119 episodes
Blogging with Lesli Peterson Lesli Peterson
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- Business
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5.0 • 15 Ratings
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Have you ever wondered what it takes to become a high-performance blogger... making a healthy 6- or 7- figure income online, year after year?
You're in the right place.
I teach people how to grow their blog consistently and with a plan, so they can increase their impact and their income.
My unique approach allows bloggers to bid farewell to a dependency on other platforms by building powerful, independent digital footprints.
With a focus on simple, actionable steps (as well as tough-love coaching principles) I help bloggers turn their modest blogs into thriving online enterprises.In my 5x weekly podcast we talk about SEO and email marketing on the regular. But that's not all!We also discuss tactical strategies about how to blog, affiliate marketing, blog writing tips, blogging tips, blogging mistakes, newsletters, editorial calendars, increasing ad revenue, digital products, building backlinks, and so much more!
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Essential blog setup (it's best to start right, right away!)
We're on the third episode of Stage 1, and we're talking about the basics of setting up your blog.
It's at this part of Stage 1 that you'll pick a theme, add your plug ins, set up GSC and analytics and create your fundamental pages.
Need help with any of these concepts? Go to leslipeterson.com and use the personal AI tool to find previous episodes that dive into the details.
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THE INSIDER MEMBERSHIP IS OPEN AGAIN!
Learn more here: https://leslipeterson.com/insider2/
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If you're a professional blogger (or want to be) then check out my FREE Facebook Group where we talk about the business of blogging everyday! https://www.facebook.com/groups/leslipeterson
The quickest way to increase your traffic? Update your content regularly. Get a free blog post update checklist here: https://leslipeterson.com/
Curious about how to connect with your newsletter audience? Get a free list of 52 Newsletter Connection Prompts here: https://leslipeterson.com/
===== FOLLOW ME =====
YouTube: https://www.youtube.com/@LesliPeterson/
IG: https://www.instagram.com/leslipetersonseo/
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9 considerations before picking a domain name
The second part of Stage 1 is determining your domain and hosting provider. I give you a little bit of advice about your hosting... but mostly we're talking about your domain.
Here are 9 considerations before you commit to a domain!
(Stage 2b - 7 Stages of blogging series)
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THE INSIDER MEMBERSHIP IS OPEN AGAIN!
Learn more here: https://leslipeterson.com/insider2/
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If you're a professional blogger (or want to be) then check out my FREE Facebook Group where we talk about the business of blogging everyday! https://www.facebook.com/groups/leslipeterson
The quickest way to increase your traffic? Update your content regularly. Get a free blog post update checklist here: https://leslipeterson.com/
Curious about how to connect with your newsletter audience? Get a free list of 52 Newsletter Connection Prompts here: https://leslipeterson.com/
===== FOLLOW ME =====
YouTube: https://www.youtube.com/@LesliPeterson/
IG: https://www.instagram.com/leslipetersonseo/
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Identify your target audience and niche with PASSION
A few weeks ago we talked about the 7 Stages of Blogging.. and for the next 7 weeks or so we'll talk a little more about these.
This week we begin with Stage 1 - Scout... and how and why to pick your audience and niche before you ever start blogging (or... if you have a blog... do it now!)
(Stage 2a - 7 Stages of blogging series)
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==================================================
THE INSIDER MEMBERSHIP IS OPEN AGAIN!
Learn more here: https://leslipeterson.com/insider2/
==================================================
==================================================
==================================================
==================================================
If you're a professional blogger (or want to be) then check out my FREE Facebook Group where we talk about the business of blogging everyday! https://www.facebook.com/groups/leslipeterson
The quickest way to increase your traffic? Update your content regularly. Get a free blog post update checklist here: https://leslipeterson.com/
Curious about how to connect with your newsletter audience? Get a free list of 52 Newsletter Connection Prompts here: https://leslipeterson.com/
===== FOLLOW ME =====
YouTube: https://www.youtube.com/@LesliPeterson/
IG: https://www.instagram.com/leslipetersonseo/
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Blogging KPIs to track monthly (and review annually)
There are more KPIs in a blogging business than just page views and RPM.
I encourage you to begin 2024 tracking these - if you don't already.
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==================================================
THE INSIDER MEMBERSHIP IS OPEN AGAIN!
Learn more here: https://leslipeterson.com/insider2/
==================================================
==================================================
==================================================
==================================================
If you're a professional blogger (or want to be) then check out my FREE Facebook Group where we talk about the business of blogging everyday! https://www.facebook.com/groups/leslipeterson
The quickest way to increase your traffic? Update your content regularly. Get a free blog post update checklist here: https://leslipeterson.com/
Curious about how to connect with your newsletter audience? Get a free list of 52 Newsletter Connection Prompts here: https://leslipeterson.com/
===== FOLLOW ME =====
YouTube: https://www.youtube.com/@LesliPeterson/
IG: https://www.instagram.com/leslipetersonseo/
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Competitive Research: What to ask yourself (and how often to ask!)
Do you do competitive research? If not, you should!
Here are the questions I evaluate each time I do this work.
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THE INSIDER MEMBERSHIP IS OPEN AGAIN!
Learn more here: https://leslipeterson.com/insider2/
==================================================
==================================================
==================================================
==================================================
If you're a professional blogger (or want to be) then check out my FREE Facebook Group where we talk about the business of blogging everyday! https://www.facebook.com/groups/leslipeterson
The quickest way to increase your traffic? Update your content regularly. Get a free blog post update checklist here: https://leslipeterson.com/
Curious about how to connect with your newsletter audience? Get a free list of 52 Newsletter Connection Prompts here: https://leslipeterson.com/
===== FOLLOW ME =====
YouTube: https://www.youtube.com/@LesliPeterson/
IG: https://www.instagram.com/leslipetersonseo/
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This is the lesson I learned from working in software
You can't accomplish everything in one go. And, you shouldn't try.
Approaching everything in iterations makes you feel more accomplished, less overwhelmed, and just makes more sense.
In this episode I break down this approach with email... but it applies to affiliates, SEO, brand contracts, product development... all of it!
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==================================================
THE INSIDER MEMBERSHIP IS OPEN AGAIN!
Learn more here: https://leslipeterson.com/insider2/
==================================================
==================================================
==================================================
==================================================
If you're a professional blogger (or want to be) then check out my FREE Facebook Group where we talk about the business of blogging everyday! https://www.facebook.com/groups/leslipeterson
The quickest way to increase your traffic? Update your content regularly. Get a free blog post update checklist here: https://leslipeterson.com/
Curious about how to connect with your newsletter audience? Get a free list of 52 Newsletter Connection Prompts here: https://leslipeterson.com/
===== FOLLOW ME =====
YouTube: https://www.youtube.com/@LesliPeterson/
IG: https://www.instagram.com/leslipetersonseo/
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Customer Reviews
Actionable steps
Most things I have learned from Lesli has been extremely actionable and helpful almost immediately. I recommend her for website owners because blogs and websites can be a different model than other businesses.
Succinct and helpful
I really appreciate that these episodes get to the point and are clear and organized. Sometimes I don’t have time to listen to a long chatty podcast!
A MUST BLOGGERS
Lesli does a fantastic job to share actionable advice on how to push your blogging business to the next level. She shares systems and strategies that are targeted to bloggers who are full time already or are striving to become full time soon. I highly recommend listening!
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