Ungated Conversations Landbot

If you work in sales or marketing, there are probably two questions that keep you up at night: “What’s led past customers to our product?” and (2) “What will lead future customers to our product?”

On today’s episode, Rachel Ann Kreis and Jiaqi Pan are joined by Laura Erdem (Sales Manager at Dreamdata) to talk all things revenue attribution, which helps companies of all sizes answer these very questions. Laura underscores the importance of aligning marketing strategies with sales initiatives to effectively map out the customer journey and identify the many (not just one) touchpoints that led to a conversion.

Join us as we discuss:How linear attribution models can oversimplify the complexity of the customer journeyThe practical attributions of attribution dataFinding the “sweet spot” between too many attribution initiatives and too few attribution initiatives Transactional vs. relationship-oriented sales strategies

This week, Rachel Ann Kreis (VP of Marketing at Landbot) and Jiaqi Pan (CEO & Co-Founder at Landbot) are joined by Max Haining, Founder at 100DaysOfNoCode. Max started 100DaysOfNoCode with the mission of empowering non-techies to arm themselves with the basic knowledge required to successfully navigate the world of tech and B2B SaaS. So Max is immensely qualified to speak to the challenges and rewards of upskilling, adaptability, and personal betterment—no matter what level of tech literacy you’re starting with, or where you found yourself in your career in tech.

Join us as we discuss:
The benefits of “no code” solutions in techHow learning in public serves as an organic growth engine for building communities and encourages accountabilityThe evolution (and balance) of personalized outbound communication in the age of AIWhat goes into a successful AI-native mindset

Whether you work in sales or marketing, your team’s efficiency and performance is always at risk of being negatively impacted by poor lead quality.

This week, Rachel Ann Kreis and Jiaqi Pan are joined by Zahra Jivá, Director of Global Sales Strategy at Pipedrive to discuss lead qualification in sales and how AI is revolutionizing the way teams approach this major pain point. From structuring sales teams to harnessing tools like AI to assist team members and enhance productivity, Zahra brings plenty of insights to anyone looking to improve the employee and customer experience throughout all aspects of the sales process.

Join us as we discuss:
How churn clawback and commissions structures can impact sales reps performanceThe benefits and challenges of integrating AI features like the appointment assistant into the sales processAligning incentives to prioritize sale quality over sale quantityWhy it’s vital to both understand the reasons for success in sales and sales loss 

This week, Landbot team members Rachel Ann Kreis (VP of Marketing) and Jiaqi Pan (Co-Founder & CEO) are joined in-person by an extra special guest: Landbot Co-Founder and VP of Customer Success, Cris Villar. Jiaqi and Cris take Rachel through the founding of Landbot, highlighting the early goals and challenges of the company, as well as funny stories and memories from the past eight years.

Join us as we discuss:
How previous business ventures led Jiaqi and Cris to join forces for a successful partnershipLandbot’s beginnings as a B2C service company offering personal concierge servicesThe origin, development, and implementation of Andrew, Landbot’s AI sales repStrange and offbeat requests the Landbot team has received throughout the company’s history

This week, Landbot leaders Rachel Ann Kreis (VP of Marketing) and Jiaqi Pan (CEO & Co-Founder) talk with Pavan Agarwal (CEO, Sun West Mortgage Company) about AI’s role and use in real estate. Pavan is also the Founder and CEO of Celligence, the team behind AngelAI, whose proprietary technology is aiding in processes like lead prospecting, loan underwriting, and financing support. Pavan explains the process of developing the software by leveraging decades of financial data and communications.

Join us as we discuss:
How to integrate AI messaging systems with financial service, while addressing user privacyThe role of NFTs in bringing more transparency to the real estate processAI’s potential to level the field and address issues of inequality in the real estate industryHow technology like Angel AI can lead to collaboration with human agents

When it comes to sales, the saying is true: time equals money. So how do you ensure that you’re not wasting either by pursuing unqualified leads?

This week, co-hosts Rachel Ann Kreis (VP of Marketing at Landbot) and Jiaqi Pan (Co-Founder and CEO at Landbot) tackle this all-important question with Jeff Sauer, Founder of Profit Pillars and Data Driven U, and Professor of data analytics at St. Thomas University. Jeff brings a passion for coaching revenue leaders and marketers by providing guidance and strategies for nurturing and qualifying leads, as well as years of experience in maximizing revenue pipelines. He knows all too well the pain points that revenue leaders and professionals encounter when it comes to tailoring sales approaches for different environments and prospects — and he shares plenty of sharp insights and innovative takeaways during our conversation.

Join us as we discuss:
How to qualify prospects before your initial pitch meetingThe role of persistence in nurturing prospectsWhy it’s important to do more than solely rely on referralsThe methods that effective sales team leaders use to transfer knowledge to team members