20 min

Book Launch Success Secret #5: Getting Featured in Interviews Publishing Secrets

    • Marketing

Why do book launches so often fail? Often, it's because authors focus their energy on getting people to buy their books rather than getting people interested in the book and in what they have to say. As a result, they never recoup the money they invested — much less make the impact that they hoped for. Before you launch your book, you’ve got to have some basic foundations in place so you can have the impact you desire. And one of those foundations is spreading the word about your book through interviews.

In Part 5 of the Book Launch Success Secrets series, Coach Tam walks you through a strategy for building relationships and getting attention for your book from a wider audience by landing high-profile interviews. You’ll learn not only how to land these interviews, but also what to do once you get one.

Why do book launches so often fail? Often, it's because authors focus their energy on getting people to buy their books rather than getting people interested in the book and in what they have to say. As a result, they never recoup the money they invested — much less make the impact that they hoped for. Before you launch your book, you’ve got to have some basic foundations in place so you can have the impact you desire. And one of those foundations is spreading the word about your book through interviews.

In Part 5 of the Book Launch Success Secrets series, Coach Tam walks you through a strategy for building relationships and getting attention for your book from a wider audience by landing high-profile interviews. You’ll learn not only how to land these interviews, but also what to do once you get one.

20 min