Back to basics: Simplifying your marketing plan and re-emphasising face-to-face networking Marketers of the Universe

This episode we’re taking things back to basics as the marketers look at the fundamentals of your marketing strategy, and discuss how Covid-19 has impacted face-to-face interactions, four years on. To kick things off, the team picks apart the fundamentals of digital marketing strategies to emphasise the importance of strong foundations – you don’t want to be building on a layer of sand! They give actionable advice to help you plan your first – or your one-hundredth – campaign, so definitely b...