of a good business man because I don’t bother to read. My main secret is to hire ppl to do all the stuff I don’t want to do” I’d love to get more actionable tips and hear stories outside of this norm.

sales guy2019 ,

BEST c-level podcast out there.

Been listening over a year and this is by far the best...

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