45 min
Bethan Vincent: I quite my marketing director job and doubled my income freelancing. The SEO Freelancer
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- Entrepreneurship
Introducing Bethan Vincent
Bethan Vincent is a freelance fractional CMO and owner of marketing strategy consultancy Open Velocity.
In today’s podcast, we talk with Bethan who left her full-time job and over doubled her earnings as a freelancer. One element that she attributes her success to is her personal brand which we discuss in detail.
Bethan’s people/resources to follow
* Jason Bradwell
* marketoonist.com
How to connect with Bethan Vincent
Check out Bethan’s website
Check out Bethan’s podcast
Connect with Bethan on LinkedIn
Connect with Bethan on Twitter
This Months Sponsor: SEORadar.com
We all know how many clients end up making changes that are bad for SEO without them talking to SEO pros first.
SEORadar puts you back in control of your client’s issues.
Whether it’s weird rendering issues that crop up or a content editor that changes titles that have been optimized for Google, SEORadar’s alerts will help you stay on top of what’s changing.
Get alerts via Slack, Email, or text message. And when that bad alert hits, you’ll have full HTML archives and screenshots to easily revert quickly.
Get Started Today with SEORadar at seoradar.com.
If you are a freelancer interested in joining me on a future episode of The SEO Freelancer podcast Please email me directly at nick@nickleroy.com
Podcast Transcription
Nick LeRoy 00:14
Hey, Ben, thank you again so much for joining me today.
Bethan Vincent 01:42
My pleasure, Nick, great to be here. Really excited to get kind of stuck in two of my favorite topics, money and personal branding.
Nick LeRoy 01:50
It doesn't get much better than that. So just to kick things off, I would love for you just to take a moment to tell us who is Bethan, you know? What is your experience? What are you doing your house freelance life? Give us a little bit of the one on one.
Bethan Vincent 02:04
Yeah, sure. So I mean, I've been in marketing, I'm giving my away my age a little bit here, but for about 12 years now. So too long, shall we say, grew my career from you know, go for a marketing assistant marketing manager, marketing director at a software consultancy. And that was my last kind of employee job. And really, during the pandemic, I was kind of thinking like, everyone really, I was reviewing the work, I was doing the impact I was making the work I wanted to be doing. And I also had a bunch of people come to me and say, Hey, we've seen how good you are at your in house job would you come and like help us out? We've got similar challenges. And those two things combined made me think maybe I could go and kind of freelance and be a freelance consultant. And that could be a thing for me. So I left my kind of last full time job in June 2021. So a year ago, actually, now, which is awesome. And yeah, thank you. Yeah, really, really. It's been a great year. It's been it's been challenging, but it's been really, really good. And yeah, kind of grown my consultancy ever since.
Nick LeRoy 03:08
That's fantastic. Oh, there's nothing more exciting. And you know, I give you a huge kudos because making the choice to leave the stability during the COVID pandemic, to go freelance is just fantastic, as people have heard before, and I'm probably just echoing now, you know, I was kind of forced into freelancing, I lost my job in COVID. So I have a lot of respect for individuals who made the choice because contrary to what some people might think, I made the choice when that without being pushed a little bit.
Bethan Vincent 03:45
But I think the thing is, you know, everyone thinks that pandemics or I mean, I hope we never have another one. But you know, recessions or these kind of market downturns or periods of kind of uncertainty, a bad time to launch a business. But actually, you know what, other people won't be thinking about doing it because there'll be scared off so there'll be less competition. And actually, as a freelancer, you know, a recession is a good opportunity for you b
Introducing Bethan Vincent
Bethan Vincent is a freelance fractional CMO and owner of marketing strategy consultancy Open Velocity.
In today’s podcast, we talk with Bethan who left her full-time job and over doubled her earnings as a freelancer. One element that she attributes her success to is her personal brand which we discuss in detail.
Bethan’s people/resources to follow
* Jason Bradwell
* marketoonist.com
How to connect with Bethan Vincent
Check out Bethan’s website
Check out Bethan’s podcast
Connect with Bethan on LinkedIn
Connect with Bethan on Twitter
This Months Sponsor: SEORadar.com
We all know how many clients end up making changes that are bad for SEO without them talking to SEO pros first.
SEORadar puts you back in control of your client’s issues.
Whether it’s weird rendering issues that crop up or a content editor that changes titles that have been optimized for Google, SEORadar’s alerts will help you stay on top of what’s changing.
Get alerts via Slack, Email, or text message. And when that bad alert hits, you’ll have full HTML archives and screenshots to easily revert quickly.
Get Started Today with SEORadar at seoradar.com.
If you are a freelancer interested in joining me on a future episode of The SEO Freelancer podcast Please email me directly at nick@nickleroy.com
Podcast Transcription
Nick LeRoy 00:14
Hey, Ben, thank you again so much for joining me today.
Bethan Vincent 01:42
My pleasure, Nick, great to be here. Really excited to get kind of stuck in two of my favorite topics, money and personal branding.
Nick LeRoy 01:50
It doesn't get much better than that. So just to kick things off, I would love for you just to take a moment to tell us who is Bethan, you know? What is your experience? What are you doing your house freelance life? Give us a little bit of the one on one.
Bethan Vincent 02:04
Yeah, sure. So I mean, I've been in marketing, I'm giving my away my age a little bit here, but for about 12 years now. So too long, shall we say, grew my career from you know, go for a marketing assistant marketing manager, marketing director at a software consultancy. And that was my last kind of employee job. And really, during the pandemic, I was kind of thinking like, everyone really, I was reviewing the work, I was doing the impact I was making the work I wanted to be doing. And I also had a bunch of people come to me and say, Hey, we've seen how good you are at your in house job would you come and like help us out? We've got similar challenges. And those two things combined made me think maybe I could go and kind of freelance and be a freelance consultant. And that could be a thing for me. So I left my kind of last full time job in June 2021. So a year ago, actually, now, which is awesome. And yeah, thank you. Yeah, really, really. It's been a great year. It's been it's been challenging, but it's been really, really good. And yeah, kind of grown my consultancy ever since.
Nick LeRoy 03:08
That's fantastic. Oh, there's nothing more exciting. And you know, I give you a huge kudos because making the choice to leave the stability during the COVID pandemic, to go freelance is just fantastic, as people have heard before, and I'm probably just echoing now, you know, I was kind of forced into freelancing, I lost my job in COVID. So I have a lot of respect for individuals who made the choice because contrary to what some people might think, I made the choice when that without being pushed a little bit.
Bethan Vincent 03:45
But I think the thing is, you know, everyone thinks that pandemics or I mean, I hope we never have another one. But you know, recessions or these kind of market downturns or periods of kind of uncertainty, a bad time to launch a business. But actually, you know what, other people won't be thinking about doing it because there'll be scared off so there'll be less competition. And actually, as a freelancer, you know, a recession is a good opportunity for you b
45 min