90 episodes

It’s no secret that business owners want to receive positive reviews and customers want to have a positive experience. In Behind the Review, Yelp and Entrepreneur dig a little deeper on both accounts. Hosted by Yelp’s Small Business Expert, Emily Washcovick, Behind the Review features conversations with reviewers and business owners about their experiences—whether it was one star or five stars—giving listeners behind-the-scenes insights into what was really going on.

Restaurants, plumbers, florists, salon owners, fitness entrepreneurs, and more share how they create unique customer experiences that generate reviews and offer real-life lessons that business owners in any industry can apply to their own operations.

Behind the Review Entrepreneur Media, Inc.

    • Business
    • 4.9 • 37 Ratings

It’s no secret that business owners want to receive positive reviews and customers want to have a positive experience. In Behind the Review, Yelp and Entrepreneur dig a little deeper on both accounts. Hosted by Yelp’s Small Business Expert, Emily Washcovick, Behind the Review features conversations with reviewers and business owners about their experiences—whether it was one star or five stars—giving listeners behind-the-scenes insights into what was really going on.

Restaurants, plumbers, florists, salon owners, fitness entrepreneurs, and more share how they create unique customer experiences that generate reviews and offer real-life lessons that business owners in any industry can apply to their own operations.

    By Women, For Women: A Space To Build Your Career

    By Women, For Women: A Space To Build Your Career

    Cate Luzio spent two decades as a corporate banker—in 2018, she pivoted. With the goal of supporting women in their career journeys, Cate founded Luminary, a NYC-based professional networking space. Emily chats with Cate about her experience self-funding Luminary and how the community-centered business weathered the pandemic. Then, Luminary member and fellowship winner Gwen Beloti speaks to the close-knit community’s benefits. Listen in to learn how you can expand your business and network.

    • 31 min
    San Angelo is Sweet on This Unique Donut Shop

    San Angelo is Sweet on This Unique Donut Shop

    Ash Cordona never thought he’d own a donut shop, after years in trucking and transportation, but when an opportunity to buy Donutopia fell into their laps, he and his wife Sophea jumped at the chance to own a small business. They’ve turned it into one of the most popular donut shops in San Angelo, Texas.
    Donutopia
    Ali Schwartz
    Meserole Sound

    • 25 min
    Leveraging Technology for a Better Consumer Experience

    Leveraging Technology for a Better Consumer Experience

    Technology can be a tricky thing for a small business. Used correctly, it can increase revenue and streamline operations. But bad technology can be devastating to the customer experience and a business’s bottom line. Jeremy Julian, host of the Restaurant Tech Guys podcast, says technology should always serve a purpose, be adaptable, and increase the ease of your customer experience, even if the tech isn’t customer facing.
    Restaurant Technology Guys
    Ali Schwartz
    Meserole Sound

    • 32 min
    Great Customer Service is Always On Tap at San Angelo Brewpub

    Great Customer Service is Always On Tap at San Angelo Brewpub

    Brandon Gardner has a long history in customer service, so it made perfect sense to use that expertise when he bought SoCo Taphouse in San Angelo, Texas in 2015. With a combination of knowledgeable staff, a warm and friendly atmosphere, and incredible craft beers, SoCo Taphouse has become a home away from home for regulars like reviewer Josh. Yelp’s Small Business expert Emily Washcovick chatted with them both about how SoCo made itself “The Cheers of Beers.”
    SoCo Taphouse
    Ali Schwartz
    Meserole Sound

    • 32 min
    Using Customer Behavior to Maximize Your Online Presence

    Using Customer Behavior to Maximize Your Online Presence

    We know that digital presence is a critical part of business strategy, but how can business owners and marketing managers ensure that their plans are effective? In this episode, Emily is joined by the director of market insights at SOCi, Damian Rollison. SOCi is a data-driven platform that empowers brands to scale their presence across local search and social media—listen in as the two discuss how you can leverage engagement to improve your online presence and simplify multi-location operations.
    SOCi
    Ali Schwartz
    Meserole Sound

    • 30 min
    The Beauty of Patiently Developing Brand Awareness

    The Beauty of Patiently Developing Brand Awareness

    Business owner Kristin Near knows that patience is a virtue. At Botanica Skin and Brow Studio in Albuquerque, new staff members are trained throughout an internship that can last months. Brand awareness builds with incremental growth rather than large campaigns. Kristin’s successful strategy has sparked stellar customer referrals and online reviews, keeping Botanica in business for eight years and counting.
    Botanica Skin & Brow Studio
    Ali Schwartz
    Meserole Sound

    • 24 min

Customer Reviews

4.9 out of 5
37 Ratings

37 Ratings

karen from Dallas ,

Engaging and real!

Emily Washcovick is an excellent host and interviewer. Nice curation of small business owners. It’s so fascinating listening as a customer what business owners think and do in regards to reviews. And over all decisions that they make while running their businesses.

Misty's iTunes (MacBook) ,

A MUST for business owners and customers…

Fantastic Podcast that features a variety of business owners and customers. The host, Emily, does a great job of remaining unbiased while speaking to both the business owner and reviewer.
The Podcast is a great reminder for entrepreneurs to stay connected with every customer

blackeyedsusan23 ,

Great for Entrepreneurs and Small Biz Owners

I’m a solopreneur and love hearing what Yelp reviewers are happy and not-so-happy with when interacting with small businesses. This podcast helps me keep a lookout for how to make my customers happy... and how to redeem myself and my business when I’ve dropped the ball. Incredible show!!

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