Biz Book Publishing Hub Podcast

Robbie Samuels - business growth strategy coach and book launch strategist
Biz Book Publishing Hub Podcast

Are you writing a book to help grow your business as a speaker, coach, or consultant? Have you already published a business book and are looking for new marketing ideas? Tune in to listen to interviews with Hub Partners, experts who help entrepreneurs navigate the complexities of writing, editing, publishing, and marketing their business books. If you're wondering about the ROI of publishing a business book, check out our author panel episodes to learn about strategies that have increased business revenue and what authors wish they had done to make their book launches more successful. Guiding these conversations is award-winning indie author and book launch strategist Robbie Samuels. His three books have received over 650 Amazon reviews and reached #1 Best Seller in 30 categories across four countries. He coaches entrepreneurs to build profitable book launches that lead to 50+ Amazon reviews and create a pipeline for the author's offers. Don't just hit publish—LAUNCH your book! Complete this form - www.robbiesamuels.com/booklaunchsupport - to schedule a complimentary book launch brainstorming session with Robbie. Robbie founded the Biz Book Publishing Hub, which has more than 50 experts ready to help entpreneurs become successful authors. He also hosts a free virtual networking event for writers and authors 6x a year so they can meet each other and Hub Partners. Find out more at www.BizBookPublishingHub.com.

  1. 21 HR. AGO

    HUB 402: AUTHOR PANEL - Dawn Kristy, Kathy Sparrow, and Nancy Giere

    Writing a book is like running a marathon. Oh, wait. A runner can stop when they reach the finish line. Maybe the comparison is more like an Iron Man Triathlon, where the athlete first swims 2.4 miles, then bikes 112 miles, and THEN runs a marathon. Yep, that’s a better comparison for the author's journey. The Iron Man Triathlon is considered one of the world's most difficult one-day sporting events. The athlete’s journey does not start that day. They spend months training for the big event, hiring trainers, buying equipment, following a strict diet regiment, and enduring all manner of torture to accomplish this impressive feat. Likewise, authors spend months, if not years, navigating a minefield of imposter syndrome, writer’s block, and other tortuous moments broken up by moments of genius. To overcome this, writers need a plan, a team, and a coach to help them through all the triathlon phases: writing, publishing, and marketing. That’s why I founded the Biz Book Publishing Hub, which has more than 50 experts ready to guide entrepreneurs through the complexities of their author journey. I regularly host free virtual networking events for writers and authors and host this podcast to bring you inside the minds of authors. As a book launch strategist, I know that first-time authors often struggle to see past the writing phase. Today’s panel will share their experiences as authors, including lessons learned and strategies that worked. Tune in to see how being part of a supportive author community can make all the difference. You’ll find all of our episodes at www.BizBookPublishingHub.com. Now, it’s my pleasure to introduce our panelists: Dawn Kristy wrote “33 Ways Not To Screw Up Cybersecurity,” which offers practical tips and checklists in 33 easy-to-follow chapters to help individuals and businesses protect themselves from cyber threats and avoid common security pitfalls. Kathy Sparrow wrote “Ignite Your Leadership: Proven Tools to Energize Teams, Fuel Momentum, and Accelerate Results,” which provides actionable strategies and insights to empower leaders to inspire their teams, drive performance, and achieve organizational success. Nancy Giere wrote “Bundle Your Brilliance: Turn your expertise into profitable online courses " to teach experts how to package and sell their expertise effectively. Please join me in welcoming Dawn, Kathy, and Nancy.  Our guests emphasize the importance of planning pre-launch activities. Dawn shares her experience of how a strong pre-publication effort can make all the difference in creating a successful book launch. Plan ahead, folks! Kathy, a seasoned writing coach, advises all aspiring authors to write a book to boost credibility. If you're short on time, she suggests hiring a ghostwriter. Writing a book isn't just about sharing knowledge; it can significantly elevate your professional stature. Nancy and Dawn stress the importance of knowing your audience. Crafting a book that meets your readers' specific needs and interests is key to ensuring its success. Remember, it's not just about what you want to write but what your audience wants to read. Links for Dawn Kristy LinkedIn and YouTube. www.thecyberdawn.com “33 Ways Not To Screw Up Cybersecurity” Links for Kathy Sparrow LinkedIn and Instagram. www.awritablelife.com “Ignite Your Leadership: Proven Tools to Energize Teams, Fuel Momentum, and Accelerate Results” Links for Nancy Giere LinkedIn www.nancygiere.com “Bundle Your Brilliance: Turn your expertise into profitable online courses” Biz Book Publishing Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.  Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Learn more about your

    50 min
  2. NOV 26

    HUB 400: EXPERT INTERVIEW - Jyotsna Ramachandran

    I’m pleased to interview one of our Biz Book Publishing Hub's Founding Partners. Our Hub Partners are experts who support entrepreneurs along their author journey.  Today's guest is a bestselling author, TEDx speaker, and international Author Success Coach who specializes in helping coaches, trainers, speakers, and experts build profitable author funnels through their books.  She founded a global publishing agency dedicated to guiding overwhelmed yet purpose-driven authors on their transformative journey of self-discovery through the publishing process. Focusing on business and self-help books, she offers a full range of services to ensure that every author receives customized support tailored to their unique needs. Having assisted over 500 clients from 35 countries, she is committed to promoting diversity and inclusion within her team and clientele. Through her agency, she empowers aspiring authors to position themselves as trusted experts in their fields—even if writing isn’t their strongest skill. Her programs include everything from book writing and editing to cover design and marketing strategies.  Please join me in welcoming Jyotsna Ramachandran.  In this episode, we discuss: 📚 Strategic Launch: Jyotsna's effective methods for book launches, including gathering a large team of at least 100 people, mainly fellow authors, to boost book visibility and reviews. 🤝 Personal Connections: The importance of cultivating personal relationships for book reviews. Jyotsna even offers a guided video tutorial to help friends and colleagues leave reviews on Amazon. 🚀 Mindset Blocks: Addressing common hesitations authors face about marketing their books and how a thorough launch process can bolster long-term success beyond just hitting bestseller status. 🎯 Business Alignment: How aligning a book's content with business goals can sustain marketing efforts and drive continued engagement and expertise recognition. Listen in to discover why Jyotsna’s approach to book publishing is a game-changer for authors seeking to maximize their impact and success! 🌟 Links for Jyotsna Ramachandran Jyotsna Ramachandran, Founding Hub Partner LinkedIn, Instagram, and YouTube. www.happyselfpublishing.com Author Success Show podcast Experts on Purpose podcast “Don’t Wait to Become an Expert” TEDx “The Importance of Hiring Your Own Boss TEDx Books mentioned in this episode: “Job Escape Plan: The 7 Steps to Build a Home Business, Quit your Job and Enjoy the Freedom: Includes Interviews of John Lee Dumas, Nick Loper, Rob Cubbon, Steve Scott, Stefan Pylarinos & others!” - Jyotsna Ramachandran  “Croissants vs. Bagels: Strategic, Effective, and Inclusive Networking at Conferences” by Robbie Samuels Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.  Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.robbiesamuels.com/booklaunchsupport 50+ experts ready to help entrepreneurs become successful authors: www.BizBookPublishingHub.com Register for a free virtual networking event for writers and authors: www.robbiesamuels.com/HubCommunity  Biz Book Publishing Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.  Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Learn more about your ad choices. Visit megaphone.fm/adchoices

    46 min
  3. NOV 21

    HUB 399: AUTHOR PANEL - Annie P. Ruggles, Chris Johnson & Nicole Fende

    Every author knows that navigating the journey of writing, publishing, and marketing your first business book comes with many uncertainties. Just getting a book from your mind into a purchasable format is a significant achievement to be proud of. However, publishing is just the beginning. That’s why we’re back with another insightful author panel. Join us for a candid discussion about the challenges and triumphs of being a business author. These authors were part of one of my Kindle Cross-Promotion campaigns, where we offered over 75 business books at 99 cents each. Our collaborative efforts helped most books reach the Top 10 in their categories, with 30% achieving #1 Best Seller status. Today’s panel will explore the authentic experience of being a business author and provide valuable tips for easing the journey. We’ll learn from one another and discover how a supportive author community can make all the difference. Before we dive into this panel, here is a quick word from our sponsor. Let’s hear from our fantastic panelists and gain valuable insights into writing, publishing, and marketing your business book. Annie P. Ruggles, author of “The Coach Who Would Not Sell: A Strategy Novella & Companion Guide,” is an internationally recognized marketing and sales fixer for overdelivering entrepreneurs.  Dr. Chris Johnson wrote “The Leadership Pause: Sharpen Your Attention, Deepen Your Presence, and Navigate the Future,” and designs and delivers learning programs and coaching to enhance focus, build resilience, boost energy, and improve listening skills. Nicole Fende wrote “How to be a Finance Rock Star: The Small Business Owner's Ticket to Multi-Platinum Profits.” She helps coaches, healers, and consultants grow profits and tame the numbers beast. Please join me in welcoming Annie, Chris, and Nicole.  📚 Book Reviews and Ratings: Annie stresses the importance of book reviews, especially with the surge in self-publishing. Nicole shares her success with targeted review strategies, while Chris highlights the potential impact of a single negative rating. 📚 Review Acquisition Strategies: My "Wake Up Your Network" strategy is discussed, focusing on drawing in prospective readers and referral partners leading up to book promotions. 📚 Challenges in Book Creation: Our guests share their experiences with common author challenges like content organization, marketing, and extensive editing processes. 📚 Marketing and Impact: Real-life stories about the value of leveraging speaking engagements & podcast appearances for enhanced book visibility. Links for Annie P. Ruggles LinkedIn, Instagram, and YouTube. www.anniepruggles.com “The Coach Who Would Not Sell: A Strategy Novella & Companion Guide” Links for Chris Johnson LinkedIn www.q4-consulting.com “The Leadership Pause: Sharpen Your Attention, Deepen Your Presence, and Navigate the Future” Links for Nicole Fende LinkedIn, Instagram, and YouTube. www.creatopia.studio www.thenumberswhisperer.com  “How to be a Finance Rock Star: The Small Business Owner's Ticket to Multi-Platinum Profits” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.robbiesamuels.com/booklaunchsupport 50+ experts ready to help entrepreneurs become successful authors: www.BizBookPublishingHub.com Biz Book Publishing Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Subscribe to the Biz Book Publishing Hub wherever you listen to podcasts Learn more about your ad choices. Visit megaphone.fm/adchoices

    53 min
  4. NOV 19

    HUB 398: AUTHOR PANEL - Biba Pedron, Brenda Reynolds, and Julia Freer Goldstein

    It may feel like a marathon when you write a book, but a marathoner can rest when they cross the finish line. When a business author reaches the publication date, they can’t rest. They now have to shift from writing to marketing their business book because publishing was not the goal.  A step often skipped is the book launch, which overlaps the end of the writing phase and the start of the marketing phase. I love this part. I coach entrepreneurs to build a launch team of likely prospects and referral partners, get 50+ Amazon reviews, and create a pipeline for the author’s offers. Don’t jump from writing your book to paying for PR services before your book looks like a success on Amazon. Reviews are social proof, and conversations with prospects lead to new revenue opportunities. Reach out to schedule a complimentary book launch brainstorming session. Complete the form at www.robbiesamuels.com/booklaunchsupport to get started. And now, it’s my pleasure to introduce our panel of authors, who will join me in a moment for a frank conversation about the ups and downs of the author journey.  Biba Pédron wrote “M.D.R: The Winning Formula for a Successful Life: Luck does not exist; You create it.” This book will show you—and even prove to you—that anything is indeed possible, even your wildest dreams. Nothing is impossible. Brenda Reynolds wrote “TBD—To Be Determined: Leading with Clarity and Confidence in Uncertain Times” where she shares information, strategies, and real-life examples that will grow your confidence and hone your leadership skills.  Julia Freer Goldstein wrote “Beyond the Green Team: Aligning Internal and External Communication to Advance Corporate Sustainability.” A key message is that the way you communicate sustainability—first within your company and then with customers, investors, and other stakeholders—is the essential foundation of any successful green initiative. Let’s give a warm welcome to our panelists, Biba, Brenda, and Julia. Learn why book reviews are vital for your book’s social proof and impact on platforms like Amazon and beyond. Discover why separating your publication day from your launch day can alleviate stress and streamline your promotion timeline. I offer tactical advice on acquiring reviews, from drafting templates to guiding reviewers through the process. Understand how well-reviewed books enhance your credibility and business reach, and the importance of engaging your network in the review process. Listen in to discover why this episode is essential for anyone looking to boost their book's success and integrate it into their broader business strategy! Links for Biba Pedron LinkedIn and YouTube. www.bibapedron.com “M.D.R: The Winning Formula for a Successful Life: Luck does not exist; You create it” by Biba Pedron  Links for Brenda Reynolds LinkedIn and YouTube. www.brendakreynolds.com “TBD—To Be Determined: Leading with Clarity and Confidence in Uncertain Times” by Brenda Reynolds  Links for Julia Freer Goldstein LinkedIn. www.jlfgoldstein.com “Beyond the Green Team: Aligning Internal and External Communication to Advance Corporate Sustainability” by Julia Freer Goldstein Robbie’s Resources 50+ experts ready to help entrepreneurs become successful authors: www.BizBookPublishingHub.com Register for a free virtual networking event for writers and authors: www.robbiesamuels.com/HubCommunity  Biz Book Publishing Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Subscribe to the Biz Book Publishing Hub wherever you listen to podcasts. Learn more about your ad choices. Visit megaphone.fm/adchoi

    59 min
  5. NOV 14

    HUB 397: HUB PARTNER - Ally Machate

    I’m pleased to interview one of our Biz Book Publishing Hub's Founding Partners. Our Hub Partners are experts who support entrepreneurs along their author journey.  Before we dive in, here’s a quick word from our sponsor. Today's guest is a publishing consultant specializing in helping authors of all types, from children's picture books to self-help and business books, achieve their publishing goals. As the founder of The Writer's Ally, she leads a skilled team with deep industry experience, including backgrounds with literary agents and traditional publishers. With over 20 years in the publishing industry, she leverages her extensive knowledge to guide authors through writing, publishing, and marketing high-quality books. Her services range from concept development and editing to book design and marketing, all delivered with a personal touch. She works closely with purpose-driven experts, helping them establish themselves as credible voices. Her unique approach boosts authors' visibility and opens doors to new opportunities, creating books that are valuable to readers and also increase the authors' bottom lines.  Please join me in welcoming Ally Machate. Join us as Ally Machate shares her journey from a book-loving child to a successful publishing consultant, highlighting the importance of strategic planning and authenticity in book publishing. In this episode, we discuss: Her diverse career covers commercial fiction, non-fiction, and memoirs, leading to her freelance editing and ghostwriting roles, and eventually managing a team at The Writer’s Ally. Her preference for meeting authors early, providing services like outlining, developmental editing, and preparing submission packages for agents and independent publishing. She emphasizes the need to see books as tools within a broader business strategy, and her passion for education and connectivity shines through her services and speaking engagements. Listen in to discover why Ally Machate’s insights are invaluable for authors navigating the complex publishing landscape with a strategic and authentic approach! 🎧 Links Biz Book Publishing Hub Founding Partner LinkedIn www.thewritersally.com Books mentioned in this episode: "The Effortless Perfection Myth: Debunking the Myth and Revealing the Path to Empowerment for Today's College Women" by Caralena Peterson Other Resources Learn more about Independent Authors Association Hybrid Publishing Criteria Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.robbiesamuels.com/booklaunchsupport 50+ experts ready to help entrepreneurs become successful authors: www.BizBookPublishingHub.com Register for a free virtual networking event for writers and authors: www.robbiesamuels.com/HubCommunity  Archived episodes of Biz Book Publishing Hub and On the Schmooze: www.robbiesamuels.com/HubPodcast Biz Book Publishing Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.  Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered. Learn more about your ad choices. Visit megaphone.fm/adchoices

    55 min
  6. NOV 12

    HUB 396: AUTHOR PANEL - Lisa Braithwaite & Sue Wilhite

    Writing a book can often feel like a solitary endeavor, but it doesn’t have to be. Building a network of fellow writers and authors can be the key to reaching your goals. Connect with experts who can guide you through the intricacies of writing, editing, publishing, and marketing your business book. Remember, publishing is just the beginning; marketing is where the real work starts. I’ve developed resources to help you find your author community. The Biz Book Publishing Hub offers access to over 50 Hub Partners dedicated to assisting entrepreneurs in succeeding as authors. Visit www.BizBookPublishingHub.com to explore these resources, join free virtual networking events, and listen to the Biz Book Publishing Hub Podcast, featuring interviews and author panels on the ROI of publishing a business book. Two authors will join us today to share their experiences and insights into the world of business books. Let’s give a warm welcome to our panelists! Lisa Braithwaite wrote “Presenting for Humans: Insights for Speakers on Ditching Perfection and Creating Connection,” which offers practical advice for overcoming perfectionism and connecting more authentically with audiences. It provides actionable strategies for improving presentations and communication by embracing imperfection and focusing on genuine engagement. Sue Wilhite wrote “Tech Tips for the Tech-Timid” offering clear and practical advice for those overwhelmed by technology, aiming to boost confidence and proficiency with everyday tech tools. Please join me in welcoming Lisa and Sue.  In this episode, we discuss: 📖 Lisa and Sue highlight how they use their books as tools to build credibility and enhance client engagement by offering bonus content and integrating their books with their business services. 📖 Sue shares how her book, "Tech Tips for the Tech Timid," which helps tech-averse entrepreneurs boost their confidence and proficiency, includes QR codes and extra resources, turning her book into an effective lead magnet. 📖 Lisa provides insights on authentic presentations, discussing her book, "Presenting for Insights for Speakers on Ditching Perfection and Creating Connection," aimed at helping leaders create engaging and genuine connections with their audiences. 📖 Both guests challenge the conventional metrics of bestseller status, emphasizing the importance of genuine impact, reader reviews, and sustained engagement over manipulating sales figures. Links for Lisa Braithwaite Lisa Braithwaite on LinkedIn and Instagram. www.coachlisab.com/everything “Presenting for Humans: Insights for Speakers on Ditching Perfection and Creating Connection”  Links for Sue Wilhite Sue Wilhite on LinkedIn, Instagram, and YouTube. www.suewilhite.com - diference  “Tech Tips for the Tech-Timid”  Books mentioned in this episode: “Blog2Book: Repurposing Content to Discover the Book You've Already Written” by Cathy Fyock Other Resources Listen to my episode with Cathy Fyock. Learn more about Leadpages. Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.robbiesamuels.com/booklaunchsupport 50+ experts ready to help entrepreneurs become successful authors: www.BizBookPublishingHub.com Register for a free virtual networking event for writers and authors: www.robbiesamuels.com/HubCommunity  Join the next Kindle Cross-Promotion Campaign for business authors: www.BizKindlePromo.com Biz Book Publishing Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth. Subscribe to the Biz Book Publishing Hub wherever you listen to podcasts. Learn more about your ad choices. Visit megaphon

    48 min
  7. NOV 7

    HUB 395: AUTHOR PANEL - Morag Barrett, Rhodes Perry, Stacey Larsen

    Think writing a book will make you rich overnight? Think again. The path from penning a manuscript to becoming a successful author is filled with challenges and surprises (some fantastic and some not so much). Join us today as we explore the realities of being a business author. I met these talented authors through a Kindle Cross-Promotion campaign I organized with dozens of discounted business books for as low as 99 cents. Are you a business author? Sign up for a future campaign at www.BizKindlePromo.com. Today’s discussion will delve into the experience of being a business author and the benefits of publishing a business book. Let's hear from our amazing panelists and get their insights! With me today are three authors: Morag Barrett wrote “You, Me, We: Why We All Need a Friend at Work (and How to Show Up As One!),” which has received ten awards, including the 2023 Literary Titan Book Award. Rhodes Perry wrote “Belonging At Work: Everyday Actions You Can Take to Cultivate an Inclusive Organization,” which offers practical strategies and tools for creating a more inclusive and supportive workplace. It emphasizes the importance of fostering a sense of belonging and provides actionable steps for organizations to implement inclusive practices. Stacey Larsen wrote “Reframing The Leadership Dance: The Secret to Finding Your Rhythm as a People Leader.” This book offers a transformative approach to leadership. Drawing parallels between leadership and dancing, it guides leaders to find their unique rhythm, reducing burnout and fostering authenticity in their leadership style.  Please join me in welcoming Morag, Rhodes, and Stacey.  In this episode, we discuss: 📝 Importance of Reviews: Book reviews are not just validation; they're an author's "love language" and a powerful marketing tool. Stacey shared her successful email campaign, interactive sessions, and the close ratio of star ratings to written reviews on Amazon. Robbie shared how he worked with Stacey to collect pre-publication reviews from her launch team, including an email nurture campaign and step-by-step guidance for posting reviews on Amazon. Rhodes emphasized the importance of knowing the purpose and audience for your book. His approach to integrating books with broader business goals is pure genius! Morag's book advisory board and early copy strategy highlight the importance of a structured, collaborative approach to book launches. Links for Morag Barett Morag Barett on LinkedIn, Instagram, and YouTube. www.skyeteam.com “You, Me, We: Why We All Need a Friend at Work (and How to Show Up As One!)”  “Cultivate: The Power of Winning Relationships”  “The Future-Proof Workplace: Six Strategies to Accelerate Talent Development, Reshape Your Culture, and Succeed with Purpose”  Links for Rhodes Perry Rhodes Perry on LinkedIn, Instagram, and YouTube. www.RhodesPerry.com Imagine Belonging at Work podcast The Out Entrepreneur podcast “Belonging At Work: Everyday Actions You Can Take to Cultivate an Inclusive Organization” Links for Stacey Larsen Stacey Larsen on LinkedIn. www.AuthenticEdge.com “Reframing The Leadership Dance: The Secret to Finding Your Rhythm as a People  Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.robbiesamuels.com/booklaunchsupport 50+ experts ready to help entrepreneurs become successful authors: www.BizBookPublishingHub.com Biz Book Publishing Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Learn more about your ad choices. Visit megaphone.fm/adchoices

    51 min
  8. NOV 5

    HUB 394: EXPERT INTERVIEW - Kate Colbert

    I’m pleased to interview one of our Biz Book Publishing Hub's Founding Partners. Our Hub Partners are experts who support entrepreneurs along their author journey.  Today’s guest is a powerhouse in publishing and marketing, known for her ability to transform ideas into best-selling books and compelling brand stories. A writer whose stories emanate from market research, she’s “part word nerd and part data junkie.” With decades of experience as a professional writer, market researcher, marketing strategist, higher-education expert, book author, keynote speaker, executive coach, and owner of a collaborative publishing company, she brings a unique blend of expertise to every project she undertakes.   She is a trusted guide who works with authors of business books, memoirs, and creative nonfiction, helping those authors navigate the complexities of writing and publishing with integrity and insight. Her passion for storytelling extends “beyond books” to all forms of marketing and communications; she works with world-class organizations to craft memorable brand narratives that resonate with customers and drive results to the bottom line. As the President and Founder of Silver Tree Communications, she gathers and leverages data-driven insights to help businesses achieve profitable growth and stay ahead of market trends.   A prolific author, she has written three successful books — the first, a poetry collection emanating from her early career as a college English professor; the second, entitled "Think Like a Marketer," which debuted in the top 1% of all business marketing books on Amazon; and the third, entitled “Commencement,” which has positioned her as one of the most sought-after experts on the future of higher education. Her work has been featured in prestigious outlets like Forbes, NPR, CBS, NBC, Business Insider, the Chronicle of Higher Education, CEO World magazine, and Harvard Business Review. She recently spoke at SXSW EDU, one of the most prestigious speaking venues in the world.   Her dedication to clients is unwavering. She helps produce high-quality books and empowers others to confidently share their stories and insights with the world. Today, she is here to share some wisdom on the intricacies of publishing and how to leverage marketing strategies for long-term success. Please join me in welcoming Kate Colbert. In this episode, we discuss: 💼 Expert Insights: She shares success stories of authors who gained speaking opportunities and business inquiries post-publication, using strategic marketing techniques. 🛡️ Avoiding Pitfalls: Kate warns against predatory publishing practices and emphasizes working with reputable partners to ensure a successful and stress-free publishing journey. 📈 Broad Distribution: Emphasizing bulk sales and accessibility, Kate and Robbie discuss distributing books beyond Amazon to platforms like Apple Books, Nook, Kobo, etc. Listen in to understand how strategic marketing, proper distribution, and speaking opportunities can elevate your authorship journey! 🌟📚🌐 Links  Kate Colbert on LinkedIn and Instagram. www.SilverTreeCommunications.com Biz Book Publishing Hub Founding Hub Partner “Commencement: The Beginning of a New Era in Higher Education” “Think Like a Marketer: How a Shift in Mindset Can Change Everything for Your Business” Other Resources Listen to my episode with Dorie Clark. Learn more about South by Southwest (SXSW). Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.robbiesamuels.com/booklaunchsupport Check out the Kindle Cross-Promotion Campaign for business authors: www.BizKindlePromo.com Biz Book Publishing Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.   Learn more about your ad choices. Visit megaphone.fm/adchoices

    59 min
4.9
out of 5
63 Ratings

About

Are you writing a book to help grow your business as a speaker, coach, or consultant? Have you already published a business book and are looking for new marketing ideas? Tune in to listen to interviews with Hub Partners, experts who help entrepreneurs navigate the complexities of writing, editing, publishing, and marketing their business books. If you're wondering about the ROI of publishing a business book, check out our author panel episodes to learn about strategies that have increased business revenue and what authors wish they had done to make their book launches more successful. Guiding these conversations is award-winning indie author and book launch strategist Robbie Samuels. His three books have received over 650 Amazon reviews and reached #1 Best Seller in 30 categories across four countries. He coaches entrepreneurs to build profitable book launches that lead to 50+ Amazon reviews and create a pipeline for the author's offers. Don't just hit publish—LAUNCH your book! Complete this form - www.robbiesamuels.com/booklaunchsupport - to schedule a complimentary book launch brainstorming session with Robbie. Robbie founded the Biz Book Publishing Hub, which has more than 50 experts ready to help entpreneurs become successful authors. He also hosts a free virtual networking event for writers and authors 6x a year so they can meet each other and Hub Partners. Find out more at www.BizBookPublishingHub.com.

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