Bonds, Crisis, & Communications with Veronica V. Sopher Mastering Social Media for Schools

As a school communicator, you have to deal with all of this and much, much more… So if you’re looking for some veteran advice, you’ve come to the right place! 


IN THIS EPISODE, VERONICA EXPLAINS:
Her journey into #SchoolPR, which started in Texas in 2003.How she leads a communications team of 12, which is responsible for 83 schools.Key strategies for passing a nearly $1 billion bond.Tips for dealing with a crisis in schools.

SPECIAL GUEST
Veronica V. Sopher
Chief Communications Officer, Fort Bend ISD - Texas
President-Elect of TSPRA


Follow Veronica on Twitter: @vsopher


School Website: https://www.fortbendisd.com/ 
Facebook: https://www.facebook.com/FortBendISD/ 
Twitter:https://twitter.com/fortbendisd 
Instagram: https://www.instagram.com/fortbend.isd/ 
YouTube: https://www.youtube.com/c/FortBendISDTX 
LinkedIn: https://www.linkedin.com/school/fort-bend-isd/ 



USEFUL INFORMATION
Find out more about TSPRA at tspra.orgWe chat about TikTok, but the school’s account is private. MORE RESOURCES
Free Video Training: Learn the simple secrets behind social media for K12 schools!
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