Becoming a Health Coach Megan J. McCrory

Thanks for listening to Becoming a Health Coach with Megan J. McCrory
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This episode of Becoming a Health Coach features a discussion between host Megan McCrory and guest Danna Levy Hoffmann. They discuss the reasons behind Danna's choice to become a health coach and her journey through the Institute for Integrative Nutrition's certification programs. Danna shares her insights on how the program provided a foundation in coaching and business skills alongside her pre-existing knowledge of holistic health. Both Megan and Danna also reflect on the changing structure of the courses and the importance of picking more specific topics for further education. They conclude the discussion with some advice for prospective students, highlighting affordability, flexibility, and focused learning depending on an individual's background and expertise.
Guest: Danna Levy Hoffmann
Guest Links:
0:00 What standout features or aspects of the certification program did you find particularly beneficial?
00:00 Introduction and Background
00:39 Standout features you found beneficial
02:14 Reflections on the Coaching Journey and Future Directions
Mentioned in this episode:
Don't plan annual goals -> plan for the next 12 weeks
Most people don't do well planning for annual goals. By focusing on just 1-3 strategic goals for the next 12 weeks you'll move closer to your long-term vision than you will by planning annually.
Check out Megan's 12-week Goal Setting Session, a 1-hour session that results in clear goals, an amazing action plan (with checklists 😆), and a plan to avoid roadblocks.
12-Week Goal Setting Session

Hello, and thanks for listening to Becoming a Health Coach with Megan J. McCrory.
Visit becomingahealthcoach.ch for a full transcript, and resources, and to comment on what other health coaches you'd like to have interviewed.
When Michelle Leotta became a certified health coach, there was no such thing as board certification and most people had never heard of kale. Join this lively conversation about the industry's evolution and how to get started on your health coaching path from someone who has been in your shoes and continues to move the industry forward.
Michelle Leotta has combined 13 years as a practicing health coach with 20+ years of online marketing experience, to help aspiring coaches earn a living doing the work they love. She is the creator of Healthy Profit University, an online learning center to move your business forward.
Michelle's Links:
Michelle's Facebook group
@healthcoachpowercommunity on Instagram
Michelle's Website
Research Links:
Mental Health for the Internet | Healthy Gamer - Mental health for the internet generation
Helping people take control of their livesNational Board for Health and Wellness Coaching - The National Board for Health & Wellness Coaching (NBHWC) has collaborated with the National Board of Medical Examiners (NBME) since 2016 to provide a robust board certification examination which has led to more than 9,400 National Board Certified Health & Wellness Coaches that hold the NBC-HWC credential. The esteemed NBC-HWC credential represents training, education, and assessment standards, allowing for the profession to advance in all aspects of health care and wellness.International Coaching Federation- Professional Coaching Association - After 25 years, the International Coaching Federation (ICF) has evolved to become the hub for all things coaching. We’re more than a membership organization for trained professional coaches – we’re bringing together, in one place, several key aspects of the growing industry. Discover the ICF ecosystem of six family organizations, created to better serve you on your journey to empower the world through coaching.
Mentioned in this episode:
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If you want more of me or just to show your support consider becoming a member of the show. The ‘Health Enthusiast’ is a free membership tier and a way to let me know you’re out there and listening. The ‘Wellness Insider’ is a paid membership tier at $5 per month, for that you’ll have access to exclusive Q&A sessions with me and my guests, early access to episodes and member-only webinars.
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Choosing the Right Certification: Becoming a Health Coach Bonus Episode
In this bonus episode of 'Becoming a Health Coach', host Megan McCrory speaks with fellow health coach Danna Levy Hoffman about her journey into health coaching. Danna shares her reasons for choosing the Institute for Integrative Nutrition and how convenience and cost factored into her choice. Danna also discusses the initial obstacles she faced setting up her business, her learning process, and her subsequent further education at Functional Medicine Coaching Academy. The episode gives an insight into Danna's unorthodox search process and highlights the role of trusted voices, like Mark Hyman, in endorsing certification programs.
Guest: Danna Levy Hoffmann
Guest Links: Danna's Website
Check out the So Frickin' Healthy Podcast
IIN Referral Link
Visit becomingahealthcoach.ch for a full transcript, the playlist for this mini-series, and to comment on what other health coaches you'd like to have interviewed.
Mentioned in this episode:
Don't plan annual goals -> plan for the next 12 weeks
Most people don't do well planning for annual goals. By focusing on just 1-3 strategic goals for the next 12 weeks you'll move closer to your long-term vision than you will by planning annually.
Check out Megan's 12-week Goal Setting Session, a 1-hour session that results in clear goals, an amazing action plan (with checklists 😆), and a plan to avoid roadblocks.
12-Week Goal Setting Session

Hello, and thanks for listening to Becoming a Health Coach with Megan J. McCrory.
This bonus episode features host Megan McCrory in a conversation with fellow health coach, Danna Levy Hoffmann.
Danna shares her journey of becoming a functional medicine health coach and how her grandmother's ill health, passion for food, and her previous business, which was about healthy cooking for kids, influenced her decision. Danna explains how she started giving health advice to parents who attended her cooking classes, this led her to realize she could coach adults. She then pursued further education to fill in her knowledge gaps. In addition, this episode covers Danna's life in Switzerland, her approach toward healthier cooking methods and ingredients for kids, and her first business name, 'Miso Cute Cooking'. Danna and Megan also co-host the 'So Frickin' Healthy' podcast.
Guest: Danna Levy Hoffmann
Guest Links: Organilicious
Check out the So Frickin' Healthy Podcast
Visit becomingahealthcoach.ch for a full transcript, the playlist for this mini-series, and to comment on what other health coaches you'd like to have interviewed.
Mentioned in this episode:
Digital Accelerator Course for Online Coaches
If the digital side of things is holding you back from starting your business online, check out my cohort-based course the Digital Accelerator for Online Coaches.
At the end of 3 weeks, you'll have a working website, integrated email marketing, and your business social media accounts all set-up.
Don't rely on third-parties to create your digital space - you can do it! With a little help and guidance from me :)
Apply now for the January 2024 cohort.
Get your business online - cohort-based course

Hello, and thanks for listening to Becoming a Health Coach with Megan J. McCrory. Leave your comments or connect with me at becomingahealthcoach.ch.
In this episode, Ep.30 20 Profitable Niches for Health Coaches , your host Megan McCrory discusses the concept of niches in health coaching. She outlines the ways these specialized market segments can aid in customer acquisition and specifies how certain niches can be narrowed down even further. A variety of niches, from weight loss and management to family health and nutrition, are discussed in detail. The episode also provides important insight into the challenges and opportunities each niche presents and how to further one's education to best serve clients in these specific areas.
Check out the extended show notes at becomingahealthcoach.ch where you'll find real examples of coaches for each niche.
00:00 Introduction to Niches
01:17 #1 Weight Loss and Weight Management
02:00 #2 Nutrition through Specific Diets
03:03 #3 Fitness and Exercise Coaching
04:52 #4 Stress Reduction and Wellness
05:44 #5 Mindful Eating as a Niche
06:23 #6 Chronic Disease Management
08:37 #7 Digestive Health
10:17 #8 Holistic Health and Integrative Wellness
11:19 #9 Women's Health
13:43 #10 Corporate Wellness
16:56 #11 Healthy Aging
17:24 #12 Sports Nutrition
18:01 #13 Emotional Eating & Food Addiction
18:58 #14 Family Health and Nutrition
19:56 #15 Plant-Based Nutrition
21:12 #16 Mental Health and Wellness
21:51 #17 Auto-Immune Wellness
22:18 #18 Men's Health
23:12 #19 Post-Rehabilitation
23:57 #20 Weightlifting & Strength Training
24:30 Conclusion and Listener Engagement
Check out the So Frickin' Healthy Podcast
Support Becoming a Health Coach
Mentioned in this episode:
Digital Accelerator Course for Online Coaches
If the digital side of things is holding you back from starting your business online, check out my cohort-based course the Digital Accelerator for Online Coaches.
At the end of 3 weeks, you'll have a working website, integrated email marketing, and your business social media accounts all set-up.
Don't rely on third-parties to create your digital space - you can do it! With a little help and guidance from me :)
Apply now for the January 2024 cohort.
Get your business online - cohort-based course
Don't plan annual goals -> plan for the next 12 weeks
Most people don't do well planning for annual goals. By focusing on just 1-3 strategic goals for the next 12 weeks you'll move closer to your long-term vision than you will by planning annually.
Check out Megan's 12-week Goal Setting Session, a 1-hour session that results in clear goals, an amazing action plan (with checklists 😆), and a plan to avoid roadblocks.
12-Week Goal Setting Session

Hello, and thanks for listening to Becoming a Health Coach with Megan J. McCrory. Leave your comments or connect with me at becomingahealthcoach.ch.
In this episode, Megan discusses how Sparketypes can be used in coaching to help clients find work that brings them joy and fulfillment. She explains the process of diving deeper into understanding the different Sparketypes and how they relate to individuals.
Megan shares the importance of having conversations with clients to articulate their thoughts and feelings about their Sparketype profiles. She also highlights the significance of identifying flow moments and collecting information to gain insights about oneself.
The episode explores the concept of the Sparked Canvas, a visual profile that serves as a recipe for success in finding work that aligns with one's Sparketype. Megan shares her personal experience with Sparketypes and offers advice on how to approach career changes based on individual preferences and circumstances.
If you're a coach or someone interested in self-discovery, this episode provides valuable insights into incorporating Sparketypes into coaching practices and finding meaningful work.
Need someone to practice with? Schedule time with me; I'm happy to help :) https://calendly.com/megan-j-mccrory/practice-coaching-with-megan
Become a Certified Sparketype Advisor - Enter "Megan McCrory" as the 'Referred By' person in your application - I earn a commission with no cost to you.Sparketypes - Take the Free Assessment
Mentioned in this episode:
Digital Accelerator Course for Online Coaches
If the digital side of things is holding you back from starting your business online, check out my cohort-based course the Digital Accelerator for Online Coaches.
At the end of 3 weeks, you'll have a working website, integrated email marketing, and your business social media accounts all set-up.
Don't rely on third-parties to create your digital space - you can do it! With a little help and guidance from me :)
Apply now for the January 2024 cohort.
Get your business online - cohort-based course
Don't plan annual goals -> plan for the next 12 weeks
Most people don't do well planning for annual goals. By focusing on just 1-3 strategic goals for the next 12 weeks you'll move closer to your long-term vision than you will by planning annually.
Check out Megan's 12-week Goal Setting Session, a 1-hour session that results in clear goals, an amazing action plan (with checklists 😆), and a plan to avoid roadblocks.
12-Week Goal Setting Session