Baseball By Design: Stories of Minor League Logos and Nicknames Paul Caputo

The Billings Mustangs updated their suite of logos over the course of two unveilings two years apart. The new identity highlights local landmarks and evokes the American west.
Guests include:
Matt Allen, General Manager, Billings Mustangs
Nick Matarese, The Barn Creative
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Find the Baseball By Design podcast online:
Twitter @Count2Baseball
Instagram @baseballbydesign
linktr.ee/BaseballByDesign
Baseball By Design is a member of the Curved Brim Media Network.

The New England Knockouts just unveiled a new boxing-themed set of logos featuring a fighting bulldog. Their brand is a tribute to the boxing history of Brockton, Massachusetts.
Guests include:
Paul Baker, Knockouts Announcer, Twitter @PuckmanRI
Grant O'Dell, Twitter @GrantODell, Insta @grantodelldesign
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Find the Baseball By Design podcast online:
Twitter @Count2Baseball
Instagram @baseballbydesign
linktr.ee/BaseballByDesign
Baseball By Design is a member of the Curved Brim Media Network.

The Frontier League's Lake Erie Crushers pay tribute to the wine industry in northern Ohio with their nickname and logo. This episode features the smalltown story of the team, its brand, and a local ice cream helmet collector. Guests include:
Guests include:
Jacqueline Kramig, Sacramento River Cats
Meg Kramig, Kramig Creative
Jason Jennings, Twitter @jj9892454
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Find the Baseball By Design podcast online:
Twitter @Count2Baseball
Instagram @baseballbydesign
linktr.ee/BaseballByDesign
Baseball By Design is a member of the Curved Brim Media Network.

The Triple-A Sacramento River Cats have been a mainstay in the Minor League Baseball landscape for almost a quarter century. On this episode we delve into the brand, their relationship with their parent club in San Francisco, and some of their alternate brands.
Guests include:
Jake Ward, Justin Wiltron, Greg Coletti, Sacramento River Cats
Ranger Amy Burnett, Insta @therealrangeramy, Twitter @rangeramy
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Find the Baseball By Design podcast online:
Twitter @Count2Baseball
Instagram @baseballbydesign
linktr.ee/BaseballByDesign
Baseball By Design is a member of the Curved Brim Media Network.
 

The Winston-Salem Dash are named for the piece of punctuation between the names of the two towns that joined to form one—but is it the right piece of punctuation? On this episode we dive deep into the Dash's punctuation-based name and a few of their alternates, and Grammar Girl herself is back on the podcast! Guests include:
Amanda Weaver, Senior Manager, Marketing and Communications, milb.com/winston-salem
Travis Knisely, Graphic Designer, milb.com/winston-salem
Mignon Fogarty, Grammar Girl, www.quickanddirtytips.com/grammar-girl
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Find the Baseball By Design podcast online:
Twitter @Count2Baseball
Instagram @baseballbydesign
linktr.ee/BaseballByDesign
Baseball By Design is a member of the Curved Brim Media Network.

The High-A Cedar Rapids Kernels fully embrace the corniness of their home state. Their logo has been around for more than a decade and a half, but it often goes underappreciated. Guests this week include:
Scott Wilson, General Manager, Cedar Rapids Kernels
Dan Simon, Studio Simon: www.studiosimon.net, Insta @studio_simon
Heather Hucka, Cerro Gordo County Conservation, Lime Creek Nature Center
Find the Baseball By Design podcast online:
Twitter @Count2Baseball
Instagram @baseballbydesign
linktr.ee/BaseballByDesign
Baseball By Design is a member of the Curved Brim Media Network.