Beyond the Downloads | Podcast & Business Growth

Jenn Dragonette

Your podcast is more than numbers; it's a powerful tool for impact, connection, and business growth. Beyond the Downloads is for podcasters, entrepreneurs, and thought leaders who want to grow, monetize, and amplify their message without getting stuck in the download trap. Here, we focus on sustainable podcast growth, business-building, and storytelling that converts. ✅ How to grow & monetize your podcast ✅ Build a podcast-powered business that fuels your passion ✅ Using storytelling & authenticity to create deep audience connections ✅ Turning your podcast into a profitable sales funnel ✅ Ditching the burnout cycle & building visibility beyond social media REMEMBER: Your Podcast/Story is Someone's Life Raft Let's move beyond the numbers and build a legacy, not just a show. Connect with me at JennDragonette.com or email jenn@jdragonette.com

  1. OCT 28

    Why Your Podcast Isn't Converting Into Paying Customers

    Are you creating valuable content that somehow isn't converting listeners into clients? You're pouring your heart into every episode, sharing incredible insights, but something's missing. Here's the truth: you don't need better content: You need to get better at storytelling.   Your story is the bridge between your podcast and your profit, between your voice and their trust, between someone listening and someone buying. If your amazing content isn't converting, it's not because you lack value. You're incredibly valuable! It's because you're not being felt.   The podcasts people remember and take action from are the ones that make them feel something. You can share all the strategies in the world, but if people don't connect with why it matters, they won't take action, come back, or invest in your offers.   Here is the magic Sauce.... use your lived moments to create that deep trust and connection we all crave: without falling into trauma dumping or victim mode.   Your 10-Minute Action Step Ready to start connecting on a deeper level? Write down the last time you felt lost, confused, or cracked open in your business. Craft a story around that moment, then ask yourself: what lessons emerged, and how could this become an episode someone deeply connects with?   Remember: You don't need every detail, but you do need to be real. Your story sticks in their brain, heart, and emotional center, that's what creates transformation.   Are you ready to stop shouting off a mountain top that no one is hearing and start creating content that makes people stop, listen, and feel truly seen?   Your story deserves a microphone, and your audience is waiting to feel that connection.

    19 min
  2. OCT 21

    The Listener Feedback That Converts Better Than Viral Content

    Are you tired of feeling like you're talking to yourself through your microphone? Your podcast might be getting downloads, but if it feels like a lonely monologue instead of building real connections, you're missing the most powerful part of podcasting: community building. In this episode, we're tackling the harsh reality that most podcasters are creating content machines instead of conversation starters. You're pushing out episode after episode, hoping someone will engage, but you're not creating the space for real human connection to happen. The problem isn't your download numbers,  it's that you're focusing on what you want instead of what your audience actually needs to hear. When you're teaching from a place that's many steps ahead of where your listeners are, you lose that crucial connection point. I'll share why those magical feedback moments when someone says "I feel like you were in my head with that episode" are worth more than millions of views on social media content. Your podcast can be a powerful community-building tool, but only if you're intentionally inviting people in. Whether it's through guest opportunities, free coaching calls, or monthly community gatherings, there are countless ways to connect beyond the episode itself. Your 10-Minute Action Step Ready to start building real community today? Choose one of these three approaches: Option 1: Add a clear call-to-action to your next episode that invites listeners to DM you, join a free call, or connect in your community. Option 2: Find your most downloaded episode in your analytics, then ask your audience on social media or email why it resonated with them. Option 3: Start your next episode by sharing a listener's name and their takeaway, make someone feel seen while encouraging others to engage. Remember, entrepreneurship is lonely enough without making your podcast feel like a one-way conversation. People are craving real connections, and your show can be the bridge that brings your community together. Are you ready to stop creating content and start building community? Your listeners are waiting to connect with the real you.

    16 min
  3. OCT 14

    The SEO Truth That Grew My Podcast by 20 Percent

    Are you frustrated that your amazing podcast content isn't reaching the right people? You're creating incredible episodes, but your ideal listeners can't seem to find you. Here's the truth: you don't have a visibility problem, you have a structure problem. I'm tackling the reality that no amount of social media hustling, quote graphics, or repurposing will fix your discoverability issues if people can't actually search for and find your show. It's time to face that scary word: SEO. As creatives, we love those cute, clever podcast names and episode titles. But here's what's happening: while you're being adorable, your dream clients are typing boring, practical search terms into their podcast apps - and they're not finding you. I'll share exactly why I've been getting "real stinking boring" with my recent episode titles and how this simple shift has resulted in a 20% growth in just one month. The Three Searchable Spots That Matter Your podcast name Your name field Your episode titles Your 10-Minute Action Step Ready to make a change right now? Open your podcast app and ask yourself these three crucial questions: Would someone search for an exact phrase in your key searchable areas? Do your episodes solve a specific problem or answer a quick question? Would you actually click if you didn't know yourself? If the answer is no to any of these, it's time to pick one episode and make it clear, searchable, and irresistible. Quick Formula: Think problem and outcome. What are people typing with their "boring fingers" when they're searching for solutions? Remember, this isn't about changing your voice, your message, or your branding. It's about making sure your incredible content can actually be found by the people who need it most. Are you ready to stop being invisible and start being searchable? Your dream clients are out there typing practical search terms right now, let's make sure they find you.

    15 min
  4. OCT 7

    Grow Your Business With a Solid Podcast Strategy

    Are you part of the elite 13% of podcasters still going strong? Congratulations on not fading away! But here's the burning question: Is your podcast actually growing your business? If you're nodding your head "no," it's time to take a hard look at your podcast's foundation. In this episode, we're diving deep into the often-overlooked aspects of podcasting that can make or break your success. As someone who's been there - with hundreds of episodes under my belt and still feeling invisible - I understand the frustration of putting in the work without seeing the results. Your 5-Point Podcast Foundation Checklist 1. Clear and relevant offers: Does your podcast content naturally lead to your services or products? 2. Targeted episodes: Are you speaking directly to the people who need what you're offering? 3. SEO-friendly titles and descriptions: Can potential listeners find you through search? 4. Solid content funnel: Is there a clear path from listener to customer? 5. Purposeful publishing: Do you know exactly why you're putting out each episode? Take Action Now Ready for a quick reality check? Here's your 10-minute action step: 1. Review your last three episodes 2. Ask yourself: • Did each episode have a clear next step connecting to your offer? • Would a stranger understand your podcast's focus from the title and intro? • Are you strategically repurposing content or just checking boxes? Remember, even small tweaks in these areas can plug the leaks in your podcast strategy, leading to more listeners, more engagement, and ultimately, more business growth. Are you ready to transform your podcast from a passion project into a powerful business tool? Tune in to discover how to build a rock-solid foundation that will set you up for long-term success.

    14 min
  5. SEP 30

    Elevate Your Authority by Growing a Loyal Podcast Community

    Join the FREE Collective HERE : https://www.jenndragonette.com/the-collective    Are you yearning for deeper connections in your podcasting journey? In this episode, we're exploring how your podcast can become a powerful tool for building genuine, close-knit communities. Whether you're guesting on shows, hosting guests, or engaging with listeners, you'll discover how to transform your podcast into a thriving hub of connection. The Loneliness Epidemic and Your Podcast Solution Loneliness is a growing concern, with experts comparing its health impact to smoking 15 cigarettes a day. Your podcast can be the antidote, creating meaningful connections that benefit both you and your listeners. Let's explore how to: Foster authentic relationships through your content Create a supportive network that extends beyond your show Use your platform to combat isolation and build community Leverage guest appearances to introduce your voice to new audiences Use your show to spotlight others and create lasting connections Turn collaborations into long-term relationships and referral networks Deep, transformative discussions that resonate with your audience Personal growth and unexpected insights The formation of powerful professional alliances Your 10-Minute Action Step Ready to start building your podcast community? Choose one of these actions: Reach out to listeners and invite them to a live Q&A or virtual hangout Contact a potential guest you'd love to have on your show Pitch yourself as a guest to a podcast that aligns with your niche   Remember, your unique voice and perspective are powerful. By focusing on building genuine connections, you're not just growing an audience you're creating a community that supports, uplifts, and inspires. Are you ready to use your podcast as a catalyst for meaningful relationships?

    17 min
  6. SEP 23

    How Your Podcast Sets You Up to be a GREAT Speaker (Take the Stage)

    Ever wondered if your podcast could be the secret ingredient to becoming a confident public speaker? In this episode, we're exploring how the simple act of sitting behind a microphone can transform your stage presence and elevate your business to new heights. As someone who's seen firsthand how speaking engagements can supercharge business growth, I'm excited to share how you can leverage your podcast to break into bigger markets without being tied to social media's demands.   The Hidden Power of Podcasting Your podcast isn't just content creation. It's a training ground for authentic communication. Each episode is an opportunity to: Refine your message Improve your delivery Connect with an unseen audience Creating a portfolio of your voice and expertise Developing flexibility in your communication style Building confidence in your unique perspective   Your 10-Minute Action Step Ready to take the first step?  Script your first LINE and riff for 10 to 15 minutes. Go deeper with how to use this epsiode to build your speech inside this episode.    Remember: Your unique voice and story are powerful. Whether you're addressing 10 listeners or 1000 attendees, your podcast is laying the groundwork for impactful public speaking. Are you ready to use your podcast as a springboard to the stage? Tune in to discover how you can become a confident, authentic speaker who leaves a lasting impression.   HER VOICE, HER STAGE, Oct 2020 in Grand Rapids. Join US HERE: https://amberlansdale.com/her-voice-her-stage   Take Your Strategy to the Next Level If you're excited to dive deeper, I invite you to check out my CPR (Clarity, Purpose, Revenue) Audit. This personalized strategy session will help you: Align your guest strategy with your business goals Create a 30-day action plan Develop compelling guest pitches SIGN UP HERE: http://podcastcpr.com/ Ready to turn your podcast into a relationship-building powerhouse? Let's make it happen!   Let's CONNECT jenn@jdragonette.com https://www.facebook.com/jennifer.dragonette https://www.instagram.com/jenn.dragonette/

    16 min
  7. SEP 17

    Avoid the Holiday Sales Flop Prepare Your Business Now

    Are you tired of watching your holiday sales fizzle out before they even begin? As a podcaster and business owner, you know the struggle of trying to make the most of the fourth quarter buying season. But the real key to success isn't a last-minute scramble, it is the way you prepare and strategize ahead of time. In this episode, we're tackling the three biggest reasons holiday sales often fall flat and, more importantly, how you can start turning things around right now. It is time to shift your mindset and approach so you can create a powerful end-of-year push for your business. First, we'll dive into why your sales might feel invisible. Too many entrepreneurs create valuable content without ever connecting it to their offers. I'll show you how to align your content with your sales strategy, break out of the belief that people are not buying during the holidays, and make sure your offers actually show up where your audience can see them. Next, we'll look at the problem of disappearing content. If you've been relying on short-lived social posts to do the heavy lifting, you're missing the opportunity to build long-term visibility. You'll learn why evergreen content is essential, how to use your podcast and YouTube channel for lasting impact, and how to create assets that keep generating leads and sales well beyond the holiday season. Finally, we'll cover the danger of waiting too long. If you don't start priming your audience until November, you are already behind. We'll explore the psychology of building trust and anticipation early, and I'll give you practical ways to map out a content strategy that naturally leads into your big holiday offer. By the end of this episode, you'll know exactly how to prepare for a holiday season that doesn't just get by but actually thrives.   Your Action Steps Ready to take action? Here's what you can do right now: 1. Connect one piece of content directly to your offer 2. Publish a long-form piece of content about your offer 3. Share a behind-the-scenes warmup of your holiday plans   Don't miss next week's episode, where we'll dive into a step-by-step warmup for October, showing you exactly what to post, where to post it, and how to create all the content you need without burning out. Remember, the holiday season is a prime time for people to invest in themselves and their businesses. By starting your preparation now, you're setting yourself up for a successful and profitable end to the year. Are you ready to make this your best holiday sales season yet?   Take Your Strategy to the Next Level If you're excited to dive deeper, I invite you to check out my CPR (Clarity, Purpose, Revenue) Audit. This personalized strategy session will help you: Align your guest strategy with your business goals Create a 30-day action plan Develop compelling guest pitches SIGN UP HERE: http://podcastcpr.com/ Ready to turn your podcast into a relationship-building powerhouse? Let's make it happen!   Let's CONNECT jenn@jdragonette.com https://www.facebook.com/jennifer.dragonette https://www.instagram.com/jenn.dragonette/

    17 min
  8. SEP 9

    How I Built My Network Through Podcast Interviews (And You Can Too)

    Have you ever experienced that magical moment when a podcast guest interview turns into something more? That instant connection that sparks a friendship, collaboration, or even a business partnership? If you're nodding your head, you're not alone. In this episode, I'm sharing how to transform those fleeting guest connections into lasting, meaningful collaborations that can revolutionize your podcast and your business. I'll take you on a journey through my own experience, revealing how a single podcast interview blossomed into a cornerstone relationship in my network, business, and life. You'll discover: Why focusing on relationship-building is crucial How to nurture connections beyond the initial interview The unexpected ways these collaborations can shape your success I'll share practical steps to help you cultivate lasting relationships with your podcast guests: Focus on the relationship first: Treat each guest as a potential long-term collaborator Stay engaged after the episode: Keep the dialogue open beyond the initial interview Leverage connections for mutual growth: Find ways to support each other's projects and goals It's time to challenge your perception of what makes a podcast successful. I'll explain why building a strong network through guest collaborations can be more valuable than chasing download numbers. "If you got five listeners, only five listeners the whole time, but you had a constant flow of guests that came on that built your network, built your community and filled your programs, would you be okay with that?" BOLD ACTION Ready to start building powerful collaborations through your podcast? I'll guide you through: Practical ways to nurture guest relationships How to leverage these connections for mutual benefit Resources to help you strategize and grow your network Remember, every guest interview is an opportunity to create something extraordinary. Are you ready to turn your podcast into a collaboration powerhouse? Take Your Strategy to the Next Level If you're excited to dive deeper, I invite you to check out my CPR (Clarity, Purpose, Revenue) Audit. This personalized strategy session will help you: Align your guest strategy with your business goals Create a 30-day action plan Develop compelling guest pitches SIGN UP HERE: http://podcastcpr.com/ Ready to turn your podcast into a relationship-building powerhouse? Let's make it happen!   Let's CONNECT jenn@jdragonette.com https://www.facebook.com/jennifer.dragonette https://www.instagram.com/jenn.dragonette/

    13 min

Trailers

5
out of 5
24 Ratings

About

Your podcast is more than numbers; it's a powerful tool for impact, connection, and business growth. Beyond the Downloads is for podcasters, entrepreneurs, and thought leaders who want to grow, monetize, and amplify their message without getting stuck in the download trap. Here, we focus on sustainable podcast growth, business-building, and storytelling that converts. ✅ How to grow & monetize your podcast ✅ Build a podcast-powered business that fuels your passion ✅ Using storytelling & authenticity to create deep audience connections ✅ Turning your podcast into a profitable sales funnel ✅ Ditching the burnout cycle & building visibility beyond social media REMEMBER: Your Podcast/Story is Someone's Life Raft Let's move beyond the numbers and build a legacy, not just a show. Connect with me at JennDragonette.com or email jenn@jdragonette.com