35 episodes

Pattern of Purpose (previously Beyond the Mood Board) is a podcast for entrepreneurs who know there's more to building a stand-out brand than a beautiful logo and functional website. Focused on the strategy and research side of branding, host, Kim Wensel, shares practical advice and interviews with seasoned business owners on topics like: defining your niche, conducting market research, sharing your story, and working with a designer.

Pattern of Purpose Kim Wensel

    • Business
    • 5.0, 16 Ratings

Pattern of Purpose (previously Beyond the Mood Board) is a podcast for entrepreneurs who know there's more to building a stand-out brand than a beautiful logo and functional website. Focused on the strategy and research side of branding, host, Kim Wensel, shares practical advice and interviews with seasoned business owners on topics like: defining your niche, conducting market research, sharing your story, and working with a designer.

Customer Reviews

5.0 out of 5
16 Ratings

16 Ratings

Marc Longwith Consultants ,

Breath of Fresh Air

First off, no matter who you are, how you brand yourself is the determining factor on how successful you will be. It’s awesome to find an authentic podcast focused on this subject. Such a plethora of useful information. Thank you 🙏🏼 ladies. 😊

ShelleyYoga ,

Great content & host

Kim’s podcast is thoughtful and an enlightening perspective about running your own business now. Essential listening for all soloprenuers and small biz owners.

Perfect Little Bites ,

Fantastic podcast

This is one of my new favorite podcasts. I'm a small business owner, and enjoy listening to podcasts that provide valuable info to buisness owners (or those looking to start one). I definitely recommend it, even to those who don't have a business. Look through the topics and find one that sounds interesting.

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